International Trade and Business (English)
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code: NMC004
Course Name: Gender and Media
Semester: Spring
Course Credits:
ECTS
5
Language of instruction: English
Course Condition:
Does the Course Require Work Experience?: No
Type of course: University Elective
Course Level:
Bachelor TR-NQF-HE:6. Master`s Degree QF-EHEA:First Cycle EQF-LLL:6. Master`s Degree
Mode of Delivery: E-Learning
Course Coordinator: Doç. Dr. HASAN GÜRKAN
Course Lecturer(s): Assoc. Prof. Dr. Hasan Gürkan
Course Assistants:

Course Objective and Content

Course Objectives: The purpose of this course is to examine the role of media in constructing gender and its intersections with race, ethnicity, class, and sexuality. This course recognizes the importance of diversity in media industries and addresses the role of new media technologies in challenging and/or reaffirming traditional constructions of gender
Course Content: This course examines representations of race, class, gender, and sexual identity in the media. In the course, the students will be considering issues of authorship, spectatorship, audience and the ways in which various media content (film, television, print journalism, advertising) enables, facilitates, and challenges these social constructions in society. Moreover, the students will examine how gender and race affects the production of media and discuss the impact of new media and digital media and how it has transformed access and participation, moving contemporary media users from a traditional position of readers to writers and/or commentators. Students will analyze gendered language and embodiment as it is produced online in blogs and vlogs, avatars, and in the construction of cyberidentities. The course provides an introduction to feminist approaches to media studies by drawing from work in feminist film theory, journalism, cultural studies, gender and politics, and cyberfeminism.

Learning Outcomes

The students who have succeeded in this course;
1) Recognize diversity across audiences, content and producers of media
2) Identify stereotypes of gender, race, class, and sexual identity in media portrayals
3) Locate examples of framing, intersectionality, and symbolic annihilation in media
4) Analyze texts in context of cultural and social identities, considering how reality is socially and discursively constructed by media
5) Discuss media literacy in contemporary terms, in light of 21st century developments in online cultural production and new media
6) Understand key theories and methods of studying media, power, and social identities

Course Flow Plan

Week Subject Related Preparation
1) Introduction to the course and discussion on ‘Why Study Gender and Media?’
2) Sex/Gender and the Media: From Sex Roles to Social Construction and Beyond”
3) Feminist Perspectives on the Media
4) Feminist Perspectives on the Media / Assignment 1: Performing Gender
5) Gender in Media Industries (Media Organizations, Film Industry, Public Relations and Advertisement)
6) Gender in Media Industries (Media Organizations, Film Industry, Public Relations and Advertisement)
7) Men, Women, and Queer Individuals and Visibility in the Media
8) Men, Women, and Queer Individuals and Visibility in the Media / Assignment 2: Visibility
9) Gender and Representation
10) Gender and Representation
11) Bodies, Celebrity and Self-Branding
12) Discussions
12) Discussions
12) Discussions
13) Digital Culture: Gender and Online Self-Presentation
14) Gender and Online Activism

Sources

Course Notes / Textbooks: - David Gauntlett (2008), Media, Gender and Identitiy: An Introduction, Routledge.
- Cynthia Carter and Linda Steiner (2004), Critical Readings: Media and Gender. Open University Press.
References: Books, Articles, Films, TV series, and new media contents

Course - Program Learning Outcome Relationship

Course Learning Outcomes

1

2

3

4

5

6

Program Outcomes
1) Has a broad and interdisciplinary perspective on international business and trade by the use of social sciences and mathematics,
2) Possess the knowledge and skills related to different functions and interactions of international business and trade.
3) Possess the knowledge and skills to interpret the data, concepts and ideas in the field of international business and trade with scientific and technological methods.
4) Use different theoretical approaches to understanding and solving various business and trade problems.
5) Explains the competitiveness of the countries with the requirements of international competition and interprets the functioning of the actors and regulatory structures in the international environment.
6) Understands the value of developing new trade projects and generating strategies within international market needs.
7) Solves complex business and global trade problems by using various statistical techniques and numerical methods and makes analyzes by using statistical programs effectively.
8) Uses a foreign language at the B1 General Level in terms of European Language Portfolio criteria according to the level of education.
9) Develops teamwork, negotiation, leadership and entrepreneurship skills.
10) Possess the knowledge of universal ethical values, social responsibility and sufficient legal and regulatory knowledge.
11) Develops positive attitudes related to lifelong learning and identifies individual learning needs and carries out studies to correct them.
12) Students will be able to communicate their ideas and solutions both written and orally, and present and publish them on both national and international platforms.
13) Uses information and communication technologies together with computer software at the advanced level of European Computer Using License required by the field.

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Average 3 Highest
       
Program Outcomes Level of Contribution
1) Has a broad and interdisciplinary perspective on international business and trade by the use of social sciences and mathematics,
2) Possess the knowledge and skills related to different functions and interactions of international business and trade.
3) Possess the knowledge and skills to interpret the data, concepts and ideas in the field of international business and trade with scientific and technological methods.
4) Use different theoretical approaches to understanding and solving various business and trade problems.
5) Explains the competitiveness of the countries with the requirements of international competition and interprets the functioning of the actors and regulatory structures in the international environment.
6) Understands the value of developing new trade projects and generating strategies within international market needs.
7) Solves complex business and global trade problems by using various statistical techniques and numerical methods and makes analyzes by using statistical programs effectively.
8) Uses a foreign language at the B1 General Level in terms of European Language Portfolio criteria according to the level of education.
9) Develops teamwork, negotiation, leadership and entrepreneurship skills.
10) Possess the knowledge of universal ethical values, social responsibility and sufficient legal and regulatory knowledge.
11) Develops positive attitudes related to lifelong learning and identifies individual learning needs and carries out studies to correct them.
12) Students will be able to communicate their ideas and solutions both written and orally, and present and publish them on both national and international platforms.
13) Uses information and communication technologies together with computer software at the advanced level of European Computer Using License required by the field.

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Attendance 14 % 10
Homework Assignments 2 % 55
Final 1 % 35
total % 100
PERCENTAGE OF SEMESTER WORK % 65
PERCENTAGE OF FINAL WORK % 35
total % 100

Workload and ECTS Credit Calculation

Activities Number of Activities Preparation for the Activity Spent for the Activity Itself Completing the Activity Requirements Workload
Course Hours 14 3 42
Study Hours Out of Class 3 6 18
Project 3 9 27
Homework Assignments 2 10 20
Final 1 7 7
Total Workload 114