Marketing Preview
Associate	TR-NQF-HE: Level 5	QF-EHEA: Short Cycle	EQF-LLL: Level 5

Course Introduction and Application Information

Course Code:

UNI338

Course Name:

Database Management Systems

Semester:

Spring

Course Credits:

ECTS

Language of instruction:

Turkish

Course Condition:

Does the Course Require Work Experience?:

Type of course:

University Elective

Course Level:

Associate

TR-NQF-HE:5. Master`s Degree

QF-EHEA:Short Cycle

EQF-LLL:5. Master`s Degree

Mode of Delivery:

Face to face

Course Coordinator:

Öğr. Gör. AHMET SELİM ÖVER

Course Lecturer(s):

Öğr. Gör. Ahmet Selim Över

Course Assistants:

Course Objective and Content

Course Objectives:	In this course, it is aimed to understand basic concepts of database management systems, writing complex and nested SQL commands, develop ability to manage and design relational database systems
Course Content:	Database Management Systems, Relational Database Management Systems, Normalization Rules, SQL commands, Entity-Relation(ER) Modelsi Database Design Theory, Applications of Database Management Systems

Learning Outcomes

The students who have succeeded in this course;
1) To comprehend the basic of database management systems, creating table, understanding data types and scopes, creating index, understanding properties of primary key and foreign key in tables
2) To design relational database that any software will use at the background.
3) To be able to write basic queries with SQL commands.
4) To be able to write advanced queries with nested SQL commands
5) To be able to extract the ER(Entity-Relation) model of a database

Course Flow Plan

Week	Subject	Related Preparation
1)	Introduction to Database Management Systems	No prior preparation is required.
2)	Introduction to Relational Database Management Systems	No prior preparation is required.
3)	Creating SQL Table, Introduction to Declare structure.	No prior preparation is required.
4)	SQL(Structured Query Language), SELECT commands and usage ORDER BY, BETWEEN, WHERE with SELECT.	No prior preparation is required.
5)	SQL(Structured Query Language), INSERT, UPDATE, DELETE commands	No prior preparation is required.
6)	SQL date and time functions	No prior preparation is required.
7)	SQL aggregate functions(COUNT, AVG, SUM, MIN, MAX etc.)	No prior preparation is required.
8)	Midterm	1-7. Week Repeat
9)	SQL aggregate functions	No prior preparation is required.
10)	Nested SQL commands, combine rows from two or more tables, based on relational field between them	No prior preparation is required.
11)	UNION command and JOIN commands, usage of HAVING and EXISTS	No prior preparation is required.
12)	Creating Views and Procedures	No prior preparation is required.
13)	View and Procedure creation continued	12. Week Repeat
14)	General topic repetition and question solutions	1-14
15)	Final	1-14. Week Repeat

Sources

Course Notes / Textbooks:	Veritabanı Yönetim Sistemleri - Turgut Özseven / EKİN KİTABEVİ YAYINLARI
References:	Ömer Faruk Çolakoğlu – SQL Öğreniyorum Link:https://www.btkakademi.gov.tr/portal/course/uygulamalarla-sql-oegreniyorum-8249 Engin Demiroğ – SQL Kursu Link: https://www.udemy.com/course/sql-kursu

Course - Program Learning Outcome Relationship

Course Learning Outcomes	1	2	3	4	5
Program Outcomes
1) Evaluates the basic concepts, principles, practices and principles of marketing from a different perspective, and also has the ability to apply the learned theoretical knowledge to daily life.
2) Use practices and techniques related to sales and sales force management by associating them with theoretical framework
3) Understand marketing in terms of operational, tactical and strategic, and also use this information in retail management applications.
4) Has the ability to apply the knowledge of consumer behavior in local and global markets.
5) Follow the developments in his / her field and communicate with his / her colleagues by using a foreign language at A2 level in terms of European language portfolio criteria according to Education Level.
6) Have basic law knowledge related to the field.
7) Knows marketing research process and analysis methods and interprets the results of analysis.
8) Has knowledge about how a brand is formed and managed.
9) Communicate effectively in Turkish oral and written, make basic correspondence related to business and understand and interpret correctly.
10) Knows the responsibility and ethical values of the profession; acts in accordance with the values of society.
11) Learns how to apply marketing communication practices and knows how to apply these strategies in Customer Relationship Management.
12) The student will be able to use computer software and communication technologies at the basic level of minimum European computer use license required by his / her field.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Average	3 Highest

	Program Outcomes	Level of Contribution
1)	Evaluates the basic concepts, principles, practices and principles of marketing from a different perspective, and also has the ability to apply the learned theoretical knowledge to daily life.
2)	Use practices and techniques related to sales and sales force management by associating them with theoretical framework
3)	Understand marketing in terms of operational, tactical and strategic, and also use this information in retail management applications.
4)	Has the ability to apply the knowledge of consumer behavior in local and global markets.
5)	Follow the developments in his / her field and communicate with his / her colleagues by using a foreign language at A2 level in terms of European language portfolio criteria according to Education Level.
6)	Have basic law knowledge related to the field.
7)	Knows marketing research process and analysis methods and interprets the results of analysis.
8)	Has knowledge about how a brand is formed and managed.
9)	Communicate effectively in Turkish oral and written, make basic correspondence related to business and understand and interpret correctly.
10)	Knows the responsibility and ethical values of the profession; acts in accordance with the values of society.
11)	Learns how to apply marketing communication practices and knows how to apply these strategies in Customer Relationship Management.
12)	The student will be able to use computer software and communication technologies at the basic level of minimum European computer use license required by his / her field.

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Homework Assignments	1	% 15
Midterms	1	% 35
Final	1	% 50
total		% 100
PERCENTAGE OF SEMESTER WORK		% 50
PERCENTAGE OF FINAL WORK		% 50
total		% 100

Workload and ECTS Credit Calculation

Activities	Number of Activities	Preparation for the Activity	Spent for the Activity Itself	Completing the Activity Requirements	Workload
Course Hours	3	15	2		51
Homework Assignments	1	15	1		16
Midterms	1	25	2		27
Final	1	30	2		32
Total Workload					126