ITB016 Global Business TrendsIstinye UniversityDegree Programs International Trade and Business (English)General Information For StudentsDiploma SupplementErasmus Policy StatementNational Qualifications
International Trade and Business (English)

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Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code: ITB016
Course Name: Global Business Trends
Semester: Fall
Course Credits:
ECTS
5
Language of instruction: Turkish
Course Condition:
Does the Course Require Work Experience?: No
Type of course: Departmental Elective
Course Level:
Bachelor TR-NQF-HE:6. Master`s Degree QF-EHEA:First Cycle EQF-LLL:6. Master`s Degree
Mode of Delivery: E-Learning
Course Coordinator: Dr. Öğr. Üy. GÜLSÜM SAVCI
Course Lecturer(s): Dr. Öğr. Üy. Levent Sümer Dr. Öğr. Üy. Gülsüm Gökgöz
Course Assistants:

Course Objective and Content

Course Objectives: To understand the impacts of globalization and to develop the ability to think strategically about global business issues. To equip students with the basic facts of globalization, the economic underpinnings of globalization, and the major trends and institutions shaping the global economy and the future of international management. To understand macroeconomic concepts and issues, the role of government policies in determining macroeconomic outcomes, and the implications of the economic environment for global and international business. To provide students with a framework for assessing a country’s prospects for global business and its competitiveness in the global business and economic environment. To learn to assess the business environment in other countries, including economic and financial structures, institutions and institutional voids, business practices, regulatory systems, and cultural and social conditions.
Course Content: Global business trends from past to today, the history of business, industry revolutions, industry 4.0, digitalization and the new business models and trends in the new century.

Learning Outcomes

The students who have succeeded in this course;
1) Have a knowledge of business processes from past to today.
2) Learn the impact of the industry 4.0 on the changes in business life.
3) Learn the effects of industry 4.0 and digitalization on global business trends
4) Have an idea about global business trends in the lights of political, economic and technological developments.

Course Flow Plan

Week Subject Related Preparation
1) Course Description and Global Economic Outlook
2) History of Business
3) The History of Industry Revolutions
4) Industry 4.0
5) Globalization
6) Digital Transformation
7) Branding
8) Technological Trends
9) Project Presentations
10) Project Presentations
11) Project Presentations
12) Share Economy
13) New Business Models
14) Summary and Overview of the Course
15) Finals Week
16) Finals Week

Sources

Course Notes / Textbooks: Öğretim üyesi ders notları
Lecture notes
References: Additional articles and reports will be submitted for reading
David Balaam and Bradford Dillman (2019) Introduction to
International Political Economy Seventh Edition (Routledge)
ISBN: 9781138206991
Todd Buchholz (2007) New Ideas From Dead Economists: An
Introduction to Modern Economic Thought. Revised Edition
(Plume), ISBN: 9780452288447.
Manfred Steger’s (2013) Globalization: A Very Short
Introduction. Third Edition (Oxford), ISBN: 9780199662661.
Robert Gilpin (2001) Global Political Economy: Understanding
the International Economic Order (Princeton University Press),
ISBN: 9780691086774

Course - Program Learning Outcome Relationship

Course Learning Outcomes

1

2

3

4

Program Outcomes
1) Associates facts and concepts related to international business and trade with other social sciences and mathematics.
2) Possesses knowledge about the different functions and interactions of international business and trade in light of fundamental business principles.
3) Explains competitive requirements and countries’ comparative advantages in light of international economics, and knows applicable strategies.
4) Expresses ideas and solution proposals related to the field both in written and oral form, and presents/publishes them when necessary on national and international platforms.
5) Communicates learned knowledge systematically and effectively using quantitative and qualitative data, and written, oral, and visual communication tools.
6) Uses English at a minimum of B2 General Level according to the European Language Portfolio criteria through undergraduate education.
7) Improves teamwork, negotiation, leadership, and entrepreneurship skills.
8) Uses advanced-level computer software and information and communication technologies as required by the field (at least European Computer Using License level).
9) Follows the dynamic structure of international trade and changes in global markets, and relates the need for continuous learning to professional development.
10) Makes decisions and develops behaviors in line with universal principles such as fair competition, corporate ethics, sustainability, and the environmental impact of trade.
11) Develops trade approaches that are sensitive to cultural differences in international economic relations and that prioritize social benefit and inclusiveness.
12) Works effectively in multicultural and interdisciplinary teams; assumes leadership roles when international collaboration is required.
13) Effectively fulfills duties and responsibilities in complex foreign trade operations by adapting to changing global conditions.

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Average 3 Highest
       
Program Outcomes Level of Contribution
1) Associates facts and concepts related to international business and trade with other social sciences and mathematics. 2
2) Possesses knowledge about the different functions and interactions of international business and trade in light of fundamental business principles. 2
3) Explains competitive requirements and countries’ comparative advantages in light of international economics, and knows applicable strategies. 2
4) Expresses ideas and solution proposals related to the field both in written and oral form, and presents/publishes them when necessary on national and international platforms.
5) Communicates learned knowledge systematically and effectively using quantitative and qualitative data, and written, oral, and visual communication tools. 2
6) Uses English at a minimum of B2 General Level according to the European Language Portfolio criteria through undergraduate education. 1
7) Improves teamwork, negotiation, leadership, and entrepreneurship skills. 1
8) Uses advanced-level computer software and information and communication technologies as required by the field (at least European Computer Using License level). 2
9) Follows the dynamic structure of international trade and changes in global markets, and relates the need for continuous learning to professional development. 1
10) Makes decisions and develops behaviors in line with universal principles such as fair competition, corporate ethics, sustainability, and the environmental impact of trade. 1
11) Develops trade approaches that are sensitive to cultural differences in international economic relations and that prioritize social benefit and inclusiveness. 1
12) Works effectively in multicultural and interdisciplinary teams; assumes leadership roles when international collaboration is required. 2
13) Effectively fulfills duties and responsibilities in complex foreign trade operations by adapting to changing global conditions. 1

Assessment & Grading

Değerlendirme Yöntemleri ve Kriterleri Number of Activities Level of Contribution
Homework Assignments 1 % 10
Presentation 1 % 10
Project 1 % 30
Final 1 % 50
total % 100

Workload and ECTS Credit Calculation

Activities Number of Activities Workload
Course Hours 14 56
Presentations / Seminar 4 16
Project 7 21
Homework Assignments 2 16
Final 3 21
Total Workload 130