Public Relations and Advertising | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code: | DIL102 | ||||
Course Name: | General English 2 | ||||
Semester: | Spring | ||||
Course Credits: |
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Language of instruction: | English | ||||
Course Condition: | |||||
Does the Course Require Work Experience?: | No | ||||
Type of course: | Compulsory Courses | ||||
Course Level: |
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Mode of Delivery: | E-Learning | ||||
Course Coordinator: | Eğitim Danışmanı GÜLŞAH ERDAŞ | ||||
Course Lecturer(s): |
Eğitim Danışmanı GÜLŞAH ERDAŞ |
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Course Assistants: |
Course Objectives: | The course aims to equip students with basic language structures and communication abilities in English. |
Course Content: | Students will be able to use basic structure about personal information, jobs, asking and giving directions, public transportation. |
The students who have succeeded in this course;
1) Students will be able to tell the main idea of a text in Beginner level. 2) Students will be able to understand frequently used basic expressions and daily language and use most of them in their daily lives. 3) Students will be able to introduce themselves and other people and they will be able to write sentences in basic level to introduce themselves. 4) Students will be able to communicate in basic level on the condition that they get help from the interlocutor who speaks slow and comprehensible way. |
Week | Subject | Related Preparation |
1) | English for everyday life: At a restaurant / Clothes | |
2) | Adjectives / The weather | |
3) | (Have to / Must) Using structures of obligation and necessity | |
4) | Comparatives / Superlatives | |
5) | Geographical Features / Adverbs | |
6) | Present Perfect Tense | |
7) | Vocabulary: Office / Used to (Past habits) | |
8) | Midterm Exam | |
9) | Past Continuous Tense | |
10) | Quantifiers / Vocabulary: Cooking | |
11) | Future with will / Vocabulary: Money | |
12) | Conditionals Type 0, 1 | |
13) | Should/ Shouldn't - Vocabulary: House | |
14) | Conjunctions (And, But, Because, So) | |
15) | Final Exam | |
16) | Final exam |
Course Notes / Textbooks: | Ders öğretmenleri tarafından hazırlanmış, online kullanılan slaytlar. |
References: | Online slides prepared by the course instructors. |
Course Learning Outcomes | 1 |
2 |
3 |
4 |
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Program Outcomes | |||||||||||||||
1) They have all the knowledge, skills and competencies required by the profession, with relation to the fields of Public Relations and Advertising and they have the structural features required by the profession. | |||||||||||||||
2) They have knowledge about fields of brand management, marketing communication, corporate communication and advertising strategy development. They have the ability to create, plan and manage a public relations campaign. | |||||||||||||||
3) They have knowledge and skills about changing and evolving communication methods and technologies. | |||||||||||||||
4) Thay have the ability to manage communication between relevant stakeholders and the target group. They develop and implement proper communication strategies and methods according to the communication characteristics of different stakeholders. | |||||||||||||||
5) By acting on the principle of lifelong learning, they constantly develop themselves not only from in terms of professional knowledge, but also from a culturally and follow the national and international agenda. | |||||||||||||||
6) They combine different communication areas in a holistic and strategic way. | |||||||||||||||
7) They use written and verbal communication skills effectively. | |||||||||||||||
8) They develop and implement strategies by thinking creatively and critically. | |||||||||||||||
9) They have management skills. | |||||||||||||||
10) They use research capability effectively. | |||||||||||||||
11) They have an ethical business understanding and social responsibility. | |||||||||||||||
12) They have capable of analytical thinking and problem solving. | |||||||||||||||
13) They have teamwork skills. | |||||||||||||||
14) They follow developments in their field by using a foreign language at a general level of European Language Portfolio B1 and and communicate with their colleagues. | |||||||||||||||
15) They use information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field. |
No Effect | 1 Lowest | 2 Average | 3 Highest |
Program Outcomes | Level of Contribution | |
1) | They have all the knowledge, skills and competencies required by the profession, with relation to the fields of Public Relations and Advertising and they have the structural features required by the profession. | |
2) | They have knowledge about fields of brand management, marketing communication, corporate communication and advertising strategy development. They have the ability to create, plan and manage a public relations campaign. | |
3) | They have knowledge and skills about changing and evolving communication methods and technologies. | |
4) | Thay have the ability to manage communication between relevant stakeholders and the target group. They develop and implement proper communication strategies and methods according to the communication characteristics of different stakeholders. | |
5) | By acting on the principle of lifelong learning, they constantly develop themselves not only from in terms of professional knowledge, but also from a culturally and follow the national and international agenda. | |
6) | They combine different communication areas in a holistic and strategic way. | |
7) | They use written and verbal communication skills effectively. | |
8) | They develop and implement strategies by thinking creatively and critically. | |
9) | They have management skills. | |
10) | They use research capability effectively. | |
11) | They have an ethical business understanding and social responsibility. | |
12) | They have capable of analytical thinking and problem solving. | |
13) | They have teamwork skills. | |
14) | They follow developments in their field by using a foreign language at a general level of European Language Portfolio B1 and and communicate with their colleagues. | |
15) | They use information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field. |
Semester Requirements | Number of Activities | Level of Contribution |
Midterms | 1 | % 40 |
Final | 1 | % 60 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 40 | |
PERCENTAGE OF FINAL WORK | % 60 | |
total | % 100 |
Activities | Number of Activities | Workload |
Course Hours | 13 | 26 |
Study Hours Out of Class | 16 | 16 |
Midterms | 1 | 1 |
Final | 1 | 1 |
Total Workload | 44 |