| Economics (English) | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code: | JOB106 | ||||
| Course Name: | ARCHITECHT Software Product Management | ||||
| Semester: | Fall | ||||
| Course Credits: |
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| Language of instruction: | English | ||||
| Course Condition: | |||||
| Does the Course Require Work Experience?: | No | ||||
| Type of course: | University Elective | ||||
| Course Level: |
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| Mode of Delivery: | E-Learning | ||||
| Course Coordinator: | Araş. Gör. KAZIM TİMUÇİN UTKAN | ||||
| Course Lecturer(s): |
Doç. Dr. ŞEBNEM ÖZDEMİR |
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| Course Assistants: |
| Course Objectives: | This course aims to equip students with the fundamental concepts and practical tools necessary for successful software product management. The students will develop an understanding of the roles of a product manager and the importance of balancing user needs with business objectives. By engaging in real-life scenarios and case studies, students will apply theories and practices to manage a software product effectively through its life cycle, from ideation to launch and beyond, ensuring alignment with the market needs and company strategy. |
| Course Content: | 1. Introduction to software product management: Definitions, roles, and responsibilities. 2. Product life cycle management: From conception to retirement. 3. Agile and waterfall methodologies in product management. 4. User-centered design and user experience (UX) principles. 5. Metrics and KPIs for product success, data-driven decision-making. |
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The students who have succeeded in this course;
1) Students will understand the role, challenges, and best practices of software product management. 2) Students will be able to apply the principles of Agile and Waterfall methodologies to product management. 3) Students will learn to integrate user-centered design and UX into product development. 4) Students will understand how to define and use metrics and KPIs to track product performance. 5) Students will develop the skills to make strategic decisions based on qualitative and quantitative data. |
| Week | Subject | Related Preparation |
| 1) | Course Introduction and Overview of Software Product Management | - |
| 2) | The role of a Product Manager and the Product Management Process | - |
| 3) | Market Research and Identifying Customer Needs | - |
| 4) | Product Strategy – Vision, Goals, and Initiatives | - |
| 5) | Introduction to Agile Product Management | - |
| 6) | Introduction to Waterfall Product Management | - |
| 7) | User-Centered Design and UX Fundamentals in Product Development | - |
| 8) | Midterm Exam | - |
| 9) | Applying User Stories and Personas | - |
| 10) | Prioritization Techniques and Roadmap Planning | - |
| 11) | MVPs, Prototyping, and Validation Techniques | - |
| 12) | Analytics, Metrics, and Data-Driven Product Management | - |
| 13) | Growth Hacking and Product Scaling Strategies | - |
| 14) | Leadership and Communication for Product Managers | - |
| 15) | Ethics and Legal Considerations in Product Management | - |
| 16) | Final Exam | - |
| Course Notes / Textbooks: | - |
| References: | - |
| Course Learning Outcomes | 1 |
2 |
3 |
4 |
5 |
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|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Program Outcomes | |||||||||||||
| 1) They have a broad and interdisciplinary perspective on economics using other social sciences and mathematics. | |||||||||||||
| 2) They have knowledge and skill about different functions and interactions of economy. | |||||||||||||
| 3) They use different theoretical approaches to comprehend and solve various economic problems. | |||||||||||||
| 4) They are aware of the needs of society and use their knowledge of economics to meet these needs. | |||||||||||||
| 5) They have in-depth knowledge on the current issues of the Turkish economy and the global economy. | |||||||||||||
| 6) They have in-depth knowledge on the history of the Turkish economy and basic level knowledge on the history of the global economy. | |||||||||||||
| 7) Using various statistical techniques and numerical methods, they establish correct economic models and make analyzes by using statistical programs effectively. | |||||||||||||
| 8) They use a foreign language at least at the B1 General Level in terms of European Language Portfolio criteria according to the level of education. | |||||||||||||
| 9) They improve their skills of teamwork, negotiation, leadership and entrepreneurship. | |||||||||||||
| 10) They have universal ethical values, social responsibility awareness and adequate knowledge of business law. | |||||||||||||
| 11) Being able to develop positive attitudes with regards to lifelong learning, they identify their individual learning needs and carry out studies to fulfil them. | |||||||||||||
| 12) They express their ideas and solution proposals concerning their field both written and orally, and present and publish them on both national and international platforms. | |||||||||||||
| 13) They use information and communication technologies together with a computer software required by the field at least at advanced level of European Computer Driving License . | |||||||||||||
| No Effect | 1 Lowest | 2 Average | 3 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | They have a broad and interdisciplinary perspective on economics using other social sciences and mathematics. | |
| 2) | They have knowledge and skill about different functions and interactions of economy. | |
| 3) | They use different theoretical approaches to comprehend and solve various economic problems. | |
| 4) | They are aware of the needs of society and use their knowledge of economics to meet these needs. | |
| 5) | They have in-depth knowledge on the current issues of the Turkish economy and the global economy. | |
| 6) | They have in-depth knowledge on the history of the Turkish economy and basic level knowledge on the history of the global economy. | |
| 7) | Using various statistical techniques and numerical methods, they establish correct economic models and make analyzes by using statistical programs effectively. | |
| 8) | They use a foreign language at least at the B1 General Level in terms of European Language Portfolio criteria according to the level of education. | |
| 9) | They improve their skills of teamwork, negotiation, leadership and entrepreneurship. | |
| 10) | They have universal ethical values, social responsibility awareness and adequate knowledge of business law. | |
| 11) | Being able to develop positive attitudes with regards to lifelong learning, they identify their individual learning needs and carry out studies to fulfil them. | |
| 12) | They express their ideas and solution proposals concerning their field both written and orally, and present and publish them on both national and international platforms. | |
| 13) | They use information and communication technologies together with a computer software required by the field at least at advanced level of European Computer Driving License . |
| Semester Requirements | Number of Activities | Level of Contribution |
| Midterms | 1 | % 40 |
| Final | 1 | % 60 |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 40 | |
| PERCENTAGE OF FINAL WORK | % 60 | |
| total | % 100 | |
| Activities | Number of Activities | Workload |
| Course Hours | 16 | 32 |
| Midterms | 8 | 44 |
| Final | 8 | 46 |
| Total Workload | 122 | |