E-Commerce and Marketing Preview
Associate	TR-NQF-HE: Level 5	QF-EHEA: Short Cycle	EQF-LLL: Level 5

Course Introduction and Application Information

Course Code:

UNI286

Course Name:

Health Economics

Semester:

Fall

Course Credits:

ECTS

Language of instruction:

Turkish

Course Condition:

Does the Course Require Work Experience?:

Type of course:

University Elective

Course Level:

Associate

TR-NQF-HE:5. Master`s Degree

QF-EHEA:Short Cycle

EQF-LLL:5. Master`s Degree

Mode of Delivery:

E-Learning

Course Coordinator:

Doç. Dr. ÇİĞDEM GÜRSOY

Course Lecturer(s):

Assoc. Prof. Çiğdem Gürsoy

Course Assistants:

Course Objective and Content

Course Objectives:

Economics deals with the most efficient use of limited resources. The aim of the health economics course is; It is to show the ways to obtain the highest efficiency from health services with these limited resources.

Course Content:

The Relationship between Economics and Health, Introduction to Health Economics, Development of Health Economics, Health and Health Status, Supply and Demand in Health Services, Health Services Market, Sustainable Development and Health, Health Services Financing Systems, Performance and Reimbursement Systems in Health Services, Economic in Health Services Evaluation, Current Issues and Problems in the Health Sector, Circular Economy and Health-Environment Relationship, Expectations about the health-economy relationship in the future based on the relationship between the issues.

Learning Outcomes

The students who have succeeded in this course;
1) Will be able to apply the basic tools of the economy to different components of health services.
2) Have information about the economic behavior of the health services market.
3) Knows the production and financing of health services.
4) Knows the planning of the health sector and can analyze its expenditures.
5) Knows the current problems in the health sector and their effects on the environment.

Course Flow Plan

Week	Subject	Related Preparation
1)	The Relationship between Economics and Health
1)
1)		Yusuf Çelik, Sağlık Ekonomisi, Siyasal Kitabevi, 3. bs., 2016. Ayşegül Mutlu, A. Kadir Işık, Sağlık Ekonomisine Giriş, Ekin Yayınevi, 2012. Ed. Mustafa Solak, Sağlık Ekonomisi, Anadolu Üniversitesi Yayınları, 2015. Ed. Özge Uysal Şahin ve Nilay Köleoğlu, Teoride ve Uygulamada Sağlık Ekonomisi ve Politikaları Güncel Sorunlar ve Araştırmalar, Rating Acadmey Yayınları, 2018. Angus Deaton, Büyük Firar; Sağlık Varlık ve Eşitsizliğin Kökenleri, Ayrıntı Yayınevi, 2018. ED. Çağlar Keyder, Nazan Üstündağ, Tuba Ağartan, Çağrı Yoltar, Avrupa’da ve Türkiye’de Sağlık Politikaları,; Reformlar, Sorunlar, Tartışmalar,, İletişim Yayınları, 2015. TÜİK verileri, Sağlık Bakanlığı raporları, Kalkınma Planları, çeşitli makaleler Adnan Kısa, Sağlık Ekonomisine Giriş Ders notları, Başkent Üniversitesi, Ankara, 2015.
1)
1)
2)	Introduction to Health Economics
3)	Development of Health Economics
4)	Health and Health Status
5)	Supply and Demand in Health Services
6)	Health Services Market
7)	Sustainable Development and Health
8)	Midterm exam
9)	Health Services Financing Systems
10)	Performance and Reimbursement Systems in Health Services
11)	Economic in Health Services Evaluation
12)	Current Issues and Problems in the Health Sector
13)	Circular Economy and Health-Environment Relationship
14)	Expectations about the health-economy relationship in the future based on the relations of the subjects with each other.
15)	Final exam

Sources

Course Notes / Textbooks:

Hazırlanan slaytlar, derste işlenen raporlar, makaleler gibi diğer veriler.
Other data such as prepared slides, reports processed in the course, articles.

References:

Yusuf Çelik, Sağlık Ekonomisi, Siyasal Kitabevi, 3. bs., 2016.
Ayşegül Mutlu, A. Kadir Işık, Sağlık Ekonomisine Giriş, Ekin Yayınevi, 2012; Ed. Mustafa Solak, Sağlık Ekonomisi, Anadolu Üniversitesi Yayınları, 2015.; Ed. Özge Uysal Şahin ve Nilay Köleoğlu, Teoride ve Uygulamada Sağlık Ekonomisi ve Politikaları; Güncel Sorunlar ve Araştırmalar, Rating Academy Yayınları, 2018.; Çağlar Keyder, Nazan Üsütündağ, Tuba Ağartan, Çağrı Yoltar, Avrupa’da ve Türkiye’de Sağlık Politikaları,; Reformlar, Sorunlar, Tartışmalar,, İletişim Yayınları, 2015.; Angus Deaton, Büyük Firar; Sağlık Varlık ve Eşitsizliğin Kökenleri, Ayrıntı Yayınevi, 2018.; Salgın Ekonomisi Ed. Ömer Faruk Çolak, Efil Yayınevi, 2020.

Course - Program Learning Outcome Relationship

Course Learning Outcomes	1	2	3	4	5
Program Outcomes
1) To have the ability to understand and apply basic concepts in the field of e-commerce and marketing
2) Having the ability to catch up with the speed of the digital age and keep their information up to date
3) Having detailed technical and professional application skills in subjects such as mobile marketing, digital media marketing, social media usage, digital analysis and measurement.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Average	3 Highest

	Program Outcomes	Level of Contribution
1)	To have the ability to understand and apply basic concepts in the field of e-commerce and marketing	2
2)	Having the ability to catch up with the speed of the digital age and keep their information up to date	1
3)	Having detailed technical and professional application skills in subjects such as mobile marketing, digital media marketing, social media usage, digital analysis and measurement.	2

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Midterms	1	% 40
Final	1	% 60
total		% 100
PERCENTAGE OF SEMESTER WORK		% 40
PERCENTAGE OF FINAL WORK		% 60
total		% 100

Workload and ECTS Credit Calculation

Activities	Number of Activities	Workload
Course Hours	13	39
Study Hours Out of Class	13	33
Midterms	7	16
Final	13	36
Total Workload		124