Child Development
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code: UNI157
Course Name: Entrepreneurship and marketing
Semester: Fall
Course Credits:
ECTS
5
Language of instruction: Turkish
Course Condition:
Does the Course Require Work Experience?: No
Type of course: University Elective
Course Level:
Bachelor TR-NQF-HE:6. Master`s Degree QF-EHEA:First Cycle EQF-LLL:6. Master`s Degree
Mode of Delivery: Face to face
Course Coordinator: Dr. YALÇIN YAMAN DURUSOY
Course Lecturer(s): Yaman Durusoy
Course Assistants:

Course Objective and Content

Course Objectives: after graduation, students will step into real life, learn basic entrepreneurship, marketing classification and properties.
Course Content: The course will be explained and followed from the prepeared booklet. In the general classroom eviroment, questions, answers and discussions will be studied, participation in the course will be 30%. Average score of passing: “60”

Learning Outcomes

The students who have succeeded in this course;
1) To be able to perceive multi-dimensional in the context of critical thinking cencept
2) Problem solving and self-expression after proactive participation
3) Understanding the limits of entrepreneurship
4) What does entrepreneurhsip and marketing mean
5) To have knowledge about the realities of business life with the knowledge learned

Course Flow Plan

Week Subject Related Preparation
1) Food industry owerview
2) Entrepreneurship concept
3) Entrepreneurship and business
4) Entrepreneurship in the food market
5) The concept of marketing in entrepreneurship
6) Marketing management and planning
7) General evaluation
8) Midterm Exam
9) Consumer markets and behavior and promotion desicions
10) Product planning and development
11) International marketing and new developments
11) International marketing and new developments
12) Efficiency faktor in entrepreneurship and marketing
13) Total quality management and productivity relationship
14) Final exam

Sources

Course Notes / Textbooks: Bulduk, S., (2002), Gıda Teknolojisi, Detay Yayıncılık, Ankara
Erturgut, R., (2012), Toplam Kalite Yönetimi ve Liderlik, Seçkin Yayıncılık, Ankara
Akdemir, A., (2012), İşletmeciliğin Temel Bilgileri, Ekin Yayıncılık, Bursa
Mucuk, İ., (2010), Pazarlama İlkeleri, Türkmen Kitapevi, İstanbul
Çetin, C., (1996), Yeniden Yapılanma ve Girişimcilik, Der Yayınları, İstanbul
References: Bulduk, S., (2002), Gıda Teknolojisi, Detay Yayıncılık, Ankara
Erturgut, R., (2012), Toplam Kalite Yönetimi ve Liderlik, Seçkin Yayıncılık, Ankara
Akdemir, A., (2012), İşletmeciliğin Temel Bilgileri, Ekin Yayıncılık, Bursa
Mucuk, İ., (2010), Pazarlama İlkeleri, Türkmen Kitapevi, İstanbul
Çetin, C., (1996), Yeniden Yapılanma ve Girişimcilik, Der Yayınları, İstanbul

Course - Program Learning Outcome Relationship

Course Learning Outcomes

1

2

3

4

5

Program Outcomes
1) Have the basic theoretical knowledge about health, education and support services, organizational structure and systematic.
2) Uses the sciences such as health, education and psychology in addition to the basic knowledge and skills of the Child Development discipline and uses these sciences effectively.
3) To express himself/herself as an individual and a team member in the education, justice, culture, health and other related institutions related to Child Development, he/she carries out the necessary professional work independently and takes responsibility.
4) To understand the basic concepts, approaches and theories related to the field of child development, relate the current experiences with national and international developments.
5) Acts in accordance with social, scientific, cultural and ethical values in all studies in the field of Child Development.
6) Defines the problems encountered based on the knowledge and skills required by the discipline of Child Development and develops solutions.
7) Determines the learning needs of lifelong learning related to Child Development and makes the necessary guidance.
8) Works in collaboration with the family and the child and social, cultural structure and works in cooperation with the area of Child Development.
9) Plans, prepares and evaluates the materials (books, information notes, booklets, toys, educational instructional tools etc.) required by the field of Child Development and uses the materials in accordance with the best interests of the child and the family.
10) Knows the basic knowledge necessary for professional practices in education, justice, culture, health and other related institutions about child development.
11) Acts in accordance with professional ethics and social responsibility in all social practices and professional practices.
12) Participate the society and other professional groups about child development.
13) Have the ability to use advanced computer skills in terms of European computer use license.
14) Have the ability to use advanced computer skills in terms of European computer use license.
15) They are sensitive regarding the universality of social rights and quality and protection of cultural values and occupational health and safety issues in the field of Child Development.

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Average 3 Highest
       
Program Outcomes Level of Contribution
1) Have the basic theoretical knowledge about health, education and support services, organizational structure and systematic. 1
2) Uses the sciences such as health, education and psychology in addition to the basic knowledge and skills of the Child Development discipline and uses these sciences effectively. 1
3) To express himself/herself as an individual and a team member in the education, justice, culture, health and other related institutions related to Child Development, he/she carries out the necessary professional work independently and takes responsibility. 1
4) To understand the basic concepts, approaches and theories related to the field of child development, relate the current experiences with national and international developments. 1
5) Acts in accordance with social, scientific, cultural and ethical values in all studies in the field of Child Development. 1
6) Defines the problems encountered based on the knowledge and skills required by the discipline of Child Development and develops solutions. 1
7) Determines the learning needs of lifelong learning related to Child Development and makes the necessary guidance. 1
8) Works in collaboration with the family and the child and social, cultural structure and works in cooperation with the area of Child Development. 1
9) Plans, prepares and evaluates the materials (books, information notes, booklets, toys, educational instructional tools etc.) required by the field of Child Development and uses the materials in accordance with the best interests of the child and the family. 1
10) Knows the basic knowledge necessary for professional practices in education, justice, culture, health and other related institutions about child development. 1
11) Acts in accordance with professional ethics and social responsibility in all social practices and professional practices. 1
12) Participate the society and other professional groups about child development. 1
13) Have the ability to use advanced computer skills in terms of European computer use license. 1
14) Have the ability to use advanced computer skills in terms of European computer use license. 1
15) They are sensitive regarding the universality of social rights and quality and protection of cultural values and occupational health and safety issues in the field of Child Development. 1

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Midterms 1 % 40
Final 1 % 60
total % 100
PERCENTAGE OF SEMESTER WORK % 40
PERCENTAGE OF FINAL WORK % 60
total % 100

Workload and ECTS Credit Calculation

Activities Number of Activities Workload
Course Hours 14 42
Study Hours Out of Class 13 26
Presentations / Seminar 13 26
Homework Assignments 13 26
Midterms 1 2
Final 1 2
Total Workload 124