Medical Imaging Techniques | |||||
Associate | TR-NQF-HE: Level 5 | QF-EHEA: Short Cycle | EQF-LLL: Level 5 |
Course Code: | UNI191 | ||||
Course Name: | E Business | ||||
Semester: | Spring | ||||
Course Credits: |
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Language of instruction: | Turkish | ||||
Course Condition: | |||||
Does the Course Require Work Experience?: | No | ||||
Type of course: | University Elective | ||||
Course Level: |
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Mode of Delivery: | Face to face | ||||
Course Coordinator: | Dr. Öğr. Üy. NAİM ÇETİNTÜRK | ||||
Course Lecturer(s): | Naim Çetintürk | ||||
Course Assistants: |
Course Objectives: | The e-commerce course focuses on the speed and innovations of commerce in a world where digitalized communication technologies are gradually developing and becoming widespread. In this direction, the main objectives of this course are to deal with e-commerce dynamics in accordance with current and future trends, based on its historical development, and to expand with important and known case studies that have been the subject of e-commerce, as well as conceptual information. Many of the topics covered each week will be put into practice, one-on-one with the content described, and applications to be made in the real environment. In this way, a theoretical and experiential course content will be presented to students who want to work in different units of an e-commerce company/department and will build their careers in this field. |
Course Content: | E-Commerce Business Models and Marketplaces, E-Commerce Payment Solutions, Logistics and Fulfillment for E-Commerce, Legal & Ethical & Tax Issues, Interface Design and User Experience, E-Commerce Security, Strategy and Global Issues in E-Commerce. |
The students who have succeeded in this course;
1) Learning the fundamentals of business trade in an electronic environment. 2) Understanding the main requirements for an e-commerce process 3) Learning the "marketplace" concept and its components such as buyer, seller, teller, tech provider etc. 4) Understanding the goods and services portfolio that is compatbile to e-commerce 5) Learning the dynamics of e-commerce site, marketplaces, social and mobile commerce and uploading the vision of which business models can be implemented 6) Understanding the technical, legal and managerial aspects of e-commerce 7) Understanding the factors that affect the success of an e-commerce business, such as product management, marketing and promotion, digital advertising, financial management |
Week | Subject | Related Preparation |
1) | Introduction to e-commerce, Basic Concepts, Development and History of e-commerce | |
2) | Business Models in e-commerce | |
3) | e-commerce Site and Marketplaces | |
4) | Payment Solutions in e-commerce - New Payment Methods | |
5) | Security and e-commerce | |
6) | Supply Chain Management and Logistics | |
7) | Product Concept in e-commerce - Product Management and Profitability Oriented Pricing Strategies | |
8) | Midterm Exam | |
9) | User Experience in e-commerce: Site Interface, Design and Other Visual Elements | |
10) | e-commerce Programs - Web Tools and Ready Systems | |
11) | Marketing Communication in e-commerce - Brand | |
12) | Digital Marketing and Advertising | |
13) | New Trends in e-commerce: S-Trade - M-Trade | |
14) | Measurement, Performance and e-commerce Strategies in e-commerce | |
15) | Final Exam |
Course Notes / Textbooks: | (e-ticaret Teknik ve temel konular) Digital Business and E-Commerce Management, by Dave Chaffey, Pearson |
References: | (e-ticaret tanıtım, reklam, tutundurma ve dijital uygulama konuları) Temel Dijital Pazarlama Kavramları ve Remarketing Reklam Modeli, by Naim Çetintürk, Seçkin Yayıncılık |
Course Learning Outcomes | 1 |
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Program Outcomes | |||||||||||||
1) Has a basic level of theoretical and practical knowledge about the field of Medical Imaging Techniques. | |||||||||||||
2) Apply radiation safety and radiation protection rules. It takes necessary measures to protect itself and the patient from the harmful effects of radiation. | |||||||||||||
3) Knows the infrastructure of medical imaging devices, daily maintenance and controls of the devices. | |||||||||||||
4) Has knowledge about occupational health and safety. | |||||||||||||
5) In order to solve unforeseen complex problems encountered in the applications related to the field, it takes part in the team and acts in accordance with the quality management and processes and takes individual responsibility when necessary. | |||||||||||||
6) Communicates effectively with colleagues, patients, relatives, physicians and other health professionals. | |||||||||||||
7) Knows radiological anatomy at basic level. Recognize the anatomical structures displayed. | |||||||||||||
8) Know medical and radiological terms, uses effectively. | |||||||||||||
9) Has the ability to communicate and work effectively with different medical sciences. | |||||||||||||
10) Adopts the principle of lifelong learning and follows and learns the technological developments in the field. | |||||||||||||
11) Follows the information in his / her field and communicates with his / her colleagues by using a foreign language at least at a level of European Language Portfolio A2 General Level. | |||||||||||||
12) Uses information and communication technologies with computer software at least at the basic level of European Computer Driving License required by the field. | |||||||||||||
13) Has knowledge about ethical principles and rules in the field. |
No Effect | 1 Lowest | 2 Average | 3 Highest |
Program Outcomes | Level of Contribution | |
1) | Has a basic level of theoretical and practical knowledge about the field of Medical Imaging Techniques. | |
2) | Apply radiation safety and radiation protection rules. It takes necessary measures to protect itself and the patient from the harmful effects of radiation. | |
3) | Knows the infrastructure of medical imaging devices, daily maintenance and controls of the devices. | |
4) | Has knowledge about occupational health and safety. | |
5) | In order to solve unforeseen complex problems encountered in the applications related to the field, it takes part in the team and acts in accordance with the quality management and processes and takes individual responsibility when necessary. | |
6) | Communicates effectively with colleagues, patients, relatives, physicians and other health professionals. | |
7) | Knows radiological anatomy at basic level. Recognize the anatomical structures displayed. | |
8) | Know medical and radiological terms, uses effectively. | |
9) | Has the ability to communicate and work effectively with different medical sciences. | |
10) | Adopts the principle of lifelong learning and follows and learns the technological developments in the field. | |
11) | Follows the information in his / her field and communicates with his / her colleagues by using a foreign language at least at a level of European Language Portfolio A2 General Level. | |
12) | Uses information and communication technologies with computer software at least at the basic level of European Computer Driving License required by the field. | |
13) | Has knowledge about ethical principles and rules in the field. |
Semester Requirements | Number of Activities | Level of Contribution |
Application | 1 | % 5 |
Homework Assignments | 5 | % 25 |
Midterms | 1 | % 30 |
Final | 1 | % 40 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 60 | |
PERCENTAGE OF FINAL WORK | % 40 | |
total | % 100 |
Activities | Number of Activities | Preparation for the Activity | Spent for the Activity Itself | Completing the Activity Requirements | Workload | ||
Course Hours | 12 | 1 | 12 | ||||
Project | 1 | 30 | 30 | ||||
Homework Assignments | 5 | 5 | 25 | ||||
Midterms | 1 | 20 | 20 | ||||
Final | 1 | 40 | 40 | ||||
Total Workload | 127 |