Mathematics (English) Preview
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code:

JOB107

Course Name:

HISENSE International Business Management: HISENSE Case

Semester:

Spring
Fall

Course Credits:

ECTS

Language of instruction:

English

Course Condition:

Does the Course Require Work Experience?:

Type of course:

University Elective

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

E-Learning

Course Coordinator:

Doç. Dr. OKAN YAŞAR

Course Lecturer(s):

Assoc. Prof. Okan Yaşar

Course Assistants:

Course Objective and Content

Course Objectives:

• To understand the international business strategies of HISENSE company.
• Evaluating competitive advantages in global markets.
• To analyze HISENSE's supply chain management strategies.
• Examining global market entry and expansion strategies.
• Evaluate international business strategies through real-world examples and case studies.

Course Content:

This course offers students the opportunity to understand and analyze the dynamics of the global business world by examining the international business strategies of the HISENSE company. The course focuses on topics such as HISENSE's success factors in international markets, global competitive strategies and global supply chain management, leading students to understand the international business strategies of a real company.

Learning Outcomes

The students who have succeeded in this course;
1) Understanding the international business strategies of international companies
2) Learning to evaluate opportunities and competitive advantages in global markets
3) Be able to analyze supply chain management methods and strategies
4) Learning how to enter global markets and expand in these markets, examining strategies
5) Evaluate international business strategies through case studies and real examples

Course Flow Plan

Week	Subject	Related Preparation
1)	History and Global Presence of HISENSE
2)	HISENSE's Position in the Global Business Environment
3)	HISENSE's Competitive Strategies in International Markets
4)	Innovation and Product Development Processes
5)	HISENSE's Global Supply Chain and Logistics Strategies
6)	Supply Chain Sustainability and Risk Management
7)	Entry Models to Foreign Markets
8)	HISENSE's Expansion Experiences into Foreign Markets
9)	Midterm

Sources

Course Notes / Textbooks:	-
References:	-

Course - Program Learning Outcome Relationship

Course Learning Outcomes	1	2	3	4	5
Program Outcomes
1) Have the knowledge of the scope, history, applications, problems, methods of mathematics and knowledge that will be beneficial to humanity as both scientific and intellectual discipline.
2) Have the ability to establish a relationship between mathematics and other disciplines and develop mathematical models for interdisciplinary problems.
3) Have the ability to define, formulate and analyze real life problems with statistical and mathematical techniques.
4) Have the ability to think analytically and use the time effectively in the process of deduction.
5) Have the ability to search the literature, understand and interpret scientific articles.
6) Have the knowledge of basic software to be able to work in the related fields of computer science and have the ability to use information technologies at an advanced level of the European Computer Driving License.
7) Have the ability to work efficiently in interdisciplinary teams.
8) Have the ability to communicate effectively in oral and written form, write effective reports and comprehend the written reports, make effective presentations.
9) Have the consciousness of professional and ethical responsibility and acting ethically; have the knowledge about academic standards.
10) Have the ability to use a foreign language at least at B1 level in terms of European Language Portfolio criteria.
11) Are aware of the necessity of lifelong learning; have the ability to access information, to follow developments in science and technology and to constantly renew themselves.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Average	3 Highest

	Program Outcomes	Level of Contribution
1)	Have the knowledge of the scope, history, applications, problems, methods of mathematics and knowledge that will be beneficial to humanity as both scientific and intellectual discipline.
2)	Have the ability to establish a relationship between mathematics and other disciplines and develop mathematical models for interdisciplinary problems.
3)	Have the ability to define, formulate and analyze real life problems with statistical and mathematical techniques.
4)	Have the ability to think analytically and use the time effectively in the process of deduction.
5)	Have the ability to search the literature, understand and interpret scientific articles.
6)	Have the knowledge of basic software to be able to work in the related fields of computer science and have the ability to use information technologies at an advanced level of the European Computer Driving License.
7)	Have the ability to work efficiently in interdisciplinary teams.
8)	Have the ability to communicate effectively in oral and written form, write effective reports and comprehend the written reports, make effective presentations.
9)	Have the consciousness of professional and ethical responsibility and acting ethically; have the knowledge about academic standards.
10)	Have the ability to use a foreign language at least at B1 level in terms of European Language Portfolio criteria.
11)	Are aware of the necessity of lifelong learning; have the ability to access information, to follow developments in science and technology and to constantly renew themselves.

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Midterms	1	% 40
Final	1	% 60
total		% 100
PERCENTAGE OF SEMESTER WORK		% 40
PERCENTAGE OF FINAL WORK		% 60
total		% 100