| Public Relations and Advertising | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code: | UNI234 | ||||
| Course Name: | Social Skills | ||||
| Semester: | Fall | ||||
| Course Credits: |
|
||||
| Language of instruction: | Turkish | ||||
| Course Condition: | |||||
| Does the Course Require Work Experience?: | No | ||||
| Type of course: | University Elective | ||||
| Course Level: |
|
||||
| Mode of Delivery: | E-Learning | ||||
| Course Coordinator: | Öğr. Gör. DUYGU ARICI DOĞAN | ||||
| Course Lecturer(s): |
Öğr. Gör. DUYGU ARICI DOĞAN |
||||
| Course Assistants: |
| Course Objectives: | At the end of this course, it is aimed that students gain competence in explaining social skills, expressing their feelings correctly, organizing and managing, as well as developing problem-solving skills by coping with the problems they face and finding appropriate solutions, and gaining awareness and competence to start and run a business by collaborating with a group using open communication channels. |
| Course Content: | Having knowledge about the definition, evaluation of social skills and social skill models, gaining awareness of understanding, expressing, regulating and managing emotions, using communication skills effectively, gaining competence in problem solving and coping with stress, and performing applications for social skills in cooperation with the group constitute the content of the course. |
|
The students who have succeeded in this course;
1) Defines the concept of social skills. 2) Presents social skill models 3) Gains competence in regulating and managing her/his emotions. 4) Uses communication skills effectively. 5) When she encounters a problem, she/he offers a solution. 6) Starts and runs a business with the group. |
| Week | Subject | Related Preparation |
| 1) | Introduction of the Course | |
| 2) | Definition and Types of Social Skills/Skills | |
| 3) | Evaluation of Social Skills and Social Skill Models | |
| 4) | Understanding, Expressing, Regulating and Managing Emotions | |
| 5) | Communication Skills | |
| 6) | Problem Solving and Coping with Stress | |
| 7) | Interaction with the Group and Skills of Conducting a Business | |
| 8) | Midterm | |
| 9) | Group studies | |
| 10) | Group studies | |
| 11) | Group studies | |
| 12) | Group studies | |
| 13) | Group studies | |
| 14) | Group studies | |
| 15) | Final exam |
| Course Notes / Textbooks: | Ders notları |
| References: | • Sosyal Beceri Eğitimi, Hasan BACANLI, Pegem Akademi. • Ergenlikten Yetişkinliğe Grup Çalışmaları, Editör M.Betül AYDIN, Nobel Yayın. |
| Course Learning Outcomes | 1 |
2 |
3 |
4 |
5 |
6 |
|||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Program Outcomes | |||||||||||||||
| 1) They have all the knowledge, skills and competencies required by the profession, with relation to the fields of Public Relations and Advertising and they have the structural features required by the profession. | |||||||||||||||
| 2) They have knowledge about fields of brand management, marketing communication, corporate communication and advertising strategy development. They have the ability to create, plan and manage a public relations campaign. | |||||||||||||||
| 3) They have knowledge and skills about changing and evolving communication methods and technologies. | |||||||||||||||
| 4) Thay have the ability to manage communication between relevant stakeholders and the target group. They develop and implement proper communication strategies and methods according to the communication characteristics of different stakeholders. | |||||||||||||||
| 5) By acting on the principle of lifelong learning, they constantly develop themselves not only from in terms of professional knowledge, but also from a culturally and follow the national and international agenda. | |||||||||||||||
| 6) They combine different communication areas in a holistic and strategic way. | |||||||||||||||
| 7) They use written and verbal communication skills effectively. | |||||||||||||||
| 8) They develop and implement strategies by thinking creatively and critically. | |||||||||||||||
| 9) They have management skills. | |||||||||||||||
| 10) They use research capability effectively. | |||||||||||||||
| 11) They have an ethical business understanding and social responsibility. | |||||||||||||||
| 12) They have capable of analytical thinking and problem solving. | |||||||||||||||
| 13) They have teamwork skills. | |||||||||||||||
| 14) They follow developments in their field by using a foreign language at a general level of European Language Portfolio B1 and and communicate with their colleagues. | |||||||||||||||
| 15) They use information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field. | |||||||||||||||
| No Effect | 1 Lowest | 2 Average | 3 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | They have all the knowledge, skills and competencies required by the profession, with relation to the fields of Public Relations and Advertising and they have the structural features required by the profession. | |
| 2) | They have knowledge about fields of brand management, marketing communication, corporate communication and advertising strategy development. They have the ability to create, plan and manage a public relations campaign. | |
| 3) | They have knowledge and skills about changing and evolving communication methods and technologies. | |
| 4) | Thay have the ability to manage communication between relevant stakeholders and the target group. They develop and implement proper communication strategies and methods according to the communication characteristics of different stakeholders. | |
| 5) | By acting on the principle of lifelong learning, they constantly develop themselves not only from in terms of professional knowledge, but also from a culturally and follow the national and international agenda. | |
| 6) | They combine different communication areas in a holistic and strategic way. | |
| 7) | They use written and verbal communication skills effectively. | |
| 8) | They develop and implement strategies by thinking creatively and critically. | |
| 9) | They have management skills. | |
| 10) | They use research capability effectively. | |
| 11) | They have an ethical business understanding and social responsibility. | |
| 12) | They have capable of analytical thinking and problem solving. | |
| 13) | They have teamwork skills. | |
| 14) | They follow developments in their field by using a foreign language at a general level of European Language Portfolio B1 and and communicate with their colleagues. | |
| 15) | They use information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field. |
| Semester Requirements | Number of Activities | Level of Contribution |
| Homework Assignments | 1 | % 20 |
| Midterms | 1 | % 30 |
| Final | 1 | % 50 |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 50 | |
| PERCENTAGE OF FINAL WORK | % 50 | |
| total | % 100 | |
| Activities | Number of Activities | Preparation for the Activity | Spent for the Activity Itself | Completing the Activity Requirements | Workload | ||
| Course Hours | 14 | 5 | 70 | ||||
| Homework Assignments | 1 | 28 | 28 | ||||
| Midterms | 1 | 14 | 14 | ||||
| Final | 1 | 14 | 14 | ||||
| Total Workload | 126 | ||||||