Visual Communication Design Preview
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code:

UNI012

Course Name:

Fundamentals of Entrepreneurship

Semester:

Fall

Course Credits:

ECTS

Language of instruction:

Course Condition:

Does the Course Require Work Experience?:

Type of course:

University Elective

Course Level:

Bachelor

TR-NQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

Face to face

Course Coordinator:

Dr. Öğr. Üy. PINAR ÖZUYAR

Course Lecturer(s):

Pınar Özuyar

Course Assistants:

Course Objective and Content

Course Objectives:

Regardless of their field of study, it is aimed that students will be endorsed with a basic understanding of entreperneurship aiming to keep in mind this understanding thorughout their programs.

Course Content:

The entrepreneurial thinking structure is becoming more and more important not only for start-ups but also for in-company breakthroughs. On the other hand, the priorities of Turkey and the World effects and offers opportunities and threats to these entrepreneurial ideas. With this approach, fundamentals of entrepreneurship, change, and the priority issues in the world will be explained to students on an introductory level regardless of the program. Although mainly all entrepreneurship discussion focuses on the business world, it aims to convey a general understanding with different case reports.

Learning Outcomes

The students who have succeeded in this course;
1) Explain the principles of entrepreneurship.
2) Uderstand the basic terms regarding entrepreneurship.
3) Define social entrepreneurship.
4) Recognize and define the relevance of selected global issues and entrepreneurship
5) Define the scope and contents of business plans and other necessary plans for entrepreneurship.

Course Flow Plan

Week	Subject	Related Preparation
1)	Basic Concepts: idea, inventor, invention, entrepreneur, entrepreneurship, manager, innovation and others	To be given in class
2)	Basic Concepts: idea, inventor, invention, entrepreneur, entrepreneurship, manager, innovation and others	To be given in class
3)	Awareness: global crosscutting issues on sustainable development	To be given in class
4)	Awareness: global crosscutting issues on sustainable development	To be given in class
5)	Awareness: global crosscutting issues on sustainable development	To be given in class
6)	Basic Concepts: sectors, classifications, coding	To be given in class
7)	Basic Concepts: company types and ownerships	To be given in class
8)	Basic Concepts: global assessments, competition, related administrative structures	To be given in class
9)	Basic Concepts: global assessments, competition, related administrative structures	To be given in class
10)	Tools: business establishment	To be given in class
11)	Tools: business establishment	To be given in class
12)	Tools: business plans and sub-plans	To be given in class
13)	Tools: business plans and sub-plans	To be given in class
14)	Tools: Financial resources	To be given in class

Sources

Course Notes / Textbooks:	Derste verilecektir/ To be given in class
References:	Derste verilecektir/ To be given in class

Course - Program Learning Outcome Relationship

Course Learning Outcomes	1	2	3	4	5
Program Outcomes
1) To understand the structure and dynamics of a design team and to continue the production processes in a flow with team members from different disciplines.
1) To have the necessary knowledge and skills about computer technologies required to produce designs.
1) To be able to manage the design, development and presentation processes by applying the right theoretical steps and to be involved in the production process from start to finish.
1) To be able to criticize and evaluate different problems through these concepts by mastering the design processes.
1) To understand the conceptual importance of Visual Communication Design and to gain the ability to develop user-centered experience-oriented designs.
2) To be able to create balanced interactive narratives with communication and design processes by understanding the ways in which visual designs convey ideas, messages and emotions in experience.
2) To be able to analyze, evaluate and interpret the situations and facts about design issues by using different disciplines.
3) To be able to develop professional projects by producing components for different media, to evaluate these components consistently in the context of the designs developed.
3) To be able to analyze and use design-oriented thinking processes for visual communication products.
4) To have the necessary computer technologies and software knowledge to develop design in line with the needs of the sector, to be able to use computer-aided design applications to reflect their creative ideas.
4) To be able to use these designs effectively in the context of theme, subject and target audience by applying effective visual and audio solutions for communication design products.
5) Mastering contemporary design methodology; To produce designs that appeal to the audience by prioritizing the target audience of the designs.
6) To understand the experience of the users and the target audience, to understand the measurement methods and to benefit from these concepts in the design process.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Average	3 Highest

	Program Outcomes	Level of Contribution
1)	To understand the structure and dynamics of a design team and to continue the production processes in a flow with team members from different disciplines.
1)	To have the necessary knowledge and skills about computer technologies required to produce designs.
1)	To be able to manage the design, development and presentation processes by applying the right theoretical steps and to be involved in the production process from start to finish.
1)	To be able to criticize and evaluate different problems through these concepts by mastering the design processes.
1)	To understand the conceptual importance of Visual Communication Design and to gain the ability to develop user-centered experience-oriented designs.
2)	To be able to create balanced interactive narratives with communication and design processes by understanding the ways in which visual designs convey ideas, messages and emotions in experience.
2)	To be able to analyze, evaluate and interpret the situations and facts about design issues by using different disciplines.
3)	To be able to develop professional projects by producing components for different media, to evaluate these components consistently in the context of the designs developed.
3)	To be able to analyze and use design-oriented thinking processes for visual communication products.
4)	To have the necessary computer technologies and software knowledge to develop design in line with the needs of the sector, to be able to use computer-aided design applications to reflect their creative ideas.
4)	To be able to use these designs effectively in the context of theme, subject and target audience by applying effective visual and audio solutions for communication design products.
5)	Mastering contemporary design methodology; To produce designs that appeal to the audience by prioritizing the target audience of the designs.
6)	To understand the experience of the users and the target audience, to understand the measurement methods and to benefit from these concepts in the design process.

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Project	1	% 80
Final	1	% 20
total		% 100
PERCENTAGE OF SEMESTER WORK		% 80
PERCENTAGE OF FINAL WORK		% 20
total		% 100

Workload and ECTS Credit Calculation

Activities	Number of Activities	Preparation for the Activity	Spent for the Activity Itself	Completing the Activity Requirements	Workload
Course Hours	14	1	3		56
Project	1	70			70
Total Workload					126