E-Commerce and Marketing | |||||
Associate | TR-NQF-HE: Level 5 | QF-EHEA: Short Cycle | EQF-LLL: Level 5 |
Course Code: | UNI326 | ||||
Course Name: | Digital Technologies in Health | ||||
Semester: | Fall | ||||
Course Credits: |
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Language of instruction: | Turkish | ||||
Course Condition: | |||||
Does the Course Require Work Experience?: | No | ||||
Type of course: | University Elective | ||||
Course Level: |
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Mode of Delivery: | E-Learning | ||||
Course Coordinator: | Dr. EMEL GÜMÜŞ | ||||
Course Lecturer(s): | Dr.Emel Gümüş | ||||
Course Assistants: |
Course Objectives: | In this course; Artificial Intelligence and Digital Technologies in Health Sciences to have a basic level of knowledge about technology and to use technology use, cooperation in multidisciplinary work Providing and integrating work with digital technologies is intended. |
Course Content: | Students who successfully complete this course will; 1. will be able to work on digital technologies and Artificial Intelligence in health care can express/explain basic knowledge orally/written. 2. Describe the so-called disruptive technology in healthcare can present the concepts and applications in oral/written form. 3. will be able to present the digital technology and other related define concepts and make connections between them can explain. 4. Define and discuss innovative thinking. 5. Technological solution in health care issues with entrepreneurial spirit. develop and implement recommendations. 6. There is a relationship between the concepts of technology, innovation and entrepreneurship. compare/contrast the connections/similarities and differences can explain. 7. Have the necessary equipment for technology-based projects students bring their ideas to life with innovative and entrepreneurial spirit List/group the basic steps to be able to pass the ethical and legal issues. 8. Have knowledge about Ethical and Legal Issues and to be able to make evaluation, 9. Communication and Collaboration in Health Services 10. Assessment of New Trends and Future Perspectives will be able to do it. |
The students who have succeeded in this course;
1) 1. will be able to work on digital technologies and Artificial Intelligence in health care can express/explain basic knowledge orally/written. 2) 2. Describe the so-called disruptive technology in healthcare can present the concepts and applications in oral/written form. 3) 3. will be able to present the digital technology and other related define concepts and make connections between them can explain. 4) 4. Define and discuss innovative thinking. 5) 5. Technological solution in health care issues with entrepreneurial spirit. develop and implement recommendations. 6) 6. There is a relationship between the concepts of technology, innovation and entrepreneurship. compare/contrast the connections/similarities and differences can explain. 7) 7. Have the necessary equipment for technology-based projects students bring their ideas to life with innovative and entrepreneurial spirit List/group the basic steps to be able to pass the ethical and legal issues. 8) 8. Have knowledge about Ethical and Legal Issues and to be able to make evaluation, 9) 9. Communication and Collaboration in Health Services 10) 10. Assessment of New Trends and Future Perspectives will be able to do it. |
Week | Subject | Related Preparation |
1) | Meeting Students • Introduction: Comprehensive explanation of course content, evaluation methods and expectations. | |
2) | Introduction to Digital Technologies in Healthcare • Industry 4.0 and Digital Transformation • Development of digital technologies in Healthcare | |
3) | Use of technology in Health Services, • Concept of Artificial Intelligence? • Artificial Intelligence learning methods and biases | |
4) | Mobile Applications, • Wearable Technologies • Internet of things (IoT) | |
5) | Virtual and augmented reality, BloczincirAR, VR, XR Technologies | |
6) | Being a healthcare professional in the digital age and digital health literacy | |
7) | Improving Quality of Care and changing quality of care The role of artificial intelligence and innovation | |
8) | Midterm week | |
9) | Digital Story and Gamification in Health • Preparing educational programs for children | |
10) | Digital Story and Gamification in Health • Preparing educational programs for children | |
11) | Entrepreneurship and Project Design Ability in the Health Ecosystem Artificial Intelligence Project Examples in Health | |
12) | Artificial Intelligence Robot Technologies, Robot Nurses, Robot Doctors, Children and Robots | |
13) | Telehealth, telemedicine, electronic health records, big data | |
14) | Addictions – Technology addiction and things to watch out for points, specifically for parents and children | |
15) | Final week |
Course Notes / Textbooks: | Ders notları kullanılacak * Ders kitabı zorunlu değil |
References: | *"Digital Transformation: Build Your Organization's Future for the Innovation Age" - Lindsay Herbert * "The Fourth Industrial Revolution" - Klaus Schwab * "Healthcare Disrupted: Next Generation Business Models and Strategies" - Jeff Elton, Anne O'Riordan *Sağlık Bilimlerinde Yapay Zekâ. (2019). Melih Bulut, Nevit Dilmen, Gökhan Bora Esmer, Murat Gezer, Çiğdem Selçukcan Erol, Leyla Türker Şener (Ed.). İstanbul: Çağlayan Kitabevi. *Tıp Bilişimi. (2021). Nilgün Bozbuğa, Sevinç Gülseçen. (Ed.). İstanbul: İstanbul University Press. Sağlıkta İleri Teknoloji. (2019). Mustafa Said Yıldız (Ed.). Ankara: Nobel Yayınevi. |
Course Learning Outcomes | 1 |
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Program Outcomes | ||||||||||
1) To have the ability to understand and apply basic concepts in the field of e-commerce and marketing | ||||||||||
2) Having the ability to catch up with the speed of the digital age and keep their information up to date | ||||||||||
3) Having detailed technical and professional application skills in subjects such as mobile marketing, digital media marketing, social media usage, digital analysis and measurement. |
No Effect | 1 Lowest | 2 Average | 3 Highest |
Program Outcomes | Level of Contribution | |
1) | To have the ability to understand and apply basic concepts in the field of e-commerce and marketing | 2 |
2) | Having the ability to catch up with the speed of the digital age and keep their information up to date | 1 |
3) | Having detailed technical and professional application skills in subjects such as mobile marketing, digital media marketing, social media usage, digital analysis and measurement. | 2 |
Semester Requirements | Number of Activities | Level of Contribution |
Attendance | 14 | % 20 |
Quizzes | 3 | % 20 |
Final | 1 | % 60 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 40 | |
PERCENTAGE OF FINAL WORK | % 60 | |
total | % 100 |
Activities | Number of Activities | Preparation for the Activity | Spent for the Activity Itself | Completing the Activity Requirements | Workload | ||
Course Hours | 14 | 2 | 1 | 42 | |||
Midterms | 1 | 30 | 1 | 31 | |||
Final | 1 | 30 | 1 | 31 | |||
Total Workload | 104 |