ITB033 Global Business EnvironmentIstinye UniversityDegree Programs International Trade and Business (English)General Information For StudentsDiploma SupplementErasmus Policy StatementNational Qualifications
International Trade and Business (English)

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Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code: ITB033
Course Name: Global Business Environment
Semester: Fall
Course Credits:
ECTS
5
Language of instruction: English
Course Condition:
Does the Course Require Work Experience?: No
Type of course: Departmental Elective
Course Level:
Bachelor TR-NQF-HE:6. Master`s Degree QF-EHEA:First Cycle EQF-LLL:6. Master`s Degree
Mode of Delivery: Face to face
Course Coordinator: Dr. Öğr. Üy. ELİF ÇİÇEKLİ
Course Lecturer(s): Elif Çiçekli, PhD
Course Assistants:

Course Objective and Content

Course Objectives: The aim of this course is to:
1) Introduce students to environmental forces, environmental forecasting, and environmental analysis in international business,
2) Explain the major issues in the international competitive, economic, technological, ecological, political, and legal environments,
3) Familiarize students with the international cultural, demographic, social environment, and
4) Enable students to work as part of a team in-class exercises on course topics.
Course Content: Innovations and improvements in transportation, manufacturing, communications and technology have resulted in a truly global economy. With the development of the worldwide marketplace, the need for businesspeople to understand the sometimes subtle nuances of doing business overseas and across borders has increased. Designed for the future executive engaged in international enterprise and those affected by it, this course covers the essential areas of international business environment.

Learning Outcomes

The students who have succeeded in this course;
1) On successful completion of this course, the students will be able to; 1. Describe basic business concepts and practices related to environmental forces, environmental forecasting, and environmental analysis in international business,
2) 2. Explain the major issues in the international competitive, economic, technological ecological, political, and legal environments,
3) 3. Evaluate the elements of international cultural, demographic, and social environment,
4) 4. Work as part of a team on course topics.

Course Flow Plan

Week Subject Related Preparation
1) Introduction to the topics of the course
2) Introduction to environmental forces in international business
3) Environmental forces in international business
4) Environmental forecasting and analysis in international business
5) The international competitive environment-1
6) The international competitive environment-2
7) The international economic environment
8) The technological environment
9) The international cultural, demographic, and social environment
10) The ecological environment
11) The international political environment
12) The international legal environment
13) Watching parts of the movie Who Killed the Electric Car and analyzing it using the PESTEL+C framework
14) Review of previous classes and final exam topics
15) Final Exam Period
16) Final Exam Period

Sources

Course Notes / Textbooks: Brooks, I., Weatherston, J., & Wilkinson G. (2011). The International Business Environment (2nd ed.). Harlow, UK: Financial Times/ Prentice Hall.
References: Worthington, I., Britton, C., & Thompson, E. (2019). The Business Environment A Global Perspective (8th ed.). Pearson.

Course - Program Learning Outcome Relationship

Course Learning Outcomes

1

2

3

4

Program Outcomes
1) Has a broad and interdisciplinary perspective on international business and trade by the use of social sciences and mathematics, 3 3 3 2
2) Possess the knowledge and skills related to different functions and interactions of international business and trade. 2 2 2 2
3) Possess the knowledge and skills to interpret the data, concepts and ideas in the field of international business and trade with scientific and technological methods. 3 3 3 3
4) Use different theoretical approaches to understanding and solving various business and trade problems. 2 2 2 2
5) Explains the competitiveness of the countries with the requirements of international competition and interprets the functioning of the actors and regulatory structures in the international environment. 3 3 3 3
6) Understands the value of developing new trade projects and generating strategies within international market needs. 2 2 2 2
7) Solves complex business and global trade problems by using various statistical techniques and numerical methods and makes analyzes by using statistical programs effectively. 1 1 1 1
8) Uses a foreign language at the B1 General Level in terms of European Language Portfolio criteria according to the level of education. 2 2 2 2
9) Develops teamwork, negotiation, leadership and entrepreneurship skills. 1 1 1 3
10) Possess the knowledge of universal ethical values, social responsibility and sufficient legal and regulatory knowledge. 1 3 1 1
11) Develops positive attitudes related to lifelong learning and identifies individual learning needs and carries out studies to correct them. 2 2 2 2
12) Students will be able to communicate their ideas and solutions both written and orally, and present and publish them on both national and international platforms. 1 1 1 3
13) Uses information and communication technologies together with computer software at the advanced level of European Computer Using License required by the field. 1 1 1 1

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Average 3 Highest
       
Program Outcomes Level of Contribution
1) Has a broad and interdisciplinary perspective on international business and trade by the use of social sciences and mathematics, 3
2) Possess the knowledge and skills related to different functions and interactions of international business and trade. 2
3) Possess the knowledge and skills to interpret the data, concepts and ideas in the field of international business and trade with scientific and technological methods. 3
4) Use different theoretical approaches to understanding and solving various business and trade problems. 2
5) Explains the competitiveness of the countries with the requirements of international competition and interprets the functioning of the actors and regulatory structures in the international environment. 3
6) Understands the value of developing new trade projects and generating strategies within international market needs. 2
7) Solves complex business and global trade problems by using various statistical techniques and numerical methods and makes analyzes by using statistical programs effectively. 1
8) Uses a foreign language at the B1 General Level in terms of European Language Portfolio criteria according to the level of education. 2
9) Develops teamwork, negotiation, leadership and entrepreneurship skills. 2
10) Possess the knowledge of universal ethical values, social responsibility and sufficient legal and regulatory knowledge. 2
11) Develops positive attitudes related to lifelong learning and identifies individual learning needs and carries out studies to correct them. 2
12) Students will be able to communicate their ideas and solutions both written and orally, and present and publish them on both national and international platforms. 2
13) Uses information and communication technologies together with computer software at the advanced level of European Computer Using License required by the field. 1

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Homework Assignments 1 % 20
Midterms 1 % 40
Final 1 % 40
total % 100
PERCENTAGE OF SEMESTER WORK % 60
PERCENTAGE OF FINAL WORK % 40
total % 100

Workload and ECTS Credit Calculation

Activities Number of Activities Workload
Course Hours 14 42
Homework Assignments 5 10
Midterms 6 31
Final 7 31
Total Workload 114