| Biomedical Engineering (English) | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code: | JOB107 | ||||
| Course Name: | HISENSE International Business Management: HISENSE Case | ||||
| Semester: | Fall | ||||
| Course Credits: |
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| Language of instruction: | English | ||||
| Course Condition: | |||||
| Does the Course Require Work Experience?: | No | ||||
| Type of course: | University Elective | ||||
| Course Level: |
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| Mode of Delivery: | E-Learning | ||||
| Course Coordinator: | Doç. Dr. OKAN YAŞAR | ||||
| Course Lecturer(s): | Assoc. Prof. Okan Yaşar | ||||
| Course Assistants: |
| Course Objectives: | • To understand the international business strategies of HISENSE company. • Evaluating competitive advantages in global markets. • To analyze HISENSE's supply chain management strategies. • Examining global market entry and expansion strategies. • Evaluate international business strategies through real-world examples and case studies. |
| Course Content: | This course offers students the opportunity to understand and analyze the dynamics of the global business world by examining the international business strategies of the HISENSE company. The course focuses on topics such as HISENSE's success factors in international markets, global competitive strategies and global supply chain management, leading students to understand the international business strategies of a real company. |
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The students who have succeeded in this course;
1) Understanding the international business strategies of international companies 2) Learning to evaluate opportunities and competitive advantages in global markets 3) Be able to analyze supply chain management methods and strategies 4) Learning how to enter global markets and expand in these markets, examining strategies 5) Evaluate international business strategies through case studies and real examples |
| Week | Subject | Related Preparation |
| 1) | History and Global Presence of HISENSE | |
| 2) | HISENSE's Position in the Global Business Environment | |
| 3) | HISENSE's Competitive Strategies in International Markets | |
| 4) | Innovation and Product Development Processes | |
| 5) | HISENSE's Global Supply Chain and Logistics Strategies | |
| 6) | Supply Chain Sustainability and Risk Management | |
| 7) | Entry Models to Foreign Markets | |
| 8) | HISENSE's Expansion Experiences into Foreign Markets | |
| 9) | Midterm |
| Course Notes / Textbooks: | - |
| References: | - |
| Course Learning Outcomes | 1 |
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| Program Outcomes | |||||||||||
| 1) Adequate knowledge of mathematics, science and biomedical engineering disciplines; Ability to use theoretical and applied knowledge in these fields in solving complex engineering problems. | |||||||||||
| 2) Ability to identify, formulate and solve complex biomedical engineering problems; ability to select and apply appropriate analysis and modeling methods for this purpose. | |||||||||||
| 3) Ability to design a complex system, process, device or product to meet specific requirements under realistic constraints and conditions; ability to apply modern design methods for this purpose. | |||||||||||
| 4) Ability to select and use modern techniques and tools necessary for the analysis and solution of complex problems encountered in biomedical engineering practices; Ability to use information technologies effectively. | |||||||||||
| 5) Ability to design, conduct experiments, collect data, analyze and interpret results for the investigation of complex biomedical engineering problems or discipline-specific research topics. | |||||||||||
| 6) Ability to work effectively in disciplinary and multi-disciplinary teams; individual working skills. | |||||||||||
| 7) Ability to communicate effectively orally and in writing; knowledge of at least one foreign language, ability to write effective reports and understand written reports, to prepare design and production reports, to make effective presentations, to give and receive clear and understandable instructions. | |||||||||||
| 8) Awareness of the necessity of lifelong learning; the ability to access information, follow developments in science and technology, and constantly renew oneself. | |||||||||||
| 9) Knowledge of ethical principles, professional and ethical responsibility, and standards used in engineering practices. | |||||||||||
| 10) Knowledge of business practices such as project management, risk management and change management; awareness of entrepreneurship, innovation; information about sustainable development. | |||||||||||
| 11) Information about the effects of biomedical engineering practices on health, environment and safety in universal and social dimensions and the problems of the age reflected in the field of engineering; Awareness of the legal consequences of biomedical engineering solutions. | |||||||||||
| No Effect | 1 Lowest | 2 Average | 3 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Adequate knowledge of mathematics, science and biomedical engineering disciplines; Ability to use theoretical and applied knowledge in these fields in solving complex engineering problems. | |
| 2) | Ability to identify, formulate and solve complex biomedical engineering problems; ability to select and apply appropriate analysis and modeling methods for this purpose. | |
| 3) | Ability to design a complex system, process, device or product to meet specific requirements under realistic constraints and conditions; ability to apply modern design methods for this purpose. | |
| 4) | Ability to select and use modern techniques and tools necessary for the analysis and solution of complex problems encountered in biomedical engineering practices; Ability to use information technologies effectively. | |
| 5) | Ability to design, conduct experiments, collect data, analyze and interpret results for the investigation of complex biomedical engineering problems or discipline-specific research topics. | |
| 6) | Ability to work effectively in disciplinary and multi-disciplinary teams; individual working skills. | |
| 7) | Ability to communicate effectively orally and in writing; knowledge of at least one foreign language, ability to write effective reports and understand written reports, to prepare design and production reports, to make effective presentations, to give and receive clear and understandable instructions. | |
| 8) | Awareness of the necessity of lifelong learning; the ability to access information, follow developments in science and technology, and constantly renew oneself. | |
| 9) | Knowledge of ethical principles, professional and ethical responsibility, and standards used in engineering practices. | |
| 10) | Knowledge of business practices such as project management, risk management and change management; awareness of entrepreneurship, innovation; information about sustainable development. | |
| 11) | Information about the effects of biomedical engineering practices on health, environment and safety in universal and social dimensions and the problems of the age reflected in the field of engineering; Awareness of the legal consequences of biomedical engineering solutions. |
| Semester Requirements | Number of Activities | Level of Contribution |
| Midterms | 1 | % 40 |
| Final | 1 | % 60 |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 40 | |
| PERCENTAGE OF FINAL WORK | % 60 | |
| total | % 100 | |