Visual Communication Design Preview
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code:

UNI034

Course Name:

Management Skills

Semester:

Spring

Course Credits:

ECTS

Language of instruction:

Course Condition:

Does the Course Require Work Experience?:

Type of course:

University Elective

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

Face to face

Course Coordinator:

Dr. Öğr. Üy. GÜLSÜM GÖKGÖZ

Course Lecturer(s):

Dr. Öğr. Üy. Yasemin Torun

Course Assistants:

Course Objective and Content

Course Objectives:

s to introduce the participants to the basic concepts of business and the sub-systems of the business, such as marketing, production, accounting, finance, R&D, public relations functions, and to teach them about leadership management knowledge and skills within the framework of modern management approaches.
The ”Management Skills“ course, in which students are taught the necessary skills and practices in order to take successful steps in the process of change and teach good results, focuses on the employee-manager relationship in the changing business world.

Course Content:

This course is encompasses basic management/management skills, decision making and problem solving, groups & teams and management, motivation and motivation management, delegation, leadership approaches, leadership and managerial identity.

Learning Outcomes

The students who have succeeded in this course;
1) Explains the relationship between manager and related concepts.
2) Understand and link the evolutionary process of manager and leadership theories.
3) Interpret the effects of the manager inside and outside the business.
4) Understands the manager's decision-making process and employee relations.
5) Explains the changing roles of the manager.
6) Understands the causes of conflicts in the workplace and knows conflict management strategies.
7) Applies the principles of time management.
8) Knows the value of communication at workplace

Course Flow Plan

Week	Subject	Related Preparation
1)	Basic Concepts, Factors of Production, Relationship of Business Science with Other Branches, Types of Business
2)	Objectives of the Business, Environment of the Business, Classification and Establishment of Businesses
3)	Economic Systems in which Businesses Operate, Competition, Metrics Showing the Performance of Businesses (capacity, break-even analysis, efficiency)
4)	Business Ethics and Social Responsibility
5)	Business Functions: Historical development of management (Classical, Neoclassical, Modern approaches)
6)	Business Functions: Functions of Management 1 (Planning, Decision Making)
7)	Business Functions: Functions of Management2 (Organizing, Coordinating, Controlling)
8)	Midterm Exam
9)	Business Functions: Marketing
10)	Business Functions: Production / Logistics
11)	Business Functions: Human Resources
12)	Business Functions: Accounting / Finance
13)	Business Functions: Public Relations / R&D
14)	New Trends in Business Life
15)	Final Sınavı

Sources

Course Notes / Textbooks:	Koçel, Tamer. İşletme Yöneticiliği, (2018). 17.Baskı, İstanbul: Beta yayınları Ataman, Göksel. İşletme Yönetimi: Temel Kavramlar & Yeni Yaklaşımlar, (2009). 3. Baskı, İstanbul: Türkmen Kitabevi
References:	Ders Notları Lecturer's handouts

Course - Program Learning Outcome Relationship

Course Learning Outcomes	1	2	3	4	5	6	7	8
Program Outcomes
1) To understand the structure and dynamics of a design team and to continue the production processes in a flow with team members from different disciplines.
1) To have the necessary knowledge and skills about computer technologies required to produce designs.
1) To be able to manage the design, development and presentation processes by applying the right theoretical steps and to be involved in the production process from start to finish.
1) To be able to criticize and evaluate different problems through these concepts by mastering the design processes.
1) To understand the conceptual importance of Visual Communication Design and to gain the ability to develop user-centered experience-oriented designs.
2) To be able to create balanced interactive narratives with communication and design processes by understanding the ways in which visual designs convey ideas, messages and emotions in experience.
2) To be able to analyze, evaluate and interpret the situations and facts about design issues by using different disciplines.
3) To be able to develop professional projects by producing components for different media, to evaluate these components consistently in the context of the designs developed.
3) To be able to analyze and use design-oriented thinking processes for visual communication products.
4) To have the necessary computer technologies and software knowledge to develop design in line with the needs of the sector, to be able to use computer-aided design applications to reflect their creative ideas.
4) To be able to use these designs effectively in the context of theme, subject and target audience by applying effective visual and audio solutions for communication design products.
5) Mastering contemporary design methodology; To produce designs that appeal to the audience by prioritizing the target audience of the designs.
6) To understand the experience of the users and the target audience, to understand the measurement methods and to benefit from these concepts in the design process.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Average	3 Highest

	Program Outcomes	Level of Contribution
1)	To understand the structure and dynamics of a design team and to continue the production processes in a flow with team members from different disciplines.
1)	To have the necessary knowledge and skills about computer technologies required to produce designs.
1)	To be able to manage the design, development and presentation processes by applying the right theoretical steps and to be involved in the production process from start to finish.
1)	To be able to criticize and evaluate different problems through these concepts by mastering the design processes.
1)	To understand the conceptual importance of Visual Communication Design and to gain the ability to develop user-centered experience-oriented designs.
2)	To be able to create balanced interactive narratives with communication and design processes by understanding the ways in which visual designs convey ideas, messages and emotions in experience.
2)	To be able to analyze, evaluate and interpret the situations and facts about design issues by using different disciplines.
3)	To be able to develop professional projects by producing components for different media, to evaluate these components consistently in the context of the designs developed.
3)	To be able to analyze and use design-oriented thinking processes for visual communication products.
4)	To have the necessary computer technologies and software knowledge to develop design in line with the needs of the sector, to be able to use computer-aided design applications to reflect their creative ideas.
4)	To be able to use these designs effectively in the context of theme, subject and target audience by applying effective visual and audio solutions for communication design products.
5)	Mastering contemporary design methodology; To produce designs that appeal to the audience by prioritizing the target audience of the designs.
6)	To understand the experience of the users and the target audience, to understand the measurement methods and to benefit from these concepts in the design process.

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Attendance	1	% 20
Midterms	1	% 40
Final	1	% 40
total		% 100
PERCENTAGE OF SEMESTER WORK		% 60
PERCENTAGE OF FINAL WORK		% 40
total		% 100

Workload and ECTS Credit Calculation

Activities	Number of Activities	Workload
Course Hours	14	56
Study Hours Out of Class	5	5
Presentations / Seminar	1	6
Project	4	12
Midterms	4	18
Final	3	20
Total Workload		117