Public Relations and Advertising | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code: | UNI158 | ||||
Course Name: | General Training Knowledge | ||||
Semester: |
Fall Spring |
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Course Credits: |
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Language of instruction: | Turkish | ||||
Course Condition: | |||||
Does the Course Require Work Experience?: | No | ||||
Type of course: | University Elective | ||||
Course Level: |
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Mode of Delivery: | E-Learning | ||||
Course Coordinator: | Öğr. Gör. KÜBRA KARDEŞ | ||||
Course Lecturer(s): | Lecturer Kubra KARDES | ||||
Course Assistants: |
Course Objectives: | The aim of the course, students; It is to gain the knowledge and skills to apply a general training program by using the knowledge about the training principles and methods. |
Course Content: | This course covers the basic concepts of training, the features aimed to be developed by training, the effect of training on the organism, training planning principles, the relationship between load and rest and general load principles, conditional features and training methods. |
The students who have succeeded in this course;
1) Defines the basic concepts of training science. 2) Explains training principles and methods. 3) Discusses the effect of training on motoric properties. 4) Explain the effects of the relationship between loading and resting on performance. 5) Implements the training program by using the knowledge about training principles and methods. |
Week | Subject | Related Preparation |
1) | Introduction to the Course, Training, Training Science and Basic Concepts | |
2) | Principles of Training | |
3) | Energy Systems | |
4) | The Effect of Training on the Organism | |
5) | Scope (Volume) and Loading Intensity in Training | |
6) | Physical Fitness | |
7) | The Relationship between Loading and Resting in Performance, Recovery, Correct Training, and Quality of Training | |
8) | Midterm Exam | |
9) | Definition and Classification of Force, Factors Affecting Strength, Strength Training | |
10) | Definition of Endurance, Classification and Factors Affecting Endurance, Endurance Training | |
11) | Speed Definition and Classification, Factors Affecting Speed, Speed Trainings | |
12) | Definition and Classification of Flexibility, Factors Affecting Flexibility, Flexibility Trainings | |
13) | Definition and Classification of Coordination, Factors Affecting Coordination, Coordination Trainings | |
14) | Plyometric Trainings | |
15) | Final Exam | |
16) | Final Exam |
Course Notes / Textbooks: | Ders notları haftalık verilecektir. |
References: | Antrenman Bilgisi ve Sporcu Sağlığı, Nobel akademik yayıncılık, Ferrin İlbay Yalnız |
Course Learning Outcomes | 1 |
2 |
3 |
4 |
5 |
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Program Outcomes | |||||||||||||||
1) They have all the knowledge, skills and competencies required by the profession, with relation to the fields of Public Relations and Advertising and they have the structural features required by the profession. | |||||||||||||||
2) They have knowledge about fields of brand management, marketing communication, corporate communication and advertising strategy development. They have the ability to create, plan and manage a public relations campaign. | |||||||||||||||
3) They have knowledge and skills about changing and evolving communication methods and technologies. | |||||||||||||||
4) Thay have the ability to manage communication between relevant stakeholders and the target group. They develop and implement proper communication strategies and methods according to the communication characteristics of different stakeholders. | |||||||||||||||
5) By acting on the principle of lifelong learning, they constantly develop themselves not only from in terms of professional knowledge, but also from a culturally and follow the national and international agenda. | |||||||||||||||
6) They combine different communication areas in a holistic and strategic way. | |||||||||||||||
7) They use written and verbal communication skills effectively. | |||||||||||||||
8) They develop and implement strategies by thinking creatively and critically. | |||||||||||||||
9) They have management skills. | |||||||||||||||
10) They use research capability effectively. | |||||||||||||||
11) They have an ethical business understanding and social responsibility. | |||||||||||||||
12) They have capable of analytical thinking and problem solving. | |||||||||||||||
13) They have teamwork skills. | |||||||||||||||
14) They follow developments in their field by using a foreign language at a general level of European Language Portfolio B1 and and communicate with their colleagues. | |||||||||||||||
15) They use information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field. |
No Effect | 1 Lowest | 2 Average | 3 Highest |
Program Outcomes | Level of Contribution | |
1) | They have all the knowledge, skills and competencies required by the profession, with relation to the fields of Public Relations and Advertising and they have the structural features required by the profession. | |
2) | They have knowledge about fields of brand management, marketing communication, corporate communication and advertising strategy development. They have the ability to create, plan and manage a public relations campaign. | |
3) | They have knowledge and skills about changing and evolving communication methods and technologies. | |
4) | Thay have the ability to manage communication between relevant stakeholders and the target group. They develop and implement proper communication strategies and methods according to the communication characteristics of different stakeholders. | |
5) | By acting on the principle of lifelong learning, they constantly develop themselves not only from in terms of professional knowledge, but also from a culturally and follow the national and international agenda. | |
6) | They combine different communication areas in a holistic and strategic way. | |
7) | They use written and verbal communication skills effectively. | |
8) | They develop and implement strategies by thinking creatively and critically. | |
9) | They have management skills. | |
10) | They use research capability effectively. | |
11) | They have an ethical business understanding and social responsibility. | |
12) | They have capable of analytical thinking and problem solving. | |
13) | They have teamwork skills. | |
14) | They follow developments in their field by using a foreign language at a general level of European Language Portfolio B1 and and communicate with their colleagues. | |
15) | They use information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field. |
Semester Requirements | Number of Activities | Level of Contribution |
Midterms | 1 | % 40 |
Final | 1 | % 60 |
total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 40 | |
PERCENTAGE OF FINAL WORK | % 60 | |
total | % 100 |
Activities | Number of Activities | Workload |
Course Hours | 13 | 39 |
Study Hours Out of Class | 15 | 86 |
Midterms | 1 | 1 |
Final | 1 | 1 |
Total Workload | 127 |