MIS021 Digital TransformationIstinye UniversityDegree Programs İşletme(İngilizce) Yandal (Marketing)General Information For StudentsDiploma SupplementErasmus Policy StatementNational Qualifications

Course Introduction and Application Information

Course Code: MIS021
Course Name: Digital Transformation
Semester: Fall
Course Credits:
ECTS
5
Language of instruction: English
Course Condition:
Does the Course Require Work Experience?: No
Type of course: Departmental Elective
Course Level:
Bachelor TR-NQF-HE:6. Master`s Degree QF-EHEA:First Cycle EQF-LLL:6. Master`s Degree
Mode of Delivery: E-Learning
Course Coordinator: Doç. Dr. ŞEBNEM ÖZDEMİR
Course Lecturer(s): Deniz Altun
Course Assistants:

Course Objective and Content

Course Objectives: The objective of this course is to provide students with an in-depth understanding of the concept of digital transformation and its implications in the business environment. The course aims to familiarize students with various strategies and models employed in digital transformation, the role of data, analytics, and technology, and the ethical, social, and security issues related to it. The course will also expose students to real-world case studies from different sectors to provide them with practical insights.
Course Content: 1. Understanding the concept of Digital Transformation: Theory and Practice
2. Strategies and Models for Digital Transformation
3. The role of Data, Analytics, and Technology in Digital Transformation
4. Digital Transformation in various sectors: Case Studies
5. Ethical, Social, and Security issues in Digital Transformation

Learning Outcomes

The students who have succeeded in this course;
1) 1. Insight into the theory and practice of digital transformation.
2) 2. Understanding of the role of data, analytics, and technology in digital transformation.
3) 3. Knowledge of various strategies and models in digital transformation.
4) 4. Awareness of the ethical, social, and security issues in digital transformation.
5) 5. Ability to analyze case studies in digital transformation.

Course Flow Plan

Week Subject Related Preparation
1) 1. Introduction to Digital Transformation: Theory and Practice
2) 2. Strategies for Digital Transformation: Part 1
3) 3. Strategies for Digital Transformation: Part 2
4) 4. Models for Digital Transformation
5) 5. The role of Data in Digital Transformation
6) 6. The role of Analytics in Digital Transformation
7) 7. The role of Technology in Digital Transformation
8) Midterm
9) 9. Digital Transformation in Retail Sector: Case Study
10) 10. Digital Transformation in Healthcare Sector: Case Study
11) 11. Digital Transformation in Banking Sector: Case Study
12) 12. Digital Transformation in Education Sector: Case Study
13) 13. Ethical issues in Digital Transformation
14) 14. Social issues in Digital Transformation
15) 15. Security issues in Digital Transformation
16) Final Exam

Sources

Course Notes / Textbooks: 1. Westerman, G., Bonnet, D., & McAfee, A. (2014). Leading Digital: Turning Technology into Business Transformation. Harvard Business Review Press.
2. Fitzgerald, M., Kruschwitz, N., Bonnet, D., & Welch, M. (2013). Embracing Digital Technology: A New Strategic Imperative. MIT Sloan Management Review.
References: 1. Kane, G. C., Palmer, D., Phillips, A. N., Kiron, D., & Buckley, N. (2015). Strategy, not Technology, Drives Digital Transformation. MIT Sloan Management Review.
2. Berman, S. J. (2012). Digital transformation: opportunities to create new business models.

Course - Program Learning Outcome Relationship

Course Learning Outcomes

1

2

3

4

5

Program Outcomes

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Average 3 Highest
       
Program Outcomes Level of Contribution

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Midterms 1 % 40
Final 1 % 60
total % 100
PERCENTAGE OF SEMESTER WORK % 40
PERCENTAGE OF FINAL WORK % 60
total % 100

Workload and ECTS Credit Calculation

Activities Number of Activities Workload
Course Hours 14 42
Study Hours Out of Class 16 78
Midterms 1 2
Final 1 3
Total Workload 125