| International Trade and Business (English) | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code: | UNI193 | ||||
| Course Name: | International Business Environment | ||||
| Semester: | Spring | ||||
| Course Credits: |
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| Language of instruction: | English | ||||
| Course Condition: | |||||
| Does the Course Require Work Experience?: | No | ||||
| Type of course: | University Elective | ||||
| Course Level: |
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| Mode of Delivery: | E-Learning | ||||
| Course Coordinator: | Dr. Öğr. Üy. ELİF ÇİÇEKLİ | ||||
| Course Lecturer(s): | Dr. Elif Cicekli | ||||
| Course Assistants: |
| Course Objectives: | The aim of this course is to: 1) Introduce students to environmental forces, environmental forecasting, and environmental analysis in international business, 2) Explain the major issues in the international competitive, economic, and technological environment, 3) Familiarize students with the international cultural, demographic, social environment, 4) Provide students an understanding on the issues of ecological environment, 5) Acquaint students with the issues on international political environment and legal environment, 6) Enable students to carry out research, prepare, and present a project on the topics of the course as member of a team. |
| Course Content: | Innovations and improvements in transportation, manufacturing, communications and technology have resulted in a truly global economy. With the development of the worldwide marketplace, the need for business people to understand the sometimes subtle nuances of doing business overseas and across borders has increased. Designed for the future executive engaged in international enterprise and those affected by it, this course covers the essential areas of international business environment. |
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The students who have succeeded in this course;
1) On successful completion of this course, the students will be able to; 1. Describe basic business concepts and practices related to environmental forces, environmental forecasting, and environmental analysis in international business 2) 2. Analyze the competitive forces in the international business environment 3) 3. Explain the major issues in the international economic and technological environment 4) 4. Evaluate the elements of international cultural, demographic, and social environment 5) 5. Define the major issues in the international ecological, political, and legal environment on international business 6) 6. Carry out research, prepare, and present a project on the topics of the course as member of a team. |
| Week | Subject | Related Preparation |
| 1) | Introduction to the topics of the course | |
| 2) | Environmental forces in international business | |
| 3) | Environmental forecasting and analysis in international business | |
| 4) | The international competitive environment-1 | |
| 5) | The international competitive environment-2 | |
| 6) | The international economic environment | |
| 7) | The technological environment | |
| 8) | The international cultural, demographic, and social environment | |
| 9) | The ecological environment | |
| 10) | The international political environment | |
| 11) | The legal environment | |
| 12) | Overview of the course subjects and final exam topics | |
| 13) | Project Presentations | |
| 14) | Project Presentations | |
| 15) | Final Exam Period | |
| 16) | Final Exam Period |
| Course Notes / Textbooks: | Brooks, I., Weatherston, J., & Wilkinson G. (2011). The International Business Environment (2nd ed.). Harlow, UK: Financial Times/ Prentice Hall. |
| References: | Worthington, I., Britton, C., & Thompson, E. (2019). The Business Environment A Global Perspective (8th ed.). Pearson. |
| Course Learning Outcomes | 1 |
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| Program Outcomes | |||||||||||||
| 1) Has a broad and interdisciplinary perspective on international business and trade by the use of social sciences and mathematics, | |||||||||||||
| 2) Possess the knowledge and skills related to different functions and interactions of international business and trade. | |||||||||||||
| 3) Possess the knowledge and skills to interpret the data, concepts and ideas in the field of international business and trade with scientific and technological methods. | |||||||||||||
| 4) Use different theoretical approaches to understanding and solving various business and trade problems. | |||||||||||||
| 5) Explains the competitiveness of the countries with the requirements of international competition and interprets the functioning of the actors and regulatory structures in the international environment. | |||||||||||||
| 6) Understands the value of developing new trade projects and generating strategies within international market needs. | |||||||||||||
| 7) Solves complex business and global trade problems by using various statistical techniques and numerical methods and makes analyzes by using statistical programs effectively. | |||||||||||||
| 8) Uses a foreign language at the B1 General Level in terms of European Language Portfolio criteria according to the level of education. | |||||||||||||
| 9) Develops teamwork, negotiation, leadership and entrepreneurship skills. | |||||||||||||
| 10) Possess the knowledge of universal ethical values, social responsibility and sufficient legal and regulatory knowledge. | |||||||||||||
| 11) Develops positive attitudes related to lifelong learning and identifies individual learning needs and carries out studies to correct them. | |||||||||||||
| 12) Students will be able to communicate their ideas and solutions both written and orally, and present and publish them on both national and international platforms. | |||||||||||||
| 13) Uses information and communication technologies together with computer software at the advanced level of European Computer Using License required by the field. | |||||||||||||
| No Effect | 1 Lowest | 2 Average | 3 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Has a broad and interdisciplinary perspective on international business and trade by the use of social sciences and mathematics, | |
| 2) | Possess the knowledge and skills related to different functions and interactions of international business and trade. | |
| 3) | Possess the knowledge and skills to interpret the data, concepts and ideas in the field of international business and trade with scientific and technological methods. | |
| 4) | Use different theoretical approaches to understanding and solving various business and trade problems. | |
| 5) | Explains the competitiveness of the countries with the requirements of international competition and interprets the functioning of the actors and regulatory structures in the international environment. | |
| 6) | Understands the value of developing new trade projects and generating strategies within international market needs. | |
| 7) | Solves complex business and global trade problems by using various statistical techniques and numerical methods and makes analyzes by using statistical programs effectively. | |
| 8) | Uses a foreign language at the B1 General Level in terms of European Language Portfolio criteria according to the level of education. | |
| 9) | Develops teamwork, negotiation, leadership and entrepreneurship skills. | |
| 10) | Possess the knowledge of universal ethical values, social responsibility and sufficient legal and regulatory knowledge. | |
| 11) | Develops positive attitudes related to lifelong learning and identifies individual learning needs and carries out studies to correct them. | |
| 12) | Students will be able to communicate their ideas and solutions both written and orally, and present and publish them on both national and international platforms. | |
| 13) | Uses information and communication technologies together with computer software at the advanced level of European Computer Using License required by the field. |
| Semester Requirements | Number of Activities | Level of Contribution |
| Presentation | 1 | % 5 |
| Project | 1 | % 25 |
| Midterms | 1 | % 30 |
| Final | 1 | % 40 |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 60 | |
| PERCENTAGE OF FINAL WORK | % 40 | |
| total | % 100 | |
| Activities | Number of Activities | Workload |
| Course Hours | 14 | 42 |
| Presentations / Seminar | 2 | 5 |
| Project | 10 | 20 |
| Midterms | 6 | 20 |
| Final | 9 | 26 |
| Total Workload | 113 | |