| Operation Room Services (Evening Education) | |||||
| Associate | TR-NQF-HE: Level 5 | QF-EHEA: Short Cycle | EQF-LLL: Level 5 | ||
| Course Code: | UNI102 | ||||
| Course Name: | Health Communication | ||||
| Semester: | Fall | ||||
| Course Credits: |
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| Language of instruction: | Turkish | ||||
| Course Condition: | |||||
| Does the Course Require Work Experience?: | No | ||||
| Type of course: | University Elective | ||||
| Course Level: |
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| Mode of Delivery: | E-Learning | ||||
| Course Coordinator: | Dr. Öğr. Üy. YASEMİN TORUN | ||||
| Course Lecturer(s): | banu bican | ||||
| Course Assistants: |
| Course Objectives: | The aim of this course is to provide the students with a general view of understanding the main principles of communication and to explain the theoretical basis of healthcare communication, to have information about the elements of successful corporate communications and to use media literacy skills in the field of healthcare news. |
| Course Content: | Definition of Healthcare Communication, Features of Health Communication as a Multidisciplinary Field, Activity of Healthcare Communication, Main Theories and Models in Healthcare Communication, Healthcare Communications between people, Healthcare Communication Campaign Process, Social Communication in Healthcare Communication, Public Relations, Risk Communication and Advocacy in Media, Health Literacy and Critical Healthcare Communication, Media and Health, Healthcare Communication and Ethics, (Communication Skills between Patient and Physician Internal and External Customers) |
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The students who have succeeded in this course;
1) Students will be able to interpret the concepts of healthcare communication 2) Students will be able to explain the basic concepts of media and the importance of media in healthcare communications. 3) Interpret the effect of varying target audience profile due to different media outlets on healthcare communications. 4) Discuss the role of healthcare journalism in healthcare communication in the media. 5) Students will be able to evaluate health communication studies in different media. |
| Week | Subject | Related Preparation |
| 1) | Introduction to Healthcare Communications: Conceptual Framework and Communication Process and Dimensions in Health Services | |
| 2) | Interpersonal Communication in Health Care (Development of Communication Skills in the Triangle of Patients, Physicians and Healthcare Professionals) | |
| 3) | Theories and Models in Health Communication -1 (Decision Making Models in Medicine) | |
| 4) | Theories and Models in Health Communication -2 (Health Behavior and Models) | |
| 5) | Communication Barriers in Health Services (Service Failure Concept, Theories and Communication in Service Failure Compensation) | |
| 6) | Crisis Management in Health and Crisis Communication Process | |
| 7) | Health Literacy, Critical Health Communication, Health News in Media, Media Advocacy and Public Health Information | |
| 8) | Social Marketing in Health Communication | |
| 9) | Brand and Image Management in Healthcare Organizations | |
| 10) | Advertising Studies in Health Communication and Advertising Limitations in Healthcare Organizations | |
| 11) | May 1st Labor Day Public Holiday | |
| 12) | Corporate Reputation Management in Healthcare Organizations | |
| 13) | Management of Sponsorship and Social Responsibility Campaigns in Healthcare Organizations | |
| 14) | Managerial Communication, Leadership and Ethics |
| Course Notes / Textbooks: | Okay, A. (2009). Sağlık iletişimi. İstanbul: MediaCat. Çınarlı, İ. (2008). Sağlık iletişimi ve medya. Ankara: Nobel. |
| References: | Fiske, J. (2013). İletişim Çalışmalarına Giriş:Pharmakon. Peltekoğlu, F.B. (2016). İletişimin Gücü: Beta. |
| Course Learning Outcomes | 1 |
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| Program Outcomes | |||||||||||||||
| 1) Has the ability to take the responsibility of theoretical knowledge about the field of operating room services and to take solutions and take solutions in unpredictable situations. | |||||||||||||||
| 2) He / she is dominating the legislation which contains the duties and responsibilities related to his / her field. | |||||||||||||||
| 3) Have knowledge of medical terms related to the field of operating room services. | |||||||||||||||
| 4) Have information about ideal operating room environment. | |||||||||||||||
| 5) Have the knowledge of surgical techniques, tools and materials used in the operating room. | |||||||||||||||
| 6) Works with other health disciplines. They have the awareness of teamwork and carry out their activities for the development of the employees under their responsibility. | |||||||||||||||
| 7) Have the knowledge and skills to perform aseptic preparations of the operating room and operating team. | |||||||||||||||
| 8) Has a theoretical and practical knowledge about sepsis-antisepsis, sterilization, disinfection and contamination. | |||||||||||||||
| 9) With the awareness of the necessity of lifelong learning, it develops itself by following the developments in science and technology related to the field. | |||||||||||||||
| 10) They act in accordance with quality management and processes and participate in these processes. | |||||||||||||||
| 11) It follows information in the field by using a foreign language at least at the level of European Language Portfolio A2 General Level. | |||||||||||||||
| 12) Uses information and communication technologies together with computer software at the basic level of at least European Computer Driving License required by the field. | |||||||||||||||
| 13) Has enough awareness about individual and public health, environmental protection and occupational safety. | |||||||||||||||
| 14) It is sensitive to the events on the agenda of the society and the world about the operation and monitors the developments and informs the related persons and institutions by using the basic knowledge and skills in these subjects. | |||||||||||||||
| 15) Its appearance, attitude, attitude and behavior make it an example for society. | |||||||||||||||
| No Effect | 1 Lowest | 2 Average | 3 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Has the ability to take the responsibility of theoretical knowledge about the field of operating room services and to take solutions and take solutions in unpredictable situations. | |
| 2) | He / she is dominating the legislation which contains the duties and responsibilities related to his / her field. | |
| 3) | Have knowledge of medical terms related to the field of operating room services. | |
| 4) | Have information about ideal operating room environment. | |
| 5) | Have the knowledge of surgical techniques, tools and materials used in the operating room. | |
| 6) | Works with other health disciplines. They have the awareness of teamwork and carry out their activities for the development of the employees under their responsibility. | |
| 7) | Have the knowledge and skills to perform aseptic preparations of the operating room and operating team. | |
| 8) | Has a theoretical and practical knowledge about sepsis-antisepsis, sterilization, disinfection and contamination. | |
| 9) | With the awareness of the necessity of lifelong learning, it develops itself by following the developments in science and technology related to the field. | |
| 10) | They act in accordance with quality management and processes and participate in these processes. | |
| 11) | It follows information in the field by using a foreign language at least at the level of European Language Portfolio A2 General Level. | |
| 12) | Uses information and communication technologies together with computer software at the basic level of at least European Computer Driving License required by the field. | |
| 13) | Has enough awareness about individual and public health, environmental protection and occupational safety. | |
| 14) | It is sensitive to the events on the agenda of the society and the world about the operation and monitors the developments and informs the related persons and institutions by using the basic knowledge and skills in these subjects. | |
| 15) | Its appearance, attitude, attitude and behavior make it an example for society. |
| Semester Requirements | Number of Activities | Level of Contribution |
| Homework Assignments | 1 | % 50 |
| Final | 1 | % 50 |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 50 | |
| PERCENTAGE OF FINAL WORK | % 50 | |
| total | % 100 | |
| Activities | Number of Activities | Preparation for the Activity | Spent for the Activity Itself | Completing the Activity Requirements | Workload | ||
| Course Hours | 14 | 3 | 42 | ||||
| Study Hours Out of Class | 14 | 3 | 42 | ||||
| Homework Assignments | 1 | 15 | 15 | ||||
| Final | 1 | 20 | 20 | ||||
| Total Workload | 119 | ||||||