UNI007 Entrepreneurship in DieteticsIstinye UniversityDegree Programs Computer Aided Design and AnimationGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational Qualifications
Computer Aided Design and Animation

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Associate TR-NQF-HE: Level 5 QF-EHEA: Short Cycle EQF-LLL: Level 5

Course Introduction and Application Information

Course Code: UNI007
Course Name: Entrepreneurship in Dietetics
Semester: Fall
Spring
Course Credits:
ECTS
5
Language of instruction:
Course Condition:
Does the Course Require Work Experience?: No
Type of course: University Elective
Course Level:
Associate TR-NQF-HE:5. Master`s Degree QF-EHEA:Short Cycle EQF-LLL:5. Master`s Degree
Mode of Delivery: Face to face
Course Coordinator: Dr. YALÇIN YAMAN DURUSOY
Course Lecturer(s): Dr. YALÇIN YAMAN DURUSOY
Course Assistants:

Course Objective and Content

Course Objectives: Goal, after graduation, students will step into real life, learn basic entrepreneurship, marketing classification and properties
Course Content: To have knowledge about basic entrepreneurship and marketing concepts by conducting the course with Question-Answer-Discussion in class environment.

Learning Outcomes

The students who have succeeded in this course;
1) To be able to perceive multi-dimensional in the context of critical thinking concept.
2) Problem solving and self-expression after proactive participation.
3) Understanding the limits of entrepreneurship.
4) What does entrepreneurhsip and marketing mean.
5) To have knowledge about the realities of business life with the knowledge learned.

Course Flow Plan

Week Subject Related Preparation
1) Food industry owerview
2) Entrepreneurship concept
3) Entrepreneurship and business
4) Entrepreneurship in the food market
5) The concept of marketing in entrepreneurship
6) Marketing management and planning
7) General evaluation
8) Midterm Exam
9) Consumer markets and behavior and promotion desicions
10) Product planning and development
11) International marketing and new developments
12) Efficiency faktor in entrepreneurship and marketing
13) Total quality management and productivity relationship
14) Total quality management and productivity relationship
15) Total quality management and productivity relationship
16) final

Sources

Course Notes / Textbooks: Bulduk, S., (2002), Gıda Teknolojisi, Detay Yayıncılık, Ankara
Erturgut, R., (2012), Toplam Kalite Yönetimi ve Liderlik, Seçkin Yayıncılık, Ankara
Akdemir, A., (2012), İşletmeciliğin Temel Bilgileri, Ekin Yayıncılık, Bursa
Mucuk, İ., (2010), Pazarlama İlkeleri, Türkmen Kitapevi, İstanbul
Çetin, C., (1996), Yeniden Yapılanma ve Girişimcilik, Der Yayınları, İstanbul
References: Bulduk, S., (2002), Gıda Teknolojisi, Detay Yayıncılık, Ankara
Erturgut, R., (2012), Toplam Kalite Yönetimi ve Liderlik, Seçkin Yayıncılık, Ankara
Akdemir, A., (2012), İşletmeciliğin Temel Bilgileri, Ekin Yayıncılık, Bursa
Mucuk, İ., (2010), Pazarlama İlkeleri, Türkmen Kitapevi, İstanbul
Çetin, C., (1996), Yeniden Yapılanma ve Girişimcilik, Der Yayınları, İstanbul

Course - Program Learning Outcome Relationship

Course Learning Outcomes

1

2

3

4

5

Program Outcomes
1) Ability to design Have basic art and design skills Developing an idea for a topic or problem and visualizing it Having an aesthetic point of view Ability to make 2D and 3D Animation Ability to do Motion Graphics Design (Animation) Ability to use necessary programs and software for design and animation Digital Game Design Composing and scripting an idea Ability to create a storyboard Having knowledge about desktop publishing (printing, printing, etc.) Understanding the relationship between typography and emotion

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Average 3 Highest
       
Program Outcomes Level of Contribution
1) Ability to design Have basic art and design skills Developing an idea for a topic or problem and visualizing it Having an aesthetic point of view Ability to make 2D and 3D Animation Ability to do Motion Graphics Design (Animation) Ability to use necessary programs and software for design and animation Digital Game Design Composing and scripting an idea Ability to create a storyboard Having knowledge about desktop publishing (printing, printing, etc.) Understanding the relationship between typography and emotion

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Midterms 1 % 40
Final 1 % 60
total % 100
PERCENTAGE OF SEMESTER WORK % 40
PERCENTAGE OF FINAL WORK % 60
total % 100