E-commerce and Marketing (Evening Education) | |||||
Associate | TR-NQF-HE: Level 5 | QF-EHEA: Short Cycle | EQF-LLL: Level 5 |
Course Code: | UNI255 | ||||
Course Name: | Project Management | ||||
Semester: | Spring | ||||
Course Credits: |
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Language of instruction: | Turkish | ||||
Course Condition: | |||||
Does the Course Require Work Experience?: | No | ||||
Type of course: | University Elective | ||||
Course Level: |
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Mode of Delivery: | |||||
Course Coordinator: | Dr. Öğr. Üy. İLAYDA İSABETLİ FİDAN | ||||
Course Lecturer(s): | Dr. İlayda İsabetli Fidan | ||||
Course Assistants: |
Course Objectives: | The aim of this course is to increase students' skills and competencies in developing, writing and managing scientific projects. The course content will be supported by case studies and real research, and theoretical knowledge will be transformed into scientific research by discussing the conditions under which successful scientific projects are put forward and how their outputs are disseminated. Thus, students will improve themselves and prepare for their future careers by actively participating in applied projects during their university years. |
Course Content: | This course covers the steps of developing a scientific project. In this context, project logic, fundamentals of scientific research, development of creative ideas, literature review, design of the research, turning it into a project, planning, reporting and presentation will be discussed in detail. The course will be completed with the complete writing, presentation and, if appropriate, application of a project. |
The students who have succeeded in this course;
1) Can conduct comprehensive literature research 2) Can create innovative ideas for academic studies 3) Can mature an idea within the framework of scientific research methods 4) can turn their research into scientific projects for TUBITAK/EU and other institutions in accordance with the aims and objectives 5) Have skills in project management |
Week | Subject | Related Preparation |
1) | Introduction (Scientific research, project, innovation, R&D) | |
2) | Fundamentals of scientific research – 1 (basic concepts, characteristics of scientific research, aims and objectives) | |
3) | Fundamentals of scientific research -2 (academic studies, project examples, project supports, TUBITAK, EU projects and other organizations supporting projects) | |
4) | Fundamentals of scientific research – 3 (project examples in health sciences, social sciences, natural sciences and other fields) | |
5) | Developing an idea for a scientific research (research problem, creating original value) | |
6) | Literature review and Ethics | |
7) | Research design (selection of appropriate methods for research) | |
8) | Midterm – presentation (detailed literature review on a selected topic, preparation in the form of a research proposal) | |
9) | Project writing stages – 1 (Tübitak projects) | |
10) | Project writing stages – 2 (EU projects) | |
11) | Project writing stages – 3 (Other projects) | |
12) | Project management -1 (basic concepts, project management stages, project life cycle) | |
13) | Project management – 2 (planning, risks and limits, budget) | |
14) | Project management – 3 (current techniques) | |
15) | Final - Presentation |
Course Notes / Textbooks: | Ulusal ve uluslararası proje örnekleri |
References: | National and international project examples |
Course Learning Outcomes | 1 |
2 |
3 |
4 |
5 |
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Program Outcomes | |||||
1) To have the ability to understand and apply basic concepts in the field of e-commerce and marketing | |||||
1) Having detailed technical and professional application skills in subjects such as mobile marketing, digital media marketing, social media usage, digital analysis and measurement. | |||||
2) Having the ability to catch up with the speed of the digital age and keep their information up to date |
No Effect | 1 Lowest | 2 Average | 3 Highest |
Program Outcomes | Level of Contribution | |
1) | To have the ability to understand and apply basic concepts in the field of e-commerce and marketing | |
1) | Having detailed technical and professional application skills in subjects such as mobile marketing, digital media marketing, social media usage, digital analysis and measurement. | |
2) | Having the ability to catch up with the speed of the digital age and keep their information up to date |
Semester Requirements | Number of Activities | Level of Contribution |
Midterms | 1 | % 40 |
Final | 1 | % 60 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 40 | |
PERCENTAGE OF FINAL WORK | % 60 | |
total | % 100 |
Activities | Number of Activities | Workload |
Course Hours | 15 | 45 |
Study Hours Out of Class | 15 | 16 |
Project | 14 | 14 |
Midterms | 8 | 24 |
Final | 15 | 37 |
Total Workload | 136 |