Public Relations and Advertising Preview
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code:

UNI306

Course Name:

Environmental Health

Semester:

Fall
Spring

Course Credits:

ECTS

Language of instruction:

Turkish

Course Condition:

Does the Course Require Work Experience?:

Type of course:

University Elective

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

E-Learning

Course Coordinator:

Dr. Öğr. Üy. MERVE ARICI

Course Lecturer(s):

Doctoral Lecturer Merve ARICI

Course Assistants:

Course Objective and Content

Course Objectives:	To provide information about the environment and human health, generally prepared products and health risks arising from the products.
Course Content:	Environment and human health, environmental pollutants and health risks

Learning Outcomes

The students who have succeeded in this course;
1) Gain knowledge about the environment and human health.
2) Recognizes the basic concepts related to the environment.
3) Recognizes chemical substances encountered in daily life.
4) Gains knowledge about air, water and soil pollution.
5) Gains knowledge about global warming.

Course Flow Plan

Week	Subject	Related Preparation
1)	Introduction to Environmental Health
2)	Basic concepts about the environment
3)	Environmental pollutants and health risks
4)	Air pollution and its effects on health
5)	Water pollution and its effects on health
6)	Soil pollution and pesticides
7)	Environmental pollution caused by energy sources
8)	Greenhouse effect and global warming
9)	Student presentations
10)	Student presentations
11)	Student presentations
12)	Student presentations
13)	Student presentations
14)	Student presentations
15)	Final exam

Sources

Course Notes / Textbooks:	Öğretim Üyesi Ders Notları
References:	• Vural, N. (2005). Toksikoloji. • Onur Erdem, Merve Bacanlı. Temel Toksikoloji (2021). Ankara Nobel Tıp Kitabevleri. ISBN: 978-625-7594-09-0 • A. Handan Dökmeci. Toksikolojik Çevresel ve Endüstriyel Afetler (2019). Nobel Tıp Kitabevi • Carson, R. (2021). Sessiz Bahar (Silent Spring). Palme Yayınevi. Çeviri: Çağatay Güler

Course - Program Learning Outcome Relationship

Course Learning Outcomes	1	2	3	4	5
Program Outcomes
1) They have all the knowledge, skills and competencies required by the profession, with relation to the fields of Public Relations and Advertising and they have the structural features required by the profession.
2) They have knowledge about fields of brand management, marketing communication, corporate communication and advertising strategy development. They have the ability to create, plan and manage a public relations campaign.
3) They have knowledge and skills about changing and evolving communication methods and technologies.
4) Thay have the ability to manage communication between relevant stakeholders and the target group. They develop and implement proper communication strategies and methods according to the communication characteristics of different stakeholders.
5) By acting on the principle of lifelong learning, they constantly develop themselves not only from in terms of professional knowledge, but also from a culturally and follow the national and international agenda.
6) They combine different communication areas in a holistic and strategic way.
7) They use written and verbal communication skills effectively.
8) They develop and implement strategies by thinking creatively and critically.
9) They have management skills.
10) They use research capability effectively.
11) They have an ethical business understanding and social responsibility.
12) They have capable of analytical thinking and problem solving.
13) They have teamwork skills.
14) They follow developments in their field by using a foreign language at a general level of European Language Portfolio B1 and and communicate with their colleagues.
15) They use information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Average	3 Highest

	Program Outcomes	Level of Contribution
1)	They have all the knowledge, skills and competencies required by the profession, with relation to the fields of Public Relations and Advertising and they have the structural features required by the profession.
2)	They have knowledge about fields of brand management, marketing communication, corporate communication and advertising strategy development. They have the ability to create, plan and manage a public relations campaign.
3)	They have knowledge and skills about changing and evolving communication methods and technologies.
4)	Thay have the ability to manage communication between relevant stakeholders and the target group. They develop and implement proper communication strategies and methods according to the communication characteristics of different stakeholders.
5)	By acting on the principle of lifelong learning, they constantly develop themselves not only from in terms of professional knowledge, but also from a culturally and follow the national and international agenda.
6)	They combine different communication areas in a holistic and strategic way.
7)	They use written and verbal communication skills effectively.
8)	They develop and implement strategies by thinking creatively and critically.
9)	They have management skills.
10)	They use research capability effectively.
11)	They have an ethical business understanding and social responsibility.
12)	They have capable of analytical thinking and problem solving.
13)	They have teamwork skills.
14)	They follow developments in their field by using a foreign language at a general level of European Language Portfolio B1 and and communicate with their colleagues.
15)	They use information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field.

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Homework Assignments	1	% 15
Presentation	1	% 35
Final	1	% 50
total		% 100
PERCENTAGE OF SEMESTER WORK		% 50
PERCENTAGE OF FINAL WORK		% 50
total		% 100

Workload and ECTS Credit Calculation

Activities	Number of Activities	Workload
Course Hours	13	26
Study Hours Out of Class	12	48
Presentations / Seminar	6	8
Homework Assignments	11	32
Final	1	1
Total Workload		115