| Course Code: | SHM051 | ||||
| Course Name: | Strategic Plan and Management | ||||
| Semester: | Spring | ||||
| Course Credits: |
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| Language of instruction: | Turkish | ||||
| Course Condition: | |||||
| Does the Course Require Work Experience?: | No | ||||
| Type of course: | Departmental Elective | ||||
| Course Level: |
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| Mode of Delivery: | Face to face | ||||
| Course Coordinator: | Öğr. Gör. MERVE KARABIYIK | ||||
| Course Lecturer(s): |
Öğr. Gör. MERVE KARABIYIK |
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| Course Assistants: |
| Course Objectives: | To inform about the concept of strategic management, to adopt the objectives of strategic management, to ensure that the implementation and implementation tools in institutions are reinforced by case studies. |
| Course Content: | Strategic Management Concept and Definitions, Strategic Management and Classical Management Comparison, Relationship of Strategy with Similar Concepts: Vision, Mission, Values, Policies, Environmental Analysis, Strategic Analysis of the Business, Strategic Analysis of the Business (SWOT Analysis), Strategic Approach to Strategy Planning and Business Functions, Strategy Implementation, Review and Evaluation of Strategy, Update in Strategy, Improvement Methods, |
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The students who have succeeded in this course;
1) Discusses the importance of internal and external environmental factors. 2) Counts environmental factors. 3) It lists the positive and negative effects of environmental factors on the organization. 4) Environmental factors compare the relevant analyses and determine the mission, vision, values, goals and objectives of the institution. 6) Defines the stakeholders 7) Designs improvement studies for the data that fall short of the targets within the framework of the strategic plan. 8) Designs healing methods. |
| Week | Subject | Related Preparation |
| 1) | Strategic Management Concept and Definitions | |
| 2) | Strategic Management Process and its Elements | |
| 3) | Environmental Analysis | |
| 4) | Strategic Analysis of the Business | |
| 5) | SWOT | |
| 6) | General Repeat | |
| 7) | ||
| 8) | Strategy Types | |
| 9) | Implementation of the Strategy | |
| 10) | Evaluation of the Strategy | |
| 11) | Strategy Improvements | |
| 12) | Methods of Improvement | |
| 13) | Case Study | |
| 14) | General Repeat |
| Course Notes / Textbooks: | İşletmelerde Stratejik Yönetim H. Bilgen ve S.K. Mirze |
| References: | İşletmelerde Stratejik Yönetim H. Bilgen ve S.K. Mirze |
| Course Learning Outcomes | 1 |
2 |
3 |
4 |
6 |
7 |
8 |
|---|---|---|---|---|---|---|---|
| Program Outcomes |
| No Effect | 1 Lowest | 2 Average | 3 Highest |
| Program Outcomes | Level of Contribution |
| Değerlendirme Yöntemleri ve Kriterleri | Number of Activities | Level of Contribution |
| Midterms | 1 | % 40 |
| Final | 1 | % 60 |
| total | % 100 | |
| Activities | Number of Activities | Workload |
| Course Hours | 15 | 30 |
| Study Hours Out of Class | 16 | 30 |
| Midterms | 1 | 2 |
| Final | 1 | 2 |
| Total Workload | 64 | |