Physiotherapy Preview
Associate	TR-NQF-HE: Level 5	QF-EHEA: Short Cycle	EQF-LLL: Level 5

Course Introduction and Application Information

Course Code:

UNI157

Course Name:

Entrepreneurship and marketing

Semester:

Spring

Course Credits:

ECTS

Language of instruction:

Turkish

Course Condition:

Does the Course Require Work Experience?:

Type of course:

University Elective

Course Level:

Associate

TR-NQF-HE:5. Master`s Degree

QF-EHEA:Short Cycle

EQF-LLL:5. Master`s Degree

Mode of Delivery:

Face to face

Course Coordinator:

Dr. YALÇIN YAMAN DURUSOY

Course Lecturer(s):

Yaman Durusoy

Course Assistants:

Course Objective and Content

Course Objectives:	after graduation, students will step into real life, learn basic entrepreneurship, marketing classification and properties.
Course Content:	The course will be explained and followed from the prepeared booklet. In the general classroom eviroment, questions, answers and discussions will be studied, participation in the course will be 30%. Average score of passing: “60”

Learning Outcomes

The students who have succeeded in this course;
1) To be able to perceive multi-dimensional in the context of critical thinking cencept
2) Problem solving and self-expression after proactive participation
3) Understanding the limits of entrepreneurship
4) What does entrepreneurhsip and marketing mean
5) To have knowledge about the realities of business life with the knowledge learned

Course Flow Plan

Week	Subject	Related Preparation
1)	Food industry owerview
2)	Entrepreneurship concept
3)	Entrepreneurship and business
4)	Entrepreneurship in the food market
5)	The concept of marketing in entrepreneurship
6)	Marketing management and planning
7)	General evaluation
8)	Midterm Exam
9)	Consumer markets and behavior and promotion desicions
10)	Product planning and development
11)	International marketing and new developments
11)	International marketing and new developments
12)	Efficiency faktor in entrepreneurship and marketing
13)	Total quality management and productivity relationship
14)	Final exam

Sources

Course Notes / Textbooks:	Bulduk, S., (2002), Gıda Teknolojisi, Detay Yayıncılık, Ankara Erturgut, R., (2012), Toplam Kalite Yönetimi ve Liderlik, Seçkin Yayıncılık, Ankara Akdemir, A., (2012), İşletmeciliğin Temel Bilgileri, Ekin Yayıncılık, Bursa Mucuk, İ., (2010), Pazarlama İlkeleri, Türkmen Kitapevi, İstanbul Çetin, C., (1996), Yeniden Yapılanma ve Girişimcilik, Der Yayınları, İstanbul
References:	Bulduk, S., (2002), Gıda Teknolojisi, Detay Yayıncılık, Ankara Erturgut, R., (2012), Toplam Kalite Yönetimi ve Liderlik, Seçkin Yayıncılık, Ankara Akdemir, A., (2012), İşletmeciliğin Temel Bilgileri, Ekin Yayıncılık, Bursa Mucuk, İ., (2010), Pazarlama İlkeleri, Türkmen Kitapevi, İstanbul Çetin, C., (1996), Yeniden Yapılanma ve Girişimcilik, Der Yayınları, İstanbul

Course - Program Learning Outcome Relationship

Course Learning Outcomes	1	2	3	4	5
Program Outcomes
1) Has the ability to use information technologies and devices that require special expertise effectively.
2) Combining the basic principles of science with technology, he/she has the ability to apply effectively in the field of physical therapy and rehabilitation.
3) Has knowledge about treatment methods for muscle and skeletal systems.
4) Has the ability to use information technologies and devices that require special expertise effectively.
5) Be able to follow the innovations, changes and developments in science and technology and analyze them with an integrated approach.
6) He/she has the knowledge of the techniques and methods necessary to apply physical therapy, and the knowledge of ethical principles and rules.
7) Follows the knowledge in the field by using a foreign language at least at the A2 General Level of the European Language Portfolio.
8) He/she uses information and communication technologies together with computer software at the minimum level of European Computer Use License required by his/her field.
9) It has a lifelong learning awareness and directs its learning to an advanced education level in the same field or a profession at the same level.
10) It contributes to projects and activities for the social environment in which it lives, with a sense of social responsibility. He/she sets an example for the society with her/his appearance, manners, attitudes and behaviors.
11) Has sufficient awareness of individual and public health, environmental protection and occupational safety.
12) He/she has the experience of working with other fields that may be related to her/his field.
13) Has sufficient awareness of occupational health and safety issues.
14) In case of encountering an unforeseen situation in matters related to her/his field, he/she takes responsibility and develops solutions.
15) He/she carries out a given task independently by using his/her basic knowledge about physiotherapy.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Average	3 Highest

	Program Outcomes	Level of Contribution
1)	Has the ability to use information technologies and devices that require special expertise effectively.
2)	Combining the basic principles of science with technology, he/she has the ability to apply effectively in the field of physical therapy and rehabilitation.
3)	Has knowledge about treatment methods for muscle and skeletal systems.
4)	Has the ability to use information technologies and devices that require special expertise effectively.
5)	Be able to follow the innovations, changes and developments in science and technology and analyze them with an integrated approach.
6)	He/she has the knowledge of the techniques and methods necessary to apply physical therapy, and the knowledge of ethical principles and rules.
7)	Follows the knowledge in the field by using a foreign language at least at the A2 General Level of the European Language Portfolio.
8)	He/she uses information and communication technologies together with computer software at the minimum level of European Computer Use License required by his/her field.
9)	It has a lifelong learning awareness and directs its learning to an advanced education level in the same field or a profession at the same level.
10)	It contributes to projects and activities for the social environment in which it lives, with a sense of social responsibility. He/she sets an example for the society with her/his appearance, manners, attitudes and behaviors.
11)	Has sufficient awareness of individual and public health, environmental protection and occupational safety.
12)	He/she has the experience of working with other fields that may be related to her/his field.
13)	Has sufficient awareness of occupational health and safety issues.
14)	In case of encountering an unforeseen situation in matters related to her/his field, he/she takes responsibility and develops solutions.
15)	He/she carries out a given task independently by using his/her basic knowledge about physiotherapy.

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Midterms	1	% 40
Final	1	% 60
total		% 100
PERCENTAGE OF SEMESTER WORK		% 40
PERCENTAGE OF FINAL WORK		% 60
total		% 100

Workload and ECTS Credit Calculation

Activities	Number of Activities	Workload
Course Hours	14	42
Study Hours Out of Class	13	26
Presentations / Seminar	13	26
Homework Assignments	13	26
Midterms	1	2
Final	1	2
Total Workload		124