JOB106 ARCHITECHT Software Product ManagementIstinye UniversityDegree Programs Management Information Systems (English)General Information For StudentsDiploma SupplementErasmus Policy StatementNational Qualifications
Management Information Systems (English)

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Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code: JOB106
Course Name: ARCHITECHT Software Product Management
Semester: Spring
Course Credits:
ECTS
5
Language of instruction: English
Course Condition:
Does the Course Require Work Experience?: No
Type of course: University Elective
Course Level:
Bachelor TR-NQF-HE:6. Master`s Degree QF-EHEA:First Cycle EQF-LLL:6. Master`s Degree
Mode of Delivery: E-Learning
Course Coordinator: Araş. Gör. KAZIM TİMUÇİN UTKAN
Course Lecturer(s): Doç. Dr. ŞEBNEM ÖZDEMİR
Course Assistants:

Course Objective and Content

Course Objectives: This course aims to equip students with the fundamental concepts and practical tools necessary for successful software product management. The students will develop an understanding of the roles of a product manager and the importance of balancing user needs with business objectives. By engaging in real-life scenarios and case studies, students will apply theories and practices to manage a software product effectively through its life cycle, from ideation to launch and beyond, ensuring alignment with the market needs and company strategy.
Course Content: 1. Introduction to software product management: Definitions, roles, and responsibilities.
2. Product life cycle management: From conception to retirement.
3. Agile and waterfall methodologies in product management.
4. User-centered design and user experience (UX) principles.
5. Metrics and KPIs for product success, data-driven decision-making.

Learning Outcomes

The students who have succeeded in this course;
1) Students will understand the role, challenges, and best practices of software product management.
2) Students will be able to apply the principles of Agile and Waterfall methodologies to product management.
3) Students will learn to integrate user-centered design and UX into product development.
4) Students will understand how to define and use metrics and KPIs to track product performance.
5) Students will develop the skills to make strategic decisions based on qualitative and quantitative data.

Course Flow Plan

Week Subject Related Preparation
1) Course Introduction and Overview of Software Product Management -
2) The role of a Product Manager and the Product Management Process -
3) Market Research and Identifying Customer Needs -
4) Product Strategy – Vision, Goals, and Initiatives -
5) Introduction to Agile Product Management -
6) Introduction to Waterfall Product Management -
7) User-Centered Design and UX Fundamentals in Product Development -
8) Midterm Exam -
9) Applying User Stories and Personas -
10) Prioritization Techniques and Roadmap Planning -
11) MVPs, Prototyping, and Validation Techniques -
12) Analytics, Metrics, and Data-Driven Product Management -
13) Growth Hacking and Product Scaling Strategies -
14) Leadership and Communication for Product Managers -
15) Ethics and Legal Considerations in Product Management -
16) Final Exam -

Sources

Course Notes / Textbooks: -
References: -

Course - Program Learning Outcome Relationship

Course Learning Outcomes

1

2

3

4

5

Program Outcomes
1) It has a wide range of interdisciplinary approaches to management information systems, primarily business and computer engineering. 3 3 3 3 3
2) Comprehends the management information systems in terms of technical, organizational and managerial aspects and uses the current programming language by knowing the logic of programming. 3 3 2 3 3
3) Uses different information technologies and systems for understanding and solving various business problems. 2 2 3 3 3
4) Interpret the data, concepts and ideas in the field of management information systems with scientific and technological methods. 3 3 3 3 3
5) Analyze the needs for an information system and analyze the processes of analysis, design and implementation of the database. 3 3 3 3 3
6) Gains technical and managerial contributions to IT projects and takes responsibility. 3 3 3 3 3
7) Solve complex business and informatics problems by using various statistical techniques and numerical methods and make analyzes using statistical programs effectively. 2 3 3 3 3
8) Uses a foreign language at the B1 General Level in terms of European Language Portfolio criteria according to the level of education. 2 3 2 3 3
9) Develops teamwork, negotiation, leadership and entrepreneurship skills. 3 3 3 3 2
10) Has universal ethical values, social responsibility awareness and sufficient legal knowledge. 3 3 2 3 3
11) Develops positive attitudes related to lifelong learning and identifies individual learning needs and carries out studies to correct them. 3 3 3 3 3
12) Students will be able to communicate their ideas and solutions both written and orally, and present and publish them on both national and international platforms. 3 3 3 2 3
13) It uses information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field. 3 3 3 3 2

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Average 3 Highest
       
Program Outcomes Level of Contribution
1) It has a wide range of interdisciplinary approaches to management information systems, primarily business and computer engineering. 3
2) Comprehends the management information systems in terms of technical, organizational and managerial aspects and uses the current programming language by knowing the logic of programming. 3
3) Uses different information technologies and systems for understanding and solving various business problems. 2
4) Interpret the data, concepts and ideas in the field of management information systems with scientific and technological methods. 3
5) Analyze the needs for an information system and analyze the processes of analysis, design and implementation of the database. 3
6) Gains technical and managerial contributions to IT projects and takes responsibility. 2
7) Solve complex business and informatics problems by using various statistical techniques and numerical methods and make analyzes using statistical programs effectively. 3
8) Uses a foreign language at the B1 General Level in terms of European Language Portfolio criteria according to the level of education. 3
9) Develops teamwork, negotiation, leadership and entrepreneurship skills. 3
10) Has universal ethical values, social responsibility awareness and sufficient legal knowledge. 3
11) Develops positive attitudes related to lifelong learning and identifies individual learning needs and carries out studies to correct them. 2
12) Students will be able to communicate their ideas and solutions both written and orally, and present and publish them on both national and international platforms. 3
13) It uses information and communication technologies together with computer software at the advanced level of European Computer Driving License required by the field. 3

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
Midterms 1 % 40
Final 1 % 60
total % 100
PERCENTAGE OF SEMESTER WORK % 40
PERCENTAGE OF FINAL WORK % 60
total % 100

Workload and ECTS Credit Calculation

Activities Number of Activities Workload
Course Hours 16 32
Midterms 8 44
Final 8 46
Total Workload 122