First and Emergency Aid | |||||
Associate | TR-NQF-HE: Level 5 | QF-EHEA: Short Cycle | EQF-LLL: Level 5 |
Course Code: | UNI052 | ||||
Course Name: | Media Management | ||||
Semester: |
Spring |
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Course Credits: |
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Language of instruction: | Turkish | ||||
Course Condition: | |||||
Does the Course Require Work Experience?: | No | ||||
Type of course: | University Elective | ||||
Course Level: |
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Mode of Delivery: | Face to face | ||||
Course Coordinator: | Doç. Dr. MİHALİS KUYUCU | ||||
Course Lecturer(s): | Assoc.Prof.Mihalis Kuyucu | ||||
Course Assistants: |
Course Objectives: | To apply the science of Management to Media Industry and to give general industrial information about Media |
Course Content: | The topics and that are related to media management. |
The students who have succeeded in this course;
1) To have a general information and idea about how media industry works 2) To learn how management is applied to media field. 3) To present information about how media industry works in the field |
Week | Subject | Related Preparation |
1) | Concept of media company | |
2) | The main key players in media industry | |
3) | The functions of media industry | |
4) | The market structures/types in media industry | |
5) | Classifying media companies according to their structures | |
6) | The concept of "life cycle" in media industry and application | |
7) | SWOT in Media İndustry | |
8) | Feasibility in media industry | |
9) | Marketing in Media - Part I | |
10) | Marketing Applications in Media Part II | |
11) | The economic structure of media environment and industry. | |
12) | Media ownership and Cross Ownership and today's media environment analysis in terms of ownership | |
13) | The relation of Rating and Advertising in media industry | |
14) | A general overview of the economic structure and ownership status of Turkish media industry |
Course Notes / Textbooks: | The lecturer will give his own sources collected from different sources and the experience of the lecturer media manager activities will be added. |
References: | Öğretim üyesi kendi kaynaklarından oluşan bir seçki hazırlamıştır. Bunlara öğretim görevlisi kendi medya yöneticiliği deneyimlerini de eklemektedir. |
Course Learning Outcomes | 1 |
2 |
3 |
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Program Outcomes | |||||||||||||||
1) Students will be able to use the basic knowledge, skills, competencies and experiences gained from the basic theoretical and practical courses supported by the course materials, application tools, information technologies and other resources, which contain up-to-date information in the field of First Aid and Emergency Assistance. | |||||||||||||||
2) In case of emergencies such as sudden illness, emergency birth, accident, disaster or injury, it reaches the scene quickly, evaluates the situation together with the doctor, if necessary, makes the first intervention, provides the appropriate position for the patients or the wounded during the patient transport and provides the proper transportation to the appropriate hospital emergency service. | |||||||||||||||
3) Using the basic knowledge of the First and Emergency Assistance area, it carries out a task independently. | |||||||||||||||
4) Using the knowledge and skills acquired in the first and Emergency Assistance area, informs the relevant people and institutions by using the communication network correctly and rapidly in all stages of his duty, and transfers his ideas and solutions to the problems in written and / or verbally. | |||||||||||||||
5) In order to solve unforeseen complex problems encountered in the applications related to First Aid and Emergency Assistance, the team acts in a harmonious manner within the team and acts in accordance with the quality management and processes and takes individual responsibility when necessary. | |||||||||||||||
6) Communicates effectively with written and / or verbal communication with colleagues, patients and relatives, physicians and all other health professionals and has the ability to work effectively with different disciplines. | |||||||||||||||
7) Recognize the institutions and organizations within the health system; As an individual working in the field of First Aid and Emergency Assistance, he / she knows the laws, regulations and legislation related to his / her duties, rights and responsibilities and acts accordingly. | |||||||||||||||
8) He/She has the awareness of lifelong learning and directs its education to an advanced level of education in the same field or to a profession at the same level. | |||||||||||||||
9) Contributes to projects and activities for the social environment in which he lives with a sense of social responsibility. | |||||||||||||||
10) By using the knowledge and knowledge about the structure, properties, usage areas and legal regulations of medical devices used in health field; use this information in research, development and follow-up of technological developments. | |||||||||||||||
11) In case of emergency aid, he / she has the knowledge and skills to keep calm, fast, serial and correct at the scene and to maintain and maintain the physical, social and mental health of both the patient and himself. | |||||||||||||||
12) He/She follows information in the field by using a foreign language at least at the level of European Language Portfolio A2 General Level. | |||||||||||||||
13) Uses information and communication technologies together with computer software at the basic level of at least European Computer Driving License required by the field. | |||||||||||||||
14) Knows the measures for occupational diseases and accidents and applies the principles of Occupational Health and Safety in these cases. | |||||||||||||||
15) They act in accordance with quality management and processes. |
No Effect | 1 Lowest | 2 Average | 3 Highest |
Program Outcomes | Level of Contribution | |
1) | Students will be able to use the basic knowledge, skills, competencies and experiences gained from the basic theoretical and practical courses supported by the course materials, application tools, information technologies and other resources, which contain up-to-date information in the field of First Aid and Emergency Assistance. | |
2) | In case of emergencies such as sudden illness, emergency birth, accident, disaster or injury, it reaches the scene quickly, evaluates the situation together with the doctor, if necessary, makes the first intervention, provides the appropriate position for the patients or the wounded during the patient transport and provides the proper transportation to the appropriate hospital emergency service. | |
3) | Using the basic knowledge of the First and Emergency Assistance area, it carries out a task independently. | |
4) | Using the knowledge and skills acquired in the first and Emergency Assistance area, informs the relevant people and institutions by using the communication network correctly and rapidly in all stages of his duty, and transfers his ideas and solutions to the problems in written and / or verbally. | |
5) | In order to solve unforeseen complex problems encountered in the applications related to First Aid and Emergency Assistance, the team acts in a harmonious manner within the team and acts in accordance with the quality management and processes and takes individual responsibility when necessary. | |
6) | Communicates effectively with written and / or verbal communication with colleagues, patients and relatives, physicians and all other health professionals and has the ability to work effectively with different disciplines. | |
7) | Recognize the institutions and organizations within the health system; As an individual working in the field of First Aid and Emergency Assistance, he / she knows the laws, regulations and legislation related to his / her duties, rights and responsibilities and acts accordingly. | |
8) | He/She has the awareness of lifelong learning and directs its education to an advanced level of education in the same field or to a profession at the same level. | |
9) | Contributes to projects and activities for the social environment in which he lives with a sense of social responsibility. | |
10) | By using the knowledge and knowledge about the structure, properties, usage areas and legal regulations of medical devices used in health field; use this information in research, development and follow-up of technological developments. | |
11) | In case of emergency aid, he / she has the knowledge and skills to keep calm, fast, serial and correct at the scene and to maintain and maintain the physical, social and mental health of both the patient and himself. | |
12) | He/She follows information in the field by using a foreign language at least at the level of European Language Portfolio A2 General Level. | |
13) | Uses information and communication technologies together with computer software at the basic level of at least European Computer Driving License required by the field. | |
14) | Knows the measures for occupational diseases and accidents and applies the principles of Occupational Health and Safety in these cases. | |
15) | They act in accordance with quality management and processes. |
Semester Requirements | Number of Activities | Level of Contribution |
Attendance | 1 | % 20 |
Homework Assignments | 2 | % 10 |
Midterms | 1 | % 30 |
Final | 1 | % 40 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 60 | |
PERCENTAGE OF FINAL WORK | % 40 | |
total | % 100 |
Activities | Number of Activities | Workload |
Course Hours | 16 | 48 |
Application | 16 | 16 |
Study Hours Out of Class | 15 | 15 |
Presentations / Seminar | 15 | 15 |
Homework Assignments | 16 | 16 |
Quizzes | 3 | 3 |
Midterms | 1 | 2 |
Final | 2 | 2 |
Total Workload | 117 |