E-Commerce and Marketing | |||||
Associate | TR-NQF-HE: Level 5 | QF-EHEA: Short Cycle | EQF-LLL: Level 5 |
Course Code: | UNI153 | ||||
Course Name: | Financial Literacy | ||||
Semester: | Fall | ||||
Course Credits: |
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Language of instruction: | Turkish | ||||
Course Condition: | |||||
Does the Course Require Work Experience?: | No | ||||
Type of course: | University Elective | ||||
Course Level: |
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Mode of Delivery: | E-Learning | ||||
Course Coordinator: | Öğr. Gör. ÖZLEM NUR BESLER | ||||
Course Lecturer(s): |
Öğr. Gör. ÖZLEM NUR BESLER |
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Course Assistants: |
Course Objectives: | The aim of the course is to teach the basic concepts related to finance and economics, and the concepts that they will need to show the right attitude and behavior in financial issues that can be encountered, including individuals and businesses, and to make the right decisions. |
Course Content: | Financial literacy concept, basic concepts of finance and economy, interest calculations, financial system, money and capital markets, financial instruments, cash budget, break-even analysis, alternative financial resources, investment decisions. |
The students who have succeeded in this course;
1) The concept, definition and scope of financial literacy 2) To be able to recognize the basic concepts of finance and economics 3) Purposes and functions of financial management in businesses 4) Recognition, reading and interpretation of financial statements. 5) To know the financial system, financial markets, financial intermediaries and financial instruments. |
Week | Subject | Related Preparation |
1) | The Concept of Financial Literacy, Scope | |
2) | Concepts Related to Finance and Economics | |
3) | Business Finance and Financial Management | |
4) | Accounting System, Output of Accounting System, Financial Statements | |
5) | Reading and Interpreting Financial Statements | |
6) | Time Value of Money, Present and Future Value Concepts and Interest Calculations | |
7) | Midterm | |
8) | Financial System and Financial Intermediary Institutions | |
9) | Financial Markets: Money, Capital and Derivative Markets | |
10) | Financial Instruments (Securities) | |
11) | Financing Sources and Financing Decisions | |
12) | Investment Decisions and Methods Used in These Decisions | |
13) | Financial Planning | |
14) | Budgets and Breakeven Analysis | |
15) | FINAL EXAM |
Course Notes / Textbooks: | -Lecturer's notes |
References: | Başak Turan İÇKE, Finansal Okur Yazarlık, Beta Basım Yayın, 2017. |
Course Learning Outcomes | 1 |
2 |
3 |
4 |
5 |
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Program Outcomes | |||||
1) To have the ability to understand and apply basic concepts in the field of e-commerce and marketing | |||||
2) Having the ability to catch up with the speed of the digital age and keep their information up to date | |||||
3) Having detailed technical and professional application skills in subjects such as mobile marketing, digital media marketing, social media usage, digital analysis and measurement. |
No Effect | 1 Lowest | 2 Average | 3 Highest |
Program Outcomes | Level of Contribution | |
1) | To have the ability to understand and apply basic concepts in the field of e-commerce and marketing | 2 |
2) | Having the ability to catch up with the speed of the digital age and keep their information up to date | 1 |
3) | Having detailed technical and professional application skills in subjects such as mobile marketing, digital media marketing, social media usage, digital analysis and measurement. | 2 |
Semester Requirements | Number of Activities | Level of Contribution |
Homework Assignments | 1 | % 20 |
Midterms | 1 | % 35 |
Final | 1 | % 45 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 55 | |
PERCENTAGE OF FINAL WORK | % 45 | |
total | % 100 |