Public Relations and Advertising | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code: | UNI202 | ||||
Course Name: | Volunteering Studies | ||||
Semester: |
Fall Spring |
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Course Credits: |
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Language of instruction: | Turkish | ||||
Course Condition: | |||||
Does the Course Require Work Experience?: | No | ||||
Type of course: | University Elective | ||||
Course Level: |
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Mode of Delivery: | E-Learning | ||||
Course Coordinator: | Öğr. Gör. YUNUS EMRE TÜTÜNEKEN | ||||
Course Lecturer(s): | Dr. Öğr. Üyesi Nurgül DÜRÜSTKAN ELBAŞI | ||||
Course Assistants: |
Course Objectives: | The main purpose of the course is to strengthen the ties between the university and the society by using the knowledge, skills and experience that students have acquired throughout their education life; humanitarian, social, economic, etc. to raise awareness about problems and various issues and problems in society, especially about migration and disasters, the disabled, and disadvantaged groups; To ensure the development of human, social, cultural, moral values and skills through some volunteering activities that they will participate and carry out, and to increase visibility and awareness in the society on issues such as disabled life, migration and disaster, where social sensitivity is high; thus, to ensure that students take part in voluntary work for a period of time within a pre-prepared plan in a volunteering field of their choice and its results. |
Course Content: | Management and Organization Concepts; The Concept of Volunteering and Volunteer Management; Basic Volunteering fields (Disaster and Emergency, Environment, Education and Culture, Sports, Health and Social Services etc.); Project Development and Participation in Volunteer Work in the Field; Ethics, Moral, Religious, Traditional Values and Principles in Voluntary Work, Participation in Voluntary Work in Public Institutions, Local Administrations and Non-Governmental Organizations (NGO); Risk Groups and Volunteering in Society; Immigrants and Volunteering |
The students who have succeeded in this course;
1) To be able to comprehend the importance of volunteering practices. 2) To be able to discuss social problems. 3) To be able to inform people who are not experts about social problems. 4) To be able to determine the local and universal current problems of the society and to prepare projects to produce solutions. 5) To be able to develop a positive attitude towards taking part in volunteering activities voluntarily. 6) To be able to communicate effectively both inside and outside the project while executing the projects. |
Week | Subject | Related Preparation |
1) | Concept of Volunteering, Management and Organization concepts | |
2) | Volunteer management and motivation | |
3) | Determination of project groups | |
4) | The process of project development and preparation of project studies related to social responsibility studies | |
5) | Determination of the project subject and content | |
6) | Definition, characteristics and historical process of non-governmental organization | |
7) | Determination of the project subject and content | |
8) | Midterm | |
9) | Activities of non-governmental organizations in Turkey and the importance of volunteering in NGOs | |
10) | Preparation of the project work | |
11) | Starting the implementation of the project work | |
12) | Starting the implementation of the project work | |
13) | Delivery of project work | |
14) | Presentation and evaluation of the project | |
15) | Final |
Course Notes / Textbooks: | Literatür tarama • STK ve Kamu Kurumlarının Rehberleri |
References: | • Literatür tarama • STK ve Kamu Kurumlarının Rehberleri |
Course Learning Outcomes | 1 |
2 |
3 |
4 |
5 |
6 |
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Program Outcomes | |||||||||||||||
1) They have all the knowledge, skills and competencies required by the profession, with relation to the fields of Public Relations and Advertising and they have the structural features required by the profession. | |||||||||||||||
2) They have knowledge about fields of brand management, marketing communication, corporate communication and advertising strategy development. They have the ability to create, plan and manage a public relations campaign. | |||||||||||||||
3) They have knowledge and skills about changing and evolving communication methods and technologies. | |||||||||||||||
4) Thay have the ability to manage communication between relevant stakeholders and the target group. They develop and implement proper communication strategies and methods according to the communication characteristics of different stakeholders. | |||||||||||||||
5) By acting on the principle of lifelong learning, they constantly develop themselves not only from in terms of professional knowledge, but also from a culturally and follow the national and international agenda. | |||||||||||||||
6) They combine different communication areas in a holistic and strategic way. | |||||||||||||||
7) They use written and verbal communication skills effectively. | |||||||||||||||
8) They develop and implement strategies by thinking creatively and critically. | |||||||||||||||
9) They have management skills. | |||||||||||||||
10) They use research capability effectively. | |||||||||||||||
11) They have an ethical business understanding and social responsibility. | |||||||||||||||
12) They have capable of analytical thinking and problem solving. | |||||||||||||||
13) They have teamwork skills. | |||||||||||||||
14) They follow developments in their field by using a foreign language at a general level of European Language Portfolio B1 and and communicate with their colleagues. | |||||||||||||||
15) They use information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field. |
No Effect | 1 Lowest | 2 Average | 3 Highest |
Program Outcomes | Level of Contribution | |
1) | They have all the knowledge, skills and competencies required by the profession, with relation to the fields of Public Relations and Advertising and they have the structural features required by the profession. | |
2) | They have knowledge about fields of brand management, marketing communication, corporate communication and advertising strategy development. They have the ability to create, plan and manage a public relations campaign. | |
3) | They have knowledge and skills about changing and evolving communication methods and technologies. | |
4) | Thay have the ability to manage communication between relevant stakeholders and the target group. They develop and implement proper communication strategies and methods according to the communication characteristics of different stakeholders. | |
5) | By acting on the principle of lifelong learning, they constantly develop themselves not only from in terms of professional knowledge, but also from a culturally and follow the national and international agenda. | |
6) | They combine different communication areas in a holistic and strategic way. | |
7) | They use written and verbal communication skills effectively. | |
8) | They develop and implement strategies by thinking creatively and critically. | |
9) | They have management skills. | |
10) | They use research capability effectively. | |
11) | They have an ethical business understanding and social responsibility. | |
12) | They have capable of analytical thinking and problem solving. | |
13) | They have teamwork skills. | |
14) | They follow developments in their field by using a foreign language at a general level of European Language Portfolio B1 and and communicate with their colleagues. | |
15) | They use information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field. |
Semester Requirements | Number of Activities | Level of Contribution |
Project | 1 | % 40 |
Final | 1 | % 60 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 40 | |
PERCENTAGE OF FINAL WORK | % 60 | |
total | % 100 |
Activities | Number of Activities | Workload |
Course Hours | 15 | 15 |
Application | 15 | 15 |
Study Hours Out of Class | 15 | 75 |
Presentations / Seminar | 5 | 10 |
Final | 1 | 10 |
Total Workload | 125 |