Health Management (Master) (with Thesis)
Master TR-NQF-HE: Level 7 QF-EHEA: Second Cycle EQF-LLL: Level 7

Course Introduction and Application Information

Course Code: SYY5020
Course Name: Medical Tourism
Semester: Spring
Course Credits:
ECTS
6
Language of instruction:
Course Condition:
Does the Course Require Work Experience?: No
Type of course: Departmental Elective
Course Level:
Master TR-NQF-HE:7. Master`s Degree QF-EHEA:Second Cycle EQF-LLL:7. Master`s Degree
Mode of Delivery: E-Learning
Course Coordinator: Dr. Öğr. Üy. ÖZLEM ÖZAYDIN
Course Lecturer(s): Özlem ÖZAYDIN
Course Assistants:

Course Objective and Content

Course Objectives: It aims for students to master the basic concepts related to health tourism, the development of health tourism, recognition of the actors playing a role in health tourism, and the practices in the field of health tourism in Turkey and the world.
It enables students to obtain detailed information about tourist health, medical tourism, elderly and disabled tourism, which are the subcategories of health tourism.
It aims to help them master quality and accreditation, marketing and ethics in health tourism.
Course Content: General information about Health Tourism (tourist health, medical tourism, thermal tourism, elderly and disabled tourism), health tourism and its applications in the world and in Turkey, quality / accreditation in health tourism, ethical issues, marketing activities in health tourism (promotion, branding), health actors playing a role in tourism, government incentives, international health tourism.

Learning Outcomes

The students who have succeeded in this course;
1) Knows general information about Health Tourism (tourist health, medical tourism, thermal tourism, elderly and disabled tourism).
2) Knows the practices carried out within the scope of health tourism in the world and in Turkey.
3) Defines quality / accreditation practices in health tourism.
4) List the marketing activities (promotion, branding) in health tourism.
5) Understands the importance of international brand and reputation management in health tourism.
6) Defines the actors and government incentives playing a role in health tourism.

Course Flow Plan

Week Subject Related Preparation
1) Health Tourism Concept and Definitions None
2) Medical Tourism None
3) Thermal Tourism None
4) Elderly and Disabled Tourism None
5) Health Tourism in the World None
6) Health Tourism in Turkey None
7) Actors/Intermediary Organizations Taking Part in Health Tourism None
8) Midterm Exam Lecture Notes
9) Promotion and Marketing in Health Tourism / Digital Marketing / Student Presentations Related Articles
10) Health Tourism and Quality-Accreditation / Student Presentations Related Articles
11) Branding in Health Tourism / Student Presentations Related Articles
12) Billing within the Scope of Health Tourism and Tourist Health / Government Incentive Policy / Student Presentations Related Articles
13) Health Tourism and Ethics / Tourist Health / Student Presentations Related Articles
14) International Health Tourism / Student Presentations Related Articles

Sources

Course Notes / Textbooks: 1. Türkiye’de ve Dünya’da Sağlık Turizmi (Medikal Turizm). (2015). Şevket Yirik, Remziye Ekici ve Furkan Baltacı. Detay Yayıncılık.
2. Dilaver Tengilimoğlu. (2017). Sağlık Turizmi, Siyasal Kitabevi.
3. Farklı Boyutları ile Sağlık Turizmi. (2020). Mehmet Tuncer. Detay Yayıncılık.
4. Sağlık Turizmi, (2015). Saadet Pınar Temizkan. Detay Yayıncılık.
5. Multidisipliner Yaklaşımla Sağlık Turizmi. (2021). Kolektif. Nobel Akademik Yayıncılık
6. Medikal Turizm ve Stratejik Yönetim. (2020). Ekrem Sevim. Nobel Akademik Yayıncılık
7. Güncel makaleler.
References: 1. Türkiye’de ve Dünya’da Sağlık Turizmi (Medikal Turizm). (2015). Şevket Yirik, Remziye Ekici ve Furkan Baltacı. Detay Yayıncılık.
2. Dilaver Tengilimoğlu. (2017). Sağlık Turizmi, Siyasal Kitabevi.
3. Farklı Boyutları ile Sağlık Turizmi. (2020). Mehmet Tuncer. Detay Yayıncılık.
4. Sağlık Turizmi, (2015). Saadet Pınar Temizkan. Detay Yayıncılık.
5. Multidisipliner Yaklaşımla Sağlık Turizmi. (2021). Kolektif. Nobel Akademik Yayıncılık
6. Medikal Turizm ve Stratejik Yönetim. (2020). Ekrem Sevim. Nobel Akademik Yayıncılık
7. Güncel makaleler.

Course - Program Learning Outcome Relationship

Course Learning Outcomes

1

2

3

4

5

6

Program Outcomes
1) Develops and deepens the knowledge gained in the health management program at the level of expertise. 3 3 3 3 3 3
2) Comprehend and explain the interaction with disciplines related to health management 3 3 3 3 3 3
3) Has the ability to use the theoretical and practical knowledge acquired in health management and transfer it to employees. 3 3 3 3 3 3
4) Analytically and systematically analyze, interpret and evaluate information on health management. 3 3 3 3 3 3
5) Interprets and analyzes the data, identifies problems and develops solutions by using the information about health management. 3 3 3 3 3 3
6) In the light of the information they gain about health management, they will share the current developments, own thoughts and suggestions with the internal and external stakeholders of the institution in writing or orally. 2 2 2 2 2 2
7) Communicates with the institutions, organizations and individuals working in the field of health management and works to improve the field. 3 3 3 3 3 3
8) Communicates verbally and orally by using a foreign language at least at the level of European Language Portfolio B2 General Level. 2 2 2 2 1 2
9) Knows computer software at sufficient level to analyze their studies and makes use of health informatics and communication technologies at an advanced level. 1 1 1 1 1 1
10) Evaluates critically whether the information in the field of health management is up-to-date and conducts advanced studies independently. 3 3 3 3 3 3
11) Acts in accordance with the legal regulations related to health management, with social ethics and business ethics and with social responsibility principles. 3 3 3 3 3 3
12) Conducts research in the field of health management and reports the results to the experts or non-experts. 3 3 3 3 3 3
13) Besides contributing to the creation of national health policies, it also contributes to international health policies. 2 2 1 2 2 2
14) Protects its employees in the field of Health Management and treats them fairly. Knows and fulfills the requirements of quality, cultural values, environmental protection, occupational health and safety. 3 3 3 3 3 3
15) Performs a study on subjects requiring expertise in the field of health management independently. 3 3 3 3 3 3
16) Takes responsibility in accordance with the targets in the initiatives carried out in the field of health management. 3 3 3 3 3 3
17) Takes part in determining the mission, vision, goals and objectives of the strategic planning of the institution s/he working at. 1 1 1 1 1 1

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Average 3 Highest
       
Program Outcomes Level of Contribution
1) Develops and deepens the knowledge gained in the health management program at the level of expertise. 3
2) Comprehend and explain the interaction with disciplines related to health management 2
3) Has the ability to use the theoretical and practical knowledge acquired in health management and transfer it to employees. 2
4) Analytically and systematically analyze, interpret and evaluate information on health management. 3
5) Interprets and analyzes the data, identifies problems and develops solutions by using the information about health management. 3
6) In the light of the information they gain about health management, they will share the current developments, own thoughts and suggestions with the internal and external stakeholders of the institution in writing or orally. 3
7) Communicates with the institutions, organizations and individuals working in the field of health management and works to improve the field. 3
8) Communicates verbally and orally by using a foreign language at least at the level of European Language Portfolio B2 General Level. 3
9) Knows computer software at sufficient level to analyze their studies and makes use of health informatics and communication technologies at an advanced level. 2
10) Evaluates critically whether the information in the field of health management is up-to-date and conducts advanced studies independently. 3
11) Acts in accordance with the legal regulations related to health management, with social ethics and business ethics and with social responsibility principles. 3
12) Conducts research in the field of health management and reports the results to the experts or non-experts. 3
13) Besides contributing to the creation of national health policies, it also contributes to international health policies. 3
14) Protects its employees in the field of Health Management and treats them fairly. Knows and fulfills the requirements of quality, cultural values, environmental protection, occupational health and safety. 3
15) Performs a study on subjects requiring expertise in the field of health management independently. 3
16) Takes responsibility in accordance with the targets in the initiatives carried out in the field of health management. 3
17) Takes part in determining the mission, vision, goals and objectives of the strategic planning of the institution s/he working at. 3

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Attendance 1 % 10
Homework Assignments 1 % 20
Midterms 1 % 30
Final 1 % 40
total % 100
PERCENTAGE OF SEMESTER WORK % 60
PERCENTAGE OF FINAL WORK % 40
total % 100

Workload and ECTS Credit Calculation

Activities Number of Activities Preparation for the Activity Spent for the Activity Itself Completing the Activity Requirements Workload
Course Hours 13 3 39
Study Hours Out of Class 12 3 36
Homework Assignments 1 20 20
Midterms 1 20 20
Final 1 25 25
Total Workload 140