Business Administration (English) Preview
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code:

ITB016

Course Name:

Global Business Trends

Semester:

Fall

Course Credits:

ECTS

Language of instruction:

English

Course Condition:

Does the Course Require Work Experience?:

Type of course:

Departmental Elective

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

E-Learning

Course Coordinator:

Dr. Öğr. Üy. GÜLSÜM GÖKGÖZ

Course Lecturer(s):

Dr. Öğr. Üy. Levent Sümer Dr. Öğr. Üy. Gülsüm Gökgöz

Course Assistants:

Course Objective and Content

Course Objectives:

To understand the impacts of globalization and to develop the ability to think strategically about global business issues. To equip students with the basic facts of globalization, the economic underpinnings of globalization, and the major trends and institutions shaping the global economy and the future of international management. To understand macroeconomic concepts and issues, the role of government policies in determining macroeconomic outcomes, and the implications of the economic environment for global and international business. To provide students with a framework for assessing a country’s prospects for global business and its competitiveness in the global business and economic environment. To learn to assess the business environment in other countries, including economic and financial structures, institutions and institutional voids, business practices, regulatory systems, and cultural and social conditions.

Course Content:

Global business trends from past to today, the history of business, industry revolutions, industry 4.0, digitalization and the new business models and trends in the new century.

Learning Outcomes

The students who have succeeded in this course;
1) Have a knowledge of business processes from past to today.
2) Learn the impact of the industry 4.0 on the changes in business life.
3) Learn the effects of industry 4.0 and digitalization on global business trends
4) Have an idea about global business trends in the lights of political, economic and technological developments.

Course Flow Plan

Week	Subject	Related Preparation
1)	Course Description and Global Economic Outlook
2)	History of Business
3)	The History of Industry Revolutions
4)	Industry 4.0
5)	Globalization
6)	Digital Transformation
7)	Branding
8)	Technological Trends
9)	Project Presentations
10)	Project Presentations
11)	Project Presentations
12)	Share Economy
13)	New Business Models
14)	Summary and Overview of the Course
15)	Finals Week
16)	Finals Week

Sources

Course Notes / Textbooks:

Öğretim üyesi ders notları
Lecture notes

References:

Additional articles and reports will be submitted for reading
David Balaam and Bradford Dillman (2019) Introduction to
International Political Economy Seventh Edition (Routledge)
ISBN: 9781138206991
Todd Buchholz (2007) New Ideas From Dead Economists: An
Introduction to Modern Economic Thought. Revised Edition
(Plume), ISBN: 9780452288447.
Manfred Steger’s (2013) Globalization: A Very Short
Introduction. Third Edition (Oxford), ISBN: 9780199662661.
Robert Gilpin (2001) Global Political Economy: Understanding
the International Economic Order (Princeton University Press),
ISBN: 9780691086774

Course - Program Learning Outcome Relationship

Course Learning Outcomes	1	2	3	4
Program Outcomes
1) Using other social sciences and mathematics, they have a broad and interdisciplinary perspective on business and management sciences.
1) Using other social sciences and mathematics, they have a broad and interdisciplinary perspective on business and management sciences.
2) They have knowledge and skills about different functions and interactions of the enterprise.
3) They can use different theoretical approaches to understanding and solving various business problems.
4) Being aware of the needs of society, they use business knowledge to meet these needs.
5) They have knowledge depthly about current problems of Turkey and Global Business World’s
6) They can determine the objectives of the institution in which they are involved, taking into account the market needs and economic conditions.
7) They can solve complex business problems by using various statistical techniques and numerical methods and makes analysis by using statistical programs effectively.
8) They can use a foreign language at least B1 General Level in terms of European Language Portfolio criteria according to the education level of a foreign language.
9) They can develops teamwork, negotiation, leadership and entrepreneurship skills.
10) They have the knowledge of universal ethical values, social responsibility awareness and sufficient level of labor law.
11) They can identify the individual learning needs and carries out studies to correct them by developing positive attitudes about lifelong learning.
12) They can express their ideas and solutions both written and orally, and if required they can present and publish them on both national and international platforms.
13) They use information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Average	3 Highest

	Program Outcomes	Level of Contribution
1)	Using other social sciences and mathematics, they have a broad and interdisciplinary perspective on business and management sciences.
1)	Using other social sciences and mathematics, they have a broad and interdisciplinary perspective on business and management sciences.
2)	They have knowledge and skills about different functions and interactions of the enterprise.
3)	They can use different theoretical approaches to understanding and solving various business problems.
4)	Being aware of the needs of society, they use business knowledge to meet these needs.
5)	They have knowledge depthly about current problems of Turkey and Global Business World’s
6)	They can determine the objectives of the institution in which they are involved, taking into account the market needs and economic conditions.
7)	They can solve complex business problems by using various statistical techniques and numerical methods and makes analysis by using statistical programs effectively.
8)	They can use a foreign language at least B1 General Level in terms of European Language Portfolio criteria according to the education level of a foreign language.
9)	They can develops teamwork, negotiation, leadership and entrepreneurship skills.
10)	They have the knowledge of universal ethical values, social responsibility awareness and sufficient level of labor law.
11)	They can identify the individual learning needs and carries out studies to correct them by developing positive attitudes about lifelong learning.
12)	They can express their ideas and solutions both written and orally, and if required they can present and publish them on both national and international platforms.
13)	They use information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field.

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Homework Assignments	1	% 10
Presentation	1	% 10
Project	1	% 30
Final	1	% 50
total		% 100
PERCENTAGE OF SEMESTER WORK		% 50
PERCENTAGE OF FINAL WORK		% 50
total		% 100

Workload and ECTS Credit Calculation

Activities	Number of Activities	Workload
Course Hours	14	56
Presentations / Seminar	4	16
Project	7	21
Homework Assignments	2	16
Final	3	21
Total Workload		130