English Language and Literature (English) Preview
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code:

JOB106

Course Name:

ARCHITECHT Software Product Management

Semester:

Spring

Course Credits:

ECTS

Language of instruction:

English

Course Condition:

Does the Course Require Work Experience?:

Type of course:

University Elective

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

E-Learning

Course Coordinator:

Araş. Gör. KAZIM TİMUÇİN UTKAN

Course Lecturer(s):

Doç. Dr. ŞEBNEM ÖZDEMİR

Course Assistants:

Course Objective and Content

Course Objectives:

This course aims to equip students with the fundamental concepts and practical tools necessary for successful software product management. The students will develop an understanding of the roles of a product manager and the importance of balancing user needs with business objectives. By engaging in real-life scenarios and case studies, students will apply theories and practices to manage a software product effectively through its life cycle, from ideation to launch and beyond, ensuring alignment with the market needs and company strategy.

Course Content:

1. Introduction to software product management: Definitions, roles, and responsibilities.
2. Product life cycle management: From conception to retirement.
3. Agile and waterfall methodologies in product management.
4. User-centered design and user experience (UX) principles.
5. Metrics and KPIs for product success, data-driven decision-making.

Learning Outcomes

The students who have succeeded in this course;
1) Students will understand the role, challenges, and best practices of software product management.
2) Students will be able to apply the principles of Agile and Waterfall methodologies to product management.
3) Students will learn to integrate user-centered design and UX into product development.
4) Students will understand how to define and use metrics and KPIs to track product performance.
5) Students will develop the skills to make strategic decisions based on qualitative and quantitative data.

Course Flow Plan

Week	Subject	Related Preparation
1)	Course Introduction and Overview of Software Product Management	-
2)	The role of a Product Manager and the Product Management Process	-
3)	Market Research and Identifying Customer Needs	-
4)	Product Strategy – Vision, Goals, and Initiatives	-
5)	Introduction to Agile Product Management	-
6)	Introduction to Waterfall Product Management	-
7)	User-Centered Design and UX Fundamentals in Product Development	-
8)	Midterm Exam	-
9)	Applying User Stories and Personas	-
10)	Prioritization Techniques and Roadmap Planning	-
11)	MVPs, Prototyping, and Validation Techniques	-
12)	Analytics, Metrics, and Data-Driven Product Management	-
13)	Growth Hacking and Product Scaling Strategies	-
14)	Leadership and Communication for Product Managers	-
15)	Ethics and Legal Considerations in Product Management	-
16)	Final Exam	-

Sources

Course Notes / Textbooks:	-
References:	-

Course - Program Learning Outcome Relationship

Course Learning Outcomes	1	2	3	4	5
Program Outcomes
1) Uses academic English language skills effectively.
2) Knows the historical and cultural foundations of English Language and its developmental periods in detail.
3) Knows the periods of English Literature in detail with its cultural and historical features.
4) Evaluates the basic literary genres such as fiction (novel, story), theater and poetry according to their characteristics.
5) Can apply various analytical concepts and tools in literary theory to literary examples.
6) Comprehends the modern language and linguistic theories in a comprehensive way.
7) Can evaluate the important literary figures and works in American and world literature together with their cultural and historical features.
8) Evaluates the history of world civilization from the cultural and historical perspective.
9) To be able to translate English to Turkish and Turkish to English in different text types.
10) Apply contemporary teaching methods and techniques related to teaching English as a foreign language.
11) Develops course materials related to teaching English as a foreign language.
12) Uses a second foreign language at B1 General Level at least according to the European Language Portfolio criterion.
13) Uses information and communication technologies together with computer software at the basic level of European Computer Driving License.
14) Applies basic research methods and theories of social sciences.
15) Takes responsibilities by adopting fundamental universal values and developing a prudent, respectful, open to communication and learning attitude towards different language, race, gender, religion and social class groups.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Average	3 Highest

	Program Outcomes	Level of Contribution
1)	Uses academic English language skills effectively.
2)	Knows the historical and cultural foundations of English Language and its developmental periods in detail.
3)	Knows the periods of English Literature in detail with its cultural and historical features.
4)	Evaluates the basic literary genres such as fiction (novel, story), theater and poetry according to their characteristics.
5)	Can apply various analytical concepts and tools in literary theory to literary examples.
6)	Comprehends the modern language and linguistic theories in a comprehensive way.
7)	Can evaluate the important literary figures and works in American and world literature together with their cultural and historical features.
8)	Evaluates the history of world civilization from the cultural and historical perspective.
9)	To be able to translate English to Turkish and Turkish to English in different text types.
10)	Apply contemporary teaching methods and techniques related to teaching English as a foreign language.
11)	Develops course materials related to teaching English as a foreign language.
12)	Uses a second foreign language at B1 General Level at least according to the European Language Portfolio criterion.
13)	Uses information and communication technologies together with computer software at the basic level of European Computer Driving License.
14)	Applies basic research methods and theories of social sciences.
15)	Takes responsibilities by adopting fundamental universal values and developing a prudent, respectful, open to communication and learning attitude towards different language, race, gender, religion and social class groups.

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Midterms	1	% 40
Final	1	% 60
total		% 100
PERCENTAGE OF SEMESTER WORK		% 40
PERCENTAGE OF FINAL WORK		% 60
total		% 100

Workload and ECTS Credit Calculation

Activities	Number of Activities	Workload
Course Hours	16	32
Midterms	8	44
Final	8	46
Total Workload		122