| International Trade and Business (English) | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code: | ITB002 | ||||
| Course Name: | Commerical Communication | ||||
| Semester: | Spring | ||||
| Course Credits: |
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| Language of instruction: | English | ||||
| Course Condition: | |||||
| Does the Course Require Work Experience?: | No | ||||
| Type of course: | Departmental Elective | ||||
| Course Level: |
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| Mode of Delivery: | Face to face | ||||
| Course Coordinator: | Dr. Öğr. Üy. GÜLSÜM GÖKGÖZ | ||||
| Course Lecturer(s): | Ahmet Tevfik Süha Tarman | ||||
| Course Assistants: |
| Course Objectives: | 1. To lead those who will pursue a career in this field by providing theoretical and practical information on the basic concepts of communication, commercial communication and correspondence. 2. To have knowledge of literature and concepts emerging with the rapid development of technology today. 3. To gain the terms and concepts in international trade and banking correspondence, verbal and written agreements and contracts. |
| Course Content: | Development of correspondence skills related to commercial communication; writing of academic and commercial reports, commercial letters and proposals; verbal communication, use of communication technology; communication in global markets. |
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The students who have succeeded in this course;
1) Gain knowledge of communication concepts and applications in the fields of International Trade, Trade and Finance. 2) Learn business communication, correspondence and verbal approaches, interview and meeting techniques. 3) They are informed about examples and current developments in these subjects. They have the opportunity to meet with experts and authorities in the sector. 4) Comprehend the dynamics and requirements of the global business world. |
| Week | Subject | Related Preparation |
| 1) | Introduction of the course, general information, definition and meaning of the concept of communication, its importance, basic features, purpose, elements. | |
| 2) | Communication types and models, non-verbal communication, its elements, personal space, body language, verbal communication, conferences and seminars, interviews and meetings. | |
| 3) | Written communication, its importance, characteristics, correspondence types, official, commercial, private, consolation writings. | |
| 4) | With technical communication, technology, electronic means. | |
| 5) | Organizational communication, purpose, function, importance, benefits, formal-informal communication process, group communication. | |
| 6) | Document registration and management in offices, management in virtual offices | |
| 7) | Organizational importance of document management, organization of services, central organization | |
| 8) | Midterm Exam | |
| 9) | Organization according to departments, organization according to personnel, mixed. | |
| 10) | Document transaction process, registration and document recording system | |
| 11) | Basic commercial words and abbreviations, commercial sentences, phone calls. | |
| 12) | Business letters, online correspondence examples | |
| 13) | Homework presentations, Contracts and contract clauses, examples. | |
| 14) | Banking terms, letters of credit, general economy English examples, Marketing | |
| 15) | Finals Week | |
| 16) | Finals Week |
| Course Notes / Textbooks: | Effective business communications, international 7th edition, Herta A Murphy, Herbert W Hildebrant , Jane P Thomas. |
| References: | Lecturer's Notes |
| Course Learning Outcomes | 1 |
2 |
3 |
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| Program Outcomes | |||||||||||||
| 1) Has a broad and interdisciplinary perspective on international business and trade by the use of social sciences and mathematics, | |||||||||||||
| 2) Possess the knowledge and skills related to different functions and interactions of international business and trade. | |||||||||||||
| 3) Possess the knowledge and skills to interpret the data, concepts and ideas in the field of international business and trade with scientific and technological methods. | |||||||||||||
| 4) Use different theoretical approaches to understanding and solving various business and trade problems. | |||||||||||||
| 5) Explains the competitiveness of the countries with the requirements of international competition and interprets the functioning of the actors and regulatory structures in the international environment. | |||||||||||||
| 6) Understands the value of developing new trade projects and generating strategies within international market needs. | |||||||||||||
| 7) Solves complex business and global trade problems by using various statistical techniques and numerical methods and makes analyzes by using statistical programs effectively. | |||||||||||||
| 8) Uses a foreign language at the B1 General Level in terms of European Language Portfolio criteria according to the level of education. | |||||||||||||
| 9) Develops teamwork, negotiation, leadership and entrepreneurship skills. | |||||||||||||
| 10) Possess the knowledge of universal ethical values, social responsibility and sufficient legal and regulatory knowledge. | |||||||||||||
| 11) Develops positive attitudes related to lifelong learning and identifies individual learning needs and carries out studies to correct them. | |||||||||||||
| 12) Students will be able to communicate their ideas and solutions both written and orally, and present and publish them on both national and international platforms. | |||||||||||||
| 13) Uses information and communication technologies together with computer software at the advanced level of European Computer Using License required by the field. | |||||||||||||
| No Effect | 1 Lowest | 2 Average | 3 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Has a broad and interdisciplinary perspective on international business and trade by the use of social sciences and mathematics, | 1 |
| 2) | Possess the knowledge and skills related to different functions and interactions of international business and trade. | 3 |
| 3) | Possess the knowledge and skills to interpret the data, concepts and ideas in the field of international business and trade with scientific and technological methods. | 1 |
| 4) | Use different theoretical approaches to understanding and solving various business and trade problems. | 2 |
| 5) | Explains the competitiveness of the countries with the requirements of international competition and interprets the functioning of the actors and regulatory structures in the international environment. | 1 |
| 6) | Understands the value of developing new trade projects and generating strategies within international market needs. | 1 |
| 7) | Solves complex business and global trade problems by using various statistical techniques and numerical methods and makes analyzes by using statistical programs effectively. | |
| 8) | Uses a foreign language at the B1 General Level in terms of European Language Portfolio criteria according to the level of education. | |
| 9) | Develops teamwork, negotiation, leadership and entrepreneurship skills. | 2 |
| 10) | Possess the knowledge of universal ethical values, social responsibility and sufficient legal and regulatory knowledge. | |
| 11) | Develops positive attitudes related to lifelong learning and identifies individual learning needs and carries out studies to correct them. | |
| 12) | Students will be able to communicate their ideas and solutions both written and orally, and present and publish them on both national and international platforms. | 2 |
| 13) | Uses information and communication technologies together with computer software at the advanced level of European Computer Using License required by the field. |
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | 1 | % 20 |
| Project | 1 | % 20 |
| Midterms | 1 | % 20 |
| Final | 1 | % 40 |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 60 | |
| PERCENTAGE OF FINAL WORK | % 40 | |
| total | % 100 | |
| Activities | Number of Activities | Workload |
| Course Hours | 14 | 56 |
| Study Hours Out of Class | 14 | 14 |
| Project | 2 | 10 |
| Midterms | 1 | 15 |
| Final | 1 | 25 |
| Total Workload | 120 | |