ISTINYE UNIVERSITY BİLGİ PAKETİ / DERS KATALOĞU
| E-commerce and Marketing (Evening Education) | |||||
| Associate | TR-NQF-HE: Level 5 | QF-EHEA: Short Cycle | EQF-LLL: Level 5 | ||
Course Introduction and Application Information
| Course Code: | ETP192 | ||||
| Course Name: | Internship | ||||
| Semester: | Spring | ||||
| Course Credits: |
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| Language of instruction: | Turkish | ||||
| Course Condition: | |||||
| Does the Course Require Work Experience?: | Yes | ||||
| Type of course: | Compulsory Courses | ||||
| Course Level: |
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| Mode of Delivery: | Face to face | ||||
| Course Coordinator: | Öğr. Gör. ÖZLEM NUR BESLER | ||||
| Course Lecturer(s): | ÖZLEM NUR BESLER | ||||
| Course Assistants: |
Course Objective and Content
| Course Objectives: | To increase the gain of the students by applying the education they receive in the courses in the summer term with experts in their fields. |
| Course Content: | Combining theoretical interests with practice |
Learning Outcomes
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The students who have succeeded in this course;
1) To understand better by having the opportunity to apply their theoretical knowledge |
Course Flow Plan
| Week | Subject | Related Preparation |
| 1) | workplace application | no prep. |
| 2) | workplace application | no prep |
| 3) | workplace application | no prep |
| 4) | workplace application | no prep. |
Sources
| Course Notes / Textbooks: | Ders kitabı yok. |
| References: | There is no textbook. |
Course - Program Learning Outcome Relationship
| Course Learning Outcomes | 1 |
||
|---|---|---|---|
| Program Outcomes | |||
| 1) To have the ability to understand and apply basic concepts in the field of e-commerce and marketing | |||
| 1) Having detailed technical and professional application skills in subjects such as mobile marketing, digital media marketing, social media usage, digital analysis and measurement. | |||
| 2) Having the ability to catch up with the speed of the digital age and keep their information up to date | |||
Course - Learning Outcome Relationship
| No Effect | 1 Lowest | 2 Average | 3 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | To have the ability to understand and apply basic concepts in the field of e-commerce and marketing | |
| 1) | Having detailed technical and professional application skills in subjects such as mobile marketing, digital media marketing, social media usage, digital analysis and measurement. | |
| 2) | Having the ability to catch up with the speed of the digital age and keep their information up to date |
Assessment & Grading
| Semester Requirements | Number of Activities | Level of Contribution |
| Special Course Internship (Work Placement) | 20 | % 100 |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 100 | |
| PERCENTAGE OF FINAL WORK | % | |
| total | % 100 | |
Workload and ECTS Credit Calculation
| Activities | Number of Activities | Workload |
| Special Course Internship (Work Placement) | 4 | 160 |
| Total Workload | 160 | |