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Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code:

UNI117

Course Name:

Communication in Health

Semester:

Fall

Course Credits:

ECTS

Language of instruction:

Turkish

Course Condition:

Does the Course Require Work Experience?:

Type of course:

University Elective

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

Face to face

Course Coordinator:

Öğr. Gör. KÜBRA KARDEŞ

Course Lecturer(s):

Course Assistants:

Course Objective and Content

Course Objectives:

With this elective course;
• To deal with health communication in all its dimensions, to raise awareness about how to apply both traditional and contemporary media in new media.
• Introducing new media and traditional media, showing the difference and conveying examples in the digital age.
• To help the health profession or health centers to be used in the most effective way in line with their goals by using new media platforms with a correct communication language.
• To strengthen communication with sector members and the public.

Course Content:

• New media use and health communication dimension for health institutions and health workers.
• What are new media and traditional media? How is new media different from traditional media? What are the characteristics of both new media users and new media followers?
• What is health communication? Why is it important? How is health communication carried out in perceiving and conveying true and false messages about health? Why is a separate language and expertise needed in terms of communication in the field of health?
• What is the impact/power of the new media in the field of health? What is the situation in Turkey and in the world?
• Why and how should health centers and health workers use the new media? What are the tricks in content production? How to make news in new media? How to make news?
• How should information and statements be conveyed? How is the new media directed and managed in order to increase the health literacy level of the public? How is the language of health communication used? What are the prohibitions and pollution elements in new media?

Learning Outcomes

The students who have succeeded in this course;
1) To comprehend the conceptual and application areas of health communication and health promotion discipline with all its dimensions,
2) Recognize traditional media and new media. They will understand how they can use it correctly and effectively in the manner required by the age and in their profession.
3) They will have an idea about health communication and will be able to take a more advantageous position as members of the health profession who use the new media most correctly.

Course Flow Plan

Week	Subject	Related Preparation
1)	Defining the Health Communication Discipline (Overview)	-
2)	Health Communication Stakeholders (Overview)	-
3)	Health Services and Policies in the World	-
4)	Health Services and Policies in Turkey	-
5)	Health Literacy and Journalism	-
6)	Treatment of Health in Traditional and Social Media	-
7)	Treatment of Health in Traditional and Social Media	-
8)	Midterm	-
9)	Important Elements in Interpersonal Communication	-
10)	Localization of Traditional Nutrition in Health	-
11)	Communication with the Patient (Communication in Special Situations)	-
12)	Teamwork and Problem Solving Techniques	-
13)	Design of Awareness and Awareness Campaigns in Health Communication	-
14)	Strategies Used in the Campaign	-
15)	Final	-
16)	Final	-

Sources

Course Notes / Textbooks:	Ders notları, literatür, WoS, Pubmed Ders notları, literatür, WoS, Pubmed
References:	Ders notları, literatür, WoS, Pubmed Ders notları, literatür, WoS, Pubmed

Course - Program Learning Outcome Relationship

Course Learning Outcomes	1	2	3
Program Outcomes
1) Based on the qualifications gained in secondary education; Understand the concepts and concepts related to the field of health at the undergraduate level, and have advanced theoretical and practical knowledge supported by textbooks, application tools and other sources of current information in the field of health.
2) Knowledge of nature, source, limits, accuracy, reliability and validity of knowledge.
3) Uses the field-specific, advanced theoretical and factual knowledge acquired at the undergraduate level.
4) Interprets, evaluates, identifies, analyzes, shares information and makes team work by using the advanced knowledge and skills acquired in the field of health.
5) Use computer programs, related technologies and educational tools related to the field of health.
6) Carries out a study independently by using his advanced knowledge on the field of health and takes responsibility as a team member in cooperation with other professional groups working in this field.
7) Takes responsibility as an individual and team member to solve complex and unpredictable problems encountered in applications related to health field.
8) Plans, manages and monitors and evaluates the activities for the development of the employees working under their responsibility.
9) Evaluates the advanced knowledge and skills acquired in the field of health with a critical approach.
10) Identifies learning needs and learning resources, and directs the learning function by using resources effectively.
11) Develops a positive attitude towards life-long learning and transforms it into behavior.
12) Informs relevant persons and institutions on health related issues; conveys their thoughts and suggestions for solutions to problems in written and orally, and takes their opinions, requests and expectations.
13) He / she shares his / her thoughts and suggestions for solutions to the problems with the experts and non-experts in teamwork and as an active member of the process by supporting them with quantitative and qualitative data.
14) Organize and implement projects and activities in cooperation with other professional groups for the social environment with a sense of social responsibility.
15) Follow the information in his / her field and communicate with colleagues by using a foreign language at least at European Language Portfolio B1 General Level.
16) Uses information and communication technologies together with computer software at the Advanced Level of European Computer Driving License required by the field.
17) Monitor and evaluate the events / developments on the agenda of the society and the world in the field of health.
18) Expresses himself / herself effectively verbally and in writing.
19) It cooperates with people from related disciplines and acts in accordance with social, scientific, cultural and ethical values in the stages of gathering, interpreting, implementing and announcing the data related to the field of health.
20) Acts and participates in Quality Management and Processes.
21) Has enough consciousness about the individual and public health, environmental protection and occupational safety.
22) It acts in accordance with laws, regulations, legislation and professional ethics rules related to its duties, rights and responsibilities as individuals.
23) Its appearance, attitude, attitude and behavior make it an example for society.
24) Have the knowledge of understanding the structure, physiological functions, behaviors of healthy and sick individuals and the relationship between health and physical and social environment at advanced level.
25) Has the ability of health personnel to participate in practice training and working experience with these staff.
26) It has an adequate clinical experience by conducting clinical practices in areas where it is planned in accordance with the essence and purpose of the program and supervised by qualified authorities in its field.
27) Has experience in working with other health disciplines.
28) He / she has sufficient experience to use professional autonomy in international standards and to make clinical applications in program creation, planning, execution and evaluation.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Average	3 Highest

	Program Outcomes	Level of Contribution
1)	Based on the qualifications gained in secondary education; Understand the concepts and concepts related to the field of health at the undergraduate level, and have advanced theoretical and practical knowledge supported by textbooks, application tools and other sources of current information in the field of health.
2)	Knowledge of nature, source, limits, accuracy, reliability and validity of knowledge.
3)	Uses the field-specific, advanced theoretical and factual knowledge acquired at the undergraduate level.
4)	Interprets, evaluates, identifies, analyzes, shares information and makes team work by using the advanced knowledge and skills acquired in the field of health.
5)	Use computer programs, related technologies and educational tools related to the field of health.
6)	Carries out a study independently by using his advanced knowledge on the field of health and takes responsibility as a team member in cooperation with other professional groups working in this field.
7)	Takes responsibility as an individual and team member to solve complex and unpredictable problems encountered in applications related to health field.
8)	Plans, manages and monitors and evaluates the activities for the development of the employees working under their responsibility.
9)	Evaluates the advanced knowledge and skills acquired in the field of health with a critical approach.
10)	Identifies learning needs and learning resources, and directs the learning function by using resources effectively.
11)	Develops a positive attitude towards life-long learning and transforms it into behavior.
12)	Informs relevant persons and institutions on health related issues; conveys their thoughts and suggestions for solutions to problems in written and orally, and takes their opinions, requests and expectations.
13)	He / she shares his / her thoughts and suggestions for solutions to the problems with the experts and non-experts in teamwork and as an active member of the process by supporting them with quantitative and qualitative data.
14)	Organize and implement projects and activities in cooperation with other professional groups for the social environment with a sense of social responsibility.
15)	Follow the information in his / her field and communicate with colleagues by using a foreign language at least at European Language Portfolio B1 General Level.
16)	Uses information and communication technologies together with computer software at the Advanced Level of European Computer Driving License required by the field.
17)	Monitor and evaluate the events / developments on the agenda of the society and the world in the field of health.
18)	Expresses himself / herself effectively verbally and in writing.
19)	It cooperates with people from related disciplines and acts in accordance with social, scientific, cultural and ethical values in the stages of gathering, interpreting, implementing and announcing the data related to the field of health.	1
20)	Acts and participates in Quality Management and Processes.
21)	Has enough consciousness about the individual and public health, environmental protection and occupational safety.	1
22)	It acts in accordance with laws, regulations, legislation and professional ethics rules related to its duties, rights and responsibilities as individuals.
23)	Its appearance, attitude, attitude and behavior make it an example for society.	1
24)	Have the knowledge of understanding the structure, physiological functions, behaviors of healthy and sick individuals and the relationship between health and physical and social environment at advanced level.
25)	Has the ability of health personnel to participate in practice training and working experience with these staff.
26)	It has an adequate clinical experience by conducting clinical practices in areas where it is planned in accordance with the essence and purpose of the program and supervised by qualified authorities in its field.	1
27)	Has experience in working with other health disciplines.
28)	He / she has sufficient experience to use professional autonomy in international standards and to make clinical applications in program creation, planning, execution and evaluation.	1

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Midterms	1	% 40
Final	1	% 60
total		% 100
PERCENTAGE OF SEMESTER WORK		% 40
PERCENTAGE OF FINAL WORK		% 60
total		% 100

Workload and ECTS Credit Calculation

Activities	Number of Activities	Workload
Course Hours	16	48
Study Hours Out of Class	12	60
Midterms	1	5
Final	2	10
Total Workload		123