UNI023 Media LiteracyIstinye UniversityDegree Programs Turkish Language and LiteratureGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational Qualifications
Turkish Language and Literature

Preview

Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code: UNI023
Course Name: Media Literacy
Semester: Spring
Fall
Course Credits:
ECTS
5
Language of instruction:
Course Condition:
Does the Course Require Work Experience?: No
Type of course: University Elective
Course Level:
Bachelor TR-NQF-HE:6. Master`s Degree QF-EHEA:First Cycle EQF-LLL:6. Master`s Degree
Mode of Delivery: E-Learning
Course Coordinator: Dr. Öğr. Üy. OYA HACER ADIGÜZEL
Course Lecturer(s): Dr. Şükran Pakkan
Course Assistants:

Course Objective and Content

Course Objectives: 1- To examine the impact of mass media and the content offered on the social, cultural and economic life depending on the consumption habits of the target audience,
2- Understanding the effects of media on societies, readers and listeners
3- Propaganda-persuasion techniques and public opinion formation, perceptions, prejudices and stereotypes (stereotypes) to be noticed, to distinguish between reality and fiction (interpretation, opinion, etc.),
4- To teach the ability of critical reading and interpretation-analysis of messages with media literacy in visual, written and auditory media.
Course Content: With the power of the media, the effect of the mass media on societies, the shaping of the changing and developing mass media in the globalization process according to the new world order and new discourses, the pressures on the media, the influence of the states, the democratization of the media and the censorship mechanisms, freedom of expression, personality rights, information public interest, written and visual media critical reading / viewing in the world and approach to media literacy in Turkey.

Learning Outcomes

The students who have succeeded in this course;
1) . Have knowledge about the functioning of media, the basic concepts and effects of news and messages.
2) Learn to understand and analyze the language of media correctly.
3) Learns the production processes of the contents prepared in the media and can read critically.
4) Instead of passively absorbing the media messages, he sees what is being actively absorbed into him and becomes difficult to persuade.
5) Becomes an active reader, can produce alternative media content.

Course Flow Plan

Week Subject Related Preparation
1) Literacy and Information Literacy - Basic Definitions and Concepts
2) Media General status- History, Development Process, Current Situation in the World and Turkey
3) The Communication Age and Economic-Political and Sociocultural Effects of Media as a Medium of Culture Industry
4) Media Message Types and Their Effects
5) Information and News: Agenda Setting, Propaganda, Manipulation
6) Power of dissemination and deception: Media and perception management, Persuasion, Proof, Background
7) Literacy and Approaches of Bloom, Bandura, Gerbner and McLuhan
8) Critical reading concept - critical viewership
8) Critical reading concept - critical viewership
9) Midterm Exam
10) Consumer culture and media: Stereotyping in the media
11) Female and male roles in the media
12) Female and male roles in the media
13) New Media and Digital Critical literacy
14) The Right to Be Forgotten - Media Literacy Research, Effects of Media Usage, Discussion

Sources

Course Notes / Textbooks: İletişimin ABC'si- Ünsal Oskay,
İletişim Araştırma ve Kuramları Prof. Dr. Şermin Tekinalp,
Temel Gazetecilik Prof. Dr. Oya Tokgöz,
Medya Okuryazarlığı El Kitabı-Kemal İnal
References: Temel Gazetecilik Prof. Dr. Oya Tokgöz,
Medya Okuryazarlığı El Kitabı-Kemal İnal

Course - Program Learning Outcome Relationship

Course Learning Outcomes

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2

3

4

5

Program Outcomes
1) Knows grammatical features of Turkish language.
2) Have knowledge of examining the properties of Turkish within the framework of universal linguistics rules.
3) Establishes the relationship between language and literature, active writing and interpretation activities.
4) Uses computer software, and information and communication technologies at least at the European Computer Driving License Basic Level.
5) Uses Turkish in terms of intonation and emphasis aesthetically; writes accurate, comprehensible, effective articles in terms of spelling and punctuation.
6) Knows and uses the current information and resources in the field.
7) Understands the historical and modern Turkish texts written with different alphabets, transmits them to modern Turkish.
8) Uses the knowledge and skills acquired in the field of Turkish language and literature in other fields of social sciences.
9) Have knowledge of analyzing and evaluating literary works belonging to classical and modern periods with comparative methods.
10) Examine and evaluate the Turkish works in the social and cultural context.
11) Uses a foreign language at B1 General Level at least in terms of European Language Portfolio criteria.
12) Makes interpretation, commentary, interpretation, analysis and analysis by using traditional methods used in understanding, explaining and interpreting the old Turkish literature texts.
13) Uses philological, etymological and semantic approaches to understanding texts.
14) Respects social, cultural and individual differences, universal values ​​and human rights in scientific and professional activities.

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Average 3 Highest
       
Program Outcomes Level of Contribution
1) Knows grammatical features of Turkish language.
2) Have knowledge of examining the properties of Turkish within the framework of universal linguistics rules.
3) Establishes the relationship between language and literature, active writing and interpretation activities.
4) Uses computer software, and information and communication technologies at least at the European Computer Driving License Basic Level.
5) Uses Turkish in terms of intonation and emphasis aesthetically; writes accurate, comprehensible, effective articles in terms of spelling and punctuation.
6) Knows and uses the current information and resources in the field.
7) Understands the historical and modern Turkish texts written with different alphabets, transmits them to modern Turkish.
8) Uses the knowledge and skills acquired in the field of Turkish language and literature in other fields of social sciences.
9) Have knowledge of analyzing and evaluating literary works belonging to classical and modern periods with comparative methods.
10) Examine and evaluate the Turkish works in the social and cultural context.
11) Uses a foreign language at B1 General Level at least in terms of European Language Portfolio criteria.
12) Makes interpretation, commentary, interpretation, analysis and analysis by using traditional methods used in understanding, explaining and interpreting the old Turkish literature texts.
13) Uses philological, etymological and semantic approaches to understanding texts.
14) Respects social, cultural and individual differences, universal values ​​and human rights in scientific and professional activities.

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Homework Assignments 1 % 15
Project 1 % 10
Midterms 1 % 25
Final 1 % 50
total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
total % 100

Workload and ECTS Credit Calculation

Activities Number of Activities Workload
Course Hours 14 42
Study Hours Out of Class 14 14
Homework Assignments 14 14
Midterms 14 22
Final 14 26
Total Workload 118