Medical Laboratory Techniques Preview
Associate	TR-NQF-HE: Level 5	QF-EHEA: Short Cycle	EQF-LLL: Level 5

Course Introduction and Application Information

Course Code:

UNI108

Course Name:

Consumer Behavior

Semester:

Spring

Course Credits:

ECTS

Language of instruction:

Turkish

Course Condition:

Does the Course Require Work Experience?:

Type of course:

University Elective

Course Level:

Associate

TR-NQF-HE:5. Master`s Degree

QF-EHEA:Short Cycle

EQF-LLL:5. Master`s Degree

Mode of Delivery:

Face to face

Course Coordinator:

Araş. Gör. AZİZ ARSLAN

Course Lecturer(s):

Dr.Nezahat Yüceışık

Course Assistants:

Course Objective and Content

Course Objectives:	It is aimed to learn the basic concepts of consumer, consumption culture, consumer behavior and consumer research, to define the learned information, to express it in different ways and to present it with the projects to be carried out.
Course Content:	In the context of the Consumer Behavior course, the concept of consumption, the concept of consumer society, the socio-psychological and economic dynamics of consumer behavior in the consumer society, consumer behavior models, consumer purchasing decision process, perception-persuasion-attitude concepts and the relationship between consumer behaviors are discussed.

Learning Outcomes

The students who have succeeded in this course;
1) Gains information about consumption culture and consumer behavior process.
2) Have the necessary knowledge, skills and competence to define the learned information, to express and report it in different ways.
3) Have theoretical and theoretical knowledge about the concepts of consumption, consumption culture and consumer behavior.
4) Gains knowledge of how the concept of consumer behavior is handled in different disciplines.

Course Flow Plan

Week	Subject	Related Preparation
1)	Introduction to consumer behavior
2)	Basic Approaches in Consumer Behaviors
3)	Consumer Purchase Decision Process
4)	Factors Affecting Consumer Behaviors and Decisions
5)	Marketing and Marketing Phases
6)	Marketing and Consumer Behaviors
7)	Midterm Exam
8)	Consumption Ideology
9)	Consumption Culture
10)	Consumer Behavior Models
11)	Perception, Attitude and Persuasion
12)	Consumer Trends in the Digital World
13)	Project Presentations I
14)	Project Presentations II

Sources

Course Notes / Textbooks:	Filiz Balta Peltekoğlu, Kavram ve Kuramlarıyla Reklam, 2015. Jean Baudrillard, Tüketim Kültürü, Ayrıntı Yayınları, 2002.
References:	Ders notları

Course - Program Learning Outcome Relationship

Course Learning Outcomes	1	2	3	4
Program Outcomes
1) Medical laboratory techniques apply the basic knowledge and skills on the path to diagnosis from the patient samples, which are deemed necessary by the physicians, by gaining the competence towards the general and applied sciences of basic medicine fields such as microbiology, biochemistry, hematology and immunology for human health.
2) It takes part in the acceptance of samples to be examined in the medical laboratory.
3) Performs pre-analysis, prepares preparations, applies disinfection and sterilization techniques.
4) It has the knowledge of the preparation of the chemical materials, microbiological materials and media used for the analysis process, the methods of the patient samples taken and the methods to be applied to these materials and materials.
5) In the medical laboratory, he / she makes the medical tests required by the relevant specialist physician and submits it to the laboratory chief and / or specialist doctor to check the results and to report and approve.
6) It is responsible for the storage and storage of laboratory equipment and consumables in accordance with biosafety levels.
7) Medical laboratory equipment in accordance with the rules and techniques to use, controls and maintains the most efficient work by maintaining.
8) It follows the disposal of waste according to the biosecurity rules and provides urgent information to the responsible personnel in critical situations related to laboratory safety.
9) The organization organizes work in the medical laboratory and undertakes the responsibility of team work and takes individual responsibility when fulfilling its professional duties.
10) Establishes effective communication with colleagues, patients, physicians and other health professionals by considering professional and ethical values related to the field.
11) As an individual working in the field of medical laboratory, he acts in accordance with the laws, regulations and legislation related to his duties, rights and responsibilities.
12) Has enough awareness about individual and public health, environmental protection and occupational safety. Develops itself in communication, takes an active role in group work.
13) It has the awareness of lifelong learning and directs its education to an advanced level of education in the same field or to a profession at the same level.
14) It follows information in the field by using a foreign language at least at the level of European Language Portfolio A2 General Level.
15) Uses information and communication technologies together with computer software at the basic level of at least European Computer Driving License required by the field.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Average	3 Highest

	Program Outcomes	Level of Contribution
1)	Medical laboratory techniques apply the basic knowledge and skills on the path to diagnosis from the patient samples, which are deemed necessary by the physicians, by gaining the competence towards the general and applied sciences of basic medicine fields such as microbiology, biochemistry, hematology and immunology for human health.
2)	It takes part in the acceptance of samples to be examined in the medical laboratory.
3)	Performs pre-analysis, prepares preparations, applies disinfection and sterilization techniques.
4)	It has the knowledge of the preparation of the chemical materials, microbiological materials and media used for the analysis process, the methods of the patient samples taken and the methods to be applied to these materials and materials.
5)	In the medical laboratory, he / she makes the medical tests required by the relevant specialist physician and submits it to the laboratory chief and / or specialist doctor to check the results and to report and approve.
6)	It is responsible for the storage and storage of laboratory equipment and consumables in accordance with biosafety levels.
7)	Medical laboratory equipment in accordance with the rules and techniques to use, controls and maintains the most efficient work by maintaining.
8)	It follows the disposal of waste according to the biosecurity rules and provides urgent information to the responsible personnel in critical situations related to laboratory safety.
9)	The organization organizes work in the medical laboratory and undertakes the responsibility of team work and takes individual responsibility when fulfilling its professional duties.
10)	Establishes effective communication with colleagues, patients, physicians and other health professionals by considering professional and ethical values related to the field.
11)	As an individual working in the field of medical laboratory, he acts in accordance with the laws, regulations and legislation related to his duties, rights and responsibilities.
12)	Has enough awareness about individual and public health, environmental protection and occupational safety. Develops itself in communication, takes an active role in group work.
13)	It has the awareness of lifelong learning and directs its education to an advanced level of education in the same field or to a profession at the same level.
14)	It follows information in the field by using a foreign language at least at the level of European Language Portfolio A2 General Level.
15)	Uses information and communication technologies together with computer software at the basic level of at least European Computer Driving License required by the field.

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Presentation	2	% 30
Midterms	1	% 30
Final	1	% 40
total		% 100
PERCENTAGE OF SEMESTER WORK		% 60
PERCENTAGE OF FINAL WORK		% 40
total		% 100

Workload and ECTS Credit Calculation

Activities	Number of Activities	Preparation for the Activity	Spent for the Activity Itself	Completing the Activity Requirements	Workload
Course Hours	14	0	3		42
Presentations / Seminar	2	12	2		28
Midterms	1	24	2		26
Final	1	24	3		27
Total Workload					123