Architecture (English) Preview
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code:

JOB107

Course Name:

HISENSE International Business Management: HISENSE Case

Semester:

Spring

Course Credits:

ECTS

Language of instruction:

English

Course Condition:

Does the Course Require Work Experience?:

Type of course:

University Elective

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

E-Learning

Course Coordinator:

Doç. Dr. OKAN YAŞAR

Course Lecturer(s):

Assoc. Prof. Okan Yaşar

Course Assistants:

Course Objective and Content

Course Objectives:

• To understand the international business strategies of HISENSE company.
• Evaluating competitive advantages in global markets.
• To analyze HISENSE's supply chain management strategies.
• Examining global market entry and expansion strategies.
• Evaluate international business strategies through real-world examples and case studies.

Course Content:

This course offers students the opportunity to understand and analyze the dynamics of the global business world by examining the international business strategies of the HISENSE company. The course focuses on topics such as HISENSE's success factors in international markets, global competitive strategies and global supply chain management, leading students to understand the international business strategies of a real company.

Learning Outcomes

The students who have succeeded in this course;
1) Understanding the international business strategies of international companies
2) Learning to evaluate opportunities and competitive advantages in global markets
3) Be able to analyze supply chain management methods and strategies
4) Learning how to enter global markets and expand in these markets, examining strategies
5) Evaluate international business strategies through case studies and real examples

Course Flow Plan

Week	Subject	Related Preparation
1)	History and Global Presence of HISENSE
2)	HISENSE's Position in the Global Business Environment
3)	HISENSE's Competitive Strategies in International Markets
4)	Innovation and Product Development Processes
5)	HISENSE's Global Supply Chain and Logistics Strategies
6)	Supply Chain Sustainability and Risk Management
7)	Entry Models to Foreign Markets
8)	HISENSE's Expansion Experiences into Foreign Markets
9)	Midterm

Sources

Course Notes / Textbooks:	-
References:	-

Course - Program Learning Outcome Relationship

Course Learning Outcomes	1	2	3	4	5
Program Outcomes
1) She/he gains knowledge of and develops values on technical, aesthetic, cultural, historical, social and ethical dimensions of architecture with a scientific and critical approach.
2) She/he integrates architectural practice with environmental, economic and social sustainability principles.
3) She/he has the knowledge and ability to provide and implement interactions between urban planning, urban design and architectural projects.
4) Gains the ability to identify architectural potentials and problems based on data collection, analysis, interpretation and critical thinking, in order to cultivate concepts and determine strategies for action.
5) She/he is able to interrelate theory, design and construction practices.
6) She/he will be able to produce architectural design, presentation, implementation, management and supervision stages both independently and collectively for different contexts and scales and through a responsive approach to social, functional, technical and aesthetic requirements.
7) In addition to traditional methods, she/he interactively uses the emerging information technologies required by the field.
8) To analyze and document the historical and conservation characteristics of the built environment; taking into account of the balance between protection and use, she/he has the ability and necessary knowledge in renovation and restoration issues.
9) She / he gains the ability to cooperate with different disciplines on the conception and design of the built environment, as an individual and/or as a team member.
10) Has knowledge on and comprehension of professional ethics and codes of conduct, legal and managerial regulations, standards, rights and responsibilities and processes in the field of architecture.
11) Can produce design, know-how and knowledge for the improvement of different and changing social needs, and for the enhancement of life quality.
12) She/he has the knowledge and responsibility to design solidly built structures and takes into account of the risks of natural disaster.
13) She/he monitors new developments in architectural theory and practice and is open to lifelong learning.
14) She/he takes responsibility for the improvement of social consciousness in the field of architecture, and for the endorsement and defense of ecological and urban rights.
15) Has architectural communication skills in a foreign language.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Average	3 Highest

	Program Outcomes	Level of Contribution
1)	She/he gains knowledge of and develops values on technical, aesthetic, cultural, historical, social and ethical dimensions of architecture with a scientific and critical approach.
2)	She/he integrates architectural practice with environmental, economic and social sustainability principles.
3)	She/he has the knowledge and ability to provide and implement interactions between urban planning, urban design and architectural projects.
4)	Gains the ability to identify architectural potentials and problems based on data collection, analysis, interpretation and critical thinking, in order to cultivate concepts and determine strategies for action.
5)	She/he is able to interrelate theory, design and construction practices.
6)	She/he will be able to produce architectural design, presentation, implementation, management and supervision stages both independently and collectively for different contexts and scales and through a responsive approach to social, functional, technical and aesthetic requirements.
7)	In addition to traditional methods, she/he interactively uses the emerging information technologies required by the field.
8)	To analyze and document the historical and conservation characteristics of the built environment; taking into account of the balance between protection and use, she/he has the ability and necessary knowledge in renovation and restoration issues.
9)	She / he gains the ability to cooperate with different disciplines on the conception and design of the built environment, as an individual and/or as a team member.
10)	Has knowledge on and comprehension of professional ethics and codes of conduct, legal and managerial regulations, standards, rights and responsibilities and processes in the field of architecture.
11)	Can produce design, know-how and knowledge for the improvement of different and changing social needs, and for the enhancement of life quality.
12)	She/he has the knowledge and responsibility to design solidly built structures and takes into account of the risks of natural disaster.
13)	She/he monitors new developments in architectural theory and practice and is open to lifelong learning.
14)	She/he takes responsibility for the improvement of social consciousness in the field of architecture, and for the endorsement and defense of ecological and urban rights.
15)	Has architectural communication skills in a foreign language.

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Midterms	1	% 40
Final	1	% 60
total		% 100
PERCENTAGE OF SEMESTER WORK		% 40
PERCENTAGE OF FINAL WORK		% 60
total		% 100