Public Relations and Advertising Preview
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code:

UNI223

Course Name:

Reproductive Health and Family Planning

Semester:

Fall
Spring

Course Credits:

ECTS

Language of instruction:

Turkish

Course Condition:

Does the Course Require Work Experience?:

Type of course:

University Elective

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

E-Learning

Course Coordinator:

Araş. Gör. ELİF BALKAN

Course Lecturer(s):

Asst. Prof. Refika Genc Koyucu

Course Assistants:

Course Objective and Content

Course Objectives:	It aims to learn the importance of family planning in terms of family and society, and family planning methods.
Course Content:	It includes the definition and importance of family planning, the purpose and benefits of family planning, family planning studies and practices, population characteristics and population policies in the world and in Turkey, the importance of family planning and counseling, family planning methods, contraception in emergency and special situations.

Learning Outcomes

The students who have succeeded in this course;
1) Define family planning,
2) Will be able to explain the aims and importance of family planning
3) will be able to discuss the characteristics of the population and population policies in the world and in Turkey
4) Will be able to explain family planning methods

Course Flow Plan

Week	Subject	Related Preparation
1)	Course Introduction
2)	Definition and Importance of Family Planning
3)	Population Policies and the Situation of Family Planning in Turkey
4)	Female Reproductive Organs Anatomy and Physiology
5)	Male Reproductive Organs Anatomy and Physiology
6)	Formation Process of Pregnancy (Ovulation, fertilization and conception)
7)	The Role of Infections in Family Planning and Protection from Sexually Transmitted Infections
8)	Midterm exam
9)	Traditional Methods Used in Family Planning
10)	Traditional Methods Used in Family Planning
11)	Modern methods of contraception
12)	Modern methods of contraception
13)	Unwanted pregnancies and legal status
14)	Postcoital (emergency) contraception
15)	Term Evaluation
16)	Final exam

Sources

Course Notes / Textbooks:	T.C. Sağlık Bakanlığı Aile Planlaması Danışmanlığı İçin Resimli Rehber
References:	Öğretim üyesinin sunumları

Course - Program Learning Outcome Relationship

Course Learning Outcomes	1	2	3	4
Program Outcomes
1) They have all the knowledge, skills and competencies required by the profession, with relation to the fields of Public Relations and Advertising and they have the structural features required by the profession.
2) They have knowledge about fields of brand management, marketing communication, corporate communication and advertising strategy development. They have the ability to create, plan and manage a public relations campaign.
3) They have knowledge and skills about changing and evolving communication methods and technologies.
4) Thay have the ability to manage communication between relevant stakeholders and the target group. They develop and implement proper communication strategies and methods according to the communication characteristics of different stakeholders.
5) By acting on the principle of lifelong learning, they constantly develop themselves not only from in terms of professional knowledge, but also from a culturally and follow the national and international agenda.
6) They combine different communication areas in a holistic and strategic way.
7) They use written and verbal communication skills effectively.
8) They develop and implement strategies by thinking creatively and critically.
9) They have management skills.
10) They use research capability effectively.
11) They have an ethical business understanding and social responsibility.
12) They have capable of analytical thinking and problem solving.
13) They have teamwork skills.
14) They follow developments in their field by using a foreign language at a general level of European Language Portfolio B1 and and communicate with their colleagues.
15) They use information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Average	3 Highest

	Program Outcomes	Level of Contribution
1)	They have all the knowledge, skills and competencies required by the profession, with relation to the fields of Public Relations and Advertising and they have the structural features required by the profession.
2)	They have knowledge about fields of brand management, marketing communication, corporate communication and advertising strategy development. They have the ability to create, plan and manage a public relations campaign.
3)	They have knowledge and skills about changing and evolving communication methods and technologies.
4)	Thay have the ability to manage communication between relevant stakeholders and the target group. They develop and implement proper communication strategies and methods according to the communication characteristics of different stakeholders.
5)	By acting on the principle of lifelong learning, they constantly develop themselves not only from in terms of professional knowledge, but also from a culturally and follow the national and international agenda.
6)	They combine different communication areas in a holistic and strategic way.
7)	They use written and verbal communication skills effectively.
8)	They develop and implement strategies by thinking creatively and critically.
9)	They have management skills.
10)	They use research capability effectively.
11)	They have an ethical business understanding and social responsibility.
12)	They have capable of analytical thinking and problem solving.
13)	They have teamwork skills.
14)	They follow developments in their field by using a foreign language at a general level of European Language Portfolio B1 and and communicate with their colleagues.
15)	They use information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field.

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Midterms	1	% 30
Final	1	% 70
total		% 100
PERCENTAGE OF SEMESTER WORK		% 30
PERCENTAGE OF FINAL WORK		% 70
total		% 100