Electonics Technology | |||||
Associate | TR-NQF-HE: Level 5 | QF-EHEA: Short Cycle | EQF-LLL: Level 5 |
Course Code: | UNI102 | ||||
Course Name: | Health Communication | ||||
Semester: |
Spring Fall |
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Course Credits: |
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Language of instruction: | Turkish | ||||
Course Condition: | |||||
Does the Course Require Work Experience?: | No | ||||
Type of course: | University Elective | ||||
Course Level: |
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Mode of Delivery: | E-Learning | ||||
Course Coordinator: | Dr. Öğr. Üy. YASEMİN TORUN | ||||
Course Lecturer(s): | banu bican | ||||
Course Assistants: |
Course Objectives: | The aim of this course is to provide the students with a general view of understanding the main principles of communication and to explain the theoretical basis of healthcare communication, to have information about the elements of successful corporate communications and to use media literacy skills in the field of healthcare news. |
Course Content: | Definition of Healthcare Communication, Features of Health Communication as a Multidisciplinary Field, Activity of Healthcare Communication, Main Theories and Models in Healthcare Communication, Healthcare Communications between people, Healthcare Communication Campaign Process, Social Communication in Healthcare Communication, Public Relations, Risk Communication and Advocacy in Media, Health Literacy and Critical Healthcare Communication, Media and Health, Healthcare Communication and Ethics, (Communication Skills between Patient and Physician Internal and External Customers) |
The students who have succeeded in this course;
1) Students will be able to interpret the concepts of healthcare communication 2) Students will be able to explain the basic concepts of media and the importance of media in healthcare communications. 3) Interpret the effect of varying target audience profile due to different media outlets on healthcare communications. 4) Discuss the role of healthcare journalism in healthcare communication in the media. 5) Students will be able to evaluate health communication studies in different media. |
Week | Subject | Related Preparation |
1) | Introduction to Healthcare Communications: Conceptual Framework and Communication Process and Dimensions in Health Services | |
2) | Interpersonal Communication in Health Care (Development of Communication Skills in the Triangle of Patients, Physicians and Healthcare Professionals) | |
3) | Theories and Models in Health Communication -1 (Decision Making Models in Medicine) | |
4) | Theories and Models in Health Communication -2 (Health Behavior and Models) | |
5) | Communication Barriers in Health Services (Service Failure Concept, Theories and Communication in Service Failure Compensation) | |
6) | Crisis Management in Health and Crisis Communication Process | |
7) | Health Literacy, Critical Health Communication, Health News in Media, Media Advocacy and Public Health Information | |
8) | Social Marketing in Health Communication | |
9) | Brand and Image Management in Healthcare Organizations | |
10) | Advertising Studies in Health Communication and Advertising Limitations in Healthcare Organizations | |
11) | May 1st Labor Day Public Holiday | |
12) | Corporate Reputation Management in Healthcare Organizations | |
13) | Management of Sponsorship and Social Responsibility Campaigns in Healthcare Organizations | |
14) | Managerial Communication, Leadership and Ethics |
Course Notes / Textbooks: | Okay, A. (2009). Sağlık iletişimi. İstanbul: MediaCat. Çınarlı, İ. (2008). Sağlık iletişimi ve medya. Ankara: Nobel. |
References: | Fiske, J. (2013). İletişim Çalışmalarına Giriş:Pharmakon. Peltekoğlu, F.B. (2016). İletişimin Gücü: Beta. |
Course Learning Outcomes | 1 |
2 |
3 |
4 |
5 |
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Program Outcomes | |||||||||||||||||
1) To have sufficient knowledge and experience in applying mathematics and science in the field of Electronic Technology. | |||||||||||||||||
2) To have knowledge about occupational safety and its applications and to have the competence to carry out its applications. | |||||||||||||||||
3) To have the ability to communicate effectively verbally and in written Turkish. | |||||||||||||||||
4) Having basic knowledge of English language and the ability to use it in the professional field. | |||||||||||||||||
5) To be conscious of Ataturk's Principles and to have knowledge about the History of the Revolution. | |||||||||||||||||
6) Able to transfer relevant designs and applications in the field of electronics to colleagues, superiors and the people and groups they serve, and to work in teams. | |||||||||||||||||
7) Awareness of the necessity of lifelong learning; To monitor the developments in science and technology and to constantly renew itself. | |||||||||||||||||
8) To be able to use computer-aided electronic design programs at a basic level for simulation and printed circuit creation. | |||||||||||||||||
9) To be able to make decisions in independent work, to take initiative and adapt in teamwork with people inside and outside the profession. | |||||||||||||||||
10) To use the software and hardware required by the profession, along with basic computer usage knowledge. | |||||||||||||||||
11) To effectively use the devices in electronics laboratories, collect data through measurement and diagnose faults. | |||||||||||||||||
12) To identify problems related to unforeseen situations in electronics-related studies and to produce solutions to the problems | |||||||||||||||||
13) To have knowledge and awareness of social responsibility, ethical values and social security rights on electronics-related issues. | |||||||||||||||||
14) To be able to produce solutions using basic knowledge about the design and control of control-based functions in electronic circuits and systems. | |||||||||||||||||
15) To objectively evaluate and supervise the performance of employees under his/her responsibility. | |||||||||||||||||
16) To know the concepts related to electronics, to recognize electronic circuit elements and to use them in related circuits. | |||||||||||||||||
17) To recognize the physical strength limits of electronic circuit components and to gain the ability to determine operating conditions accordingly. |
No Effect | 1 Lowest | 2 Average | 3 Highest |
Program Outcomes | Level of Contribution | |
1) | To have sufficient knowledge and experience in applying mathematics and science in the field of Electronic Technology. | 1 |
2) | To have knowledge about occupational safety and its applications and to have the competence to carry out its applications. | 3 |
3) | To have the ability to communicate effectively verbally and in written Turkish. | 3 |
4) | Having basic knowledge of English language and the ability to use it in the professional field. | 3 |
5) | To be conscious of Ataturk's Principles and to have knowledge about the History of the Revolution. | |
6) | Able to transfer relevant designs and applications in the field of electronics to colleagues, superiors and the people and groups they serve, and to work in teams. | |
7) | Awareness of the necessity of lifelong learning; To monitor the developments in science and technology and to constantly renew itself. | 3 |
8) | To be able to use computer-aided electronic design programs at a basic level for simulation and printed circuit creation. | |
9) | To be able to make decisions in independent work, to take initiative and adapt in teamwork with people inside and outside the profession. | |
10) | To use the software and hardware required by the profession, along with basic computer usage knowledge. | 3 |
11) | To effectively use the devices in electronics laboratories, collect data through measurement and diagnose faults. | |
12) | To identify problems related to unforeseen situations in electronics-related studies and to produce solutions to the problems | |
13) | To have knowledge and awareness of social responsibility, ethical values and social security rights on electronics-related issues. | |
14) | To be able to produce solutions using basic knowledge about the design and control of control-based functions in electronic circuits and systems. | |
15) | To objectively evaluate and supervise the performance of employees under his/her responsibility. | 3 |
16) | To know the concepts related to electronics, to recognize electronic circuit elements and to use them in related circuits. | 2 |
17) | To recognize the physical strength limits of electronic circuit components and to gain the ability to determine operating conditions accordingly. | 2 |
Semester Requirements | Number of Activities | Level of Contribution |
Homework Assignments | 1 | % 50 |
Final | 1 | % 50 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 50 | |
PERCENTAGE OF FINAL WORK | % 50 | |
total | % 100 |
Activities | Number of Activities | Preparation for the Activity | Spent for the Activity Itself | Completing the Activity Requirements | Workload | ||
Course Hours | 14 | 3 | 42 | ||||
Study Hours Out of Class | 14 | 3 | 42 | ||||
Homework Assignments | 1 | 15 | 15 | ||||
Final | 1 | 20 | 20 | ||||
Total Workload | 119 |