UNI149 Media and SocietyIstinye UniversityDegree Programs Industrial and Systems Engineering (English)General Information For StudentsDiploma SupplementErasmus Policy StatementNational Qualifications
Industrial and Systems Engineering (English)

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Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code: UNI149
Course Name: Media and Society
Semester: Spring
Course Credits:
ECTS
5
Language of instruction: English
Course Condition:
Does the Course Require Work Experience?: No
Type of course: University Elective
Course Level:
Bachelor TR-NQF-HE:6. Master`s Degree QF-EHEA:First Cycle EQF-LLL:6. Master`s Degree
Mode of Delivery: E-Learning
Course Coordinator: Prof. Dr. PEYAMİ ÇELİKCAN
Course Lecturer(s): Peyami Çelikcan
Course Assistants:

Course Objective and Content

Course Objectives: This course aims to provide a comprehensive understanding of media and society relations in accordance with communicagtion theories

Course Content: The course will be covered by following topics: development of mass media, the effects of mass media, mass communication, functions of mass communication, communication theories

Learning Outcomes

The students who have succeeded in this course;
1) Understanding mass media and mass communication
2) Understanding effects of mass media on society
3) Understanding communication theories

Course Flow Plan

Week Subject Related Preparation
1) Introduction to communication
2) Basic terms of mass communication and mass media
3) Mass media and society
4) Paul Lazersfeld
5) Harold Laswell
6) 1st Quiz
7) Walter Lippman
8) Agenda Setting
9) Technological Determinism
10) International Communication
11) Cultural Imperialism
12) 2nd Quiz
13) Uses and Gratification Theory
14) Final Evaluation
15) Final

Sources

Course Notes / Textbooks: Mass Communication Theory, Denis McQuail, 6th Edition, Sage Publication, 2010.

References: Course Slides

Course - Program Learning Outcome Relationship

Course Learning Outcomes

1

2

3

Program Outcomes
1) Acquires sufficient accumulation of knowledge in natural and applied sciences, engineering and technology, and has the ability to design, and identify/formulate/solve problems related to, complex manufacturing and service systems using this knowledge.
2) Possesses the ability to select and apply appropriate methods for analysing integrated systems comprising humans, knowledge, raw materials and energy; to acquire, process and interpret data; and to reach conclusions using her/his engineering skills.
3) Has the ability to select and efficiently use engineering design principles along with appropriate analytical, computational and experimental engineering techniques in order to optimize outputs related to various systems under realistic constraints.
4) Possesses the skills to select from among and efficiently use modern technologies, equipment, software and software languages in applications related to her/his respective field.
5) Possesses the ability to produce industry-focused solutions that are able to contribute to social health, safety and welfare, while being cognizant of global, cultural, societal, economical and environmental matters.
6) Has the awareness to take decisions ethically, professionally and without overlooking her/his legal responsibilities in situations related to her/his professions.
7) Has the awareness about contemporary issues such as sustainability, entrepreneurship and innovation; and the ability to comprehend the impacts of these notions on her/his profession.
8) Has the skills to communicate and make presentations to a level that will allow her/him to effectively make an exchange of information and experience both verbally and in written and with various communities related to her/his area.
9) Is able to use a foreign language at least at B1 level, measured in terms of the European Language Portfolio criterion.
10) In cognizance of life-long learning, possesses the ability to follow and adapt to changes that may arise in her/his field and reflect them into her/his profession.
11) Has the ability to work efficiently in interdisciplinary projects, be open to collaboration and take initiative when necessary, manage risks, plan activities and develop strategies.
12) She has the ability to follow new approaches in the field of human-machine interaction and artificial intelligence and apply them to problems in her field.

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Average 3 Highest
       
Program Outcomes Level of Contribution
1) Acquires sufficient accumulation of knowledge in natural and applied sciences, engineering and technology, and has the ability to design, and identify/formulate/solve problems related to, complex manufacturing and service systems using this knowledge.
2) Possesses the ability to select and apply appropriate methods for analysing integrated systems comprising humans, knowledge, raw materials and energy; to acquire, process and interpret data; and to reach conclusions using her/his engineering skills.
3) Has the ability to select and efficiently use engineering design principles along with appropriate analytical, computational and experimental engineering techniques in order to optimize outputs related to various systems under realistic constraints.
4) Possesses the skills to select from among and efficiently use modern technologies, equipment, software and software languages in applications related to her/his respective field.
5) Possesses the ability to produce industry-focused solutions that are able to contribute to social health, safety and welfare, while being cognizant of global, cultural, societal, economical and environmental matters.
6) Has the awareness to take decisions ethically, professionally and without overlooking her/his legal responsibilities in situations related to her/his professions.
7) Has the awareness about contemporary issues such as sustainability, entrepreneurship and innovation; and the ability to comprehend the impacts of these notions on her/his profession.
8) Has the skills to communicate and make presentations to a level that will allow her/him to effectively make an exchange of information and experience both verbally and in written and with various communities related to her/his area.
9) Is able to use a foreign language at least at B1 level, measured in terms of the European Language Portfolio criterion.
10) In cognizance of life-long learning, possesses the ability to follow and adapt to changes that may arise in her/his field and reflect them into her/his profession.
11) Has the ability to work efficiently in interdisciplinary projects, be open to collaboration and take initiative when necessary, manage risks, plan activities and develop strategies.
12) She has the ability to follow new approaches in the field of human-machine interaction and artificial intelligence and apply them to problems in her field.

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Quizzes 2 % 50
Final 1 % 50
total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
total % 100

Workload and ECTS Credit Calculation

Activities Number of Activities Preparation for the Activity Spent for the Activity Itself Completing the Activity Requirements Workload
Course Hours 14 3 2 70
Study Hours Out of Class 14 0 2 28
Midterms 2 8 16
Final 1 10 10
Total Workload 124