| Economics (English) | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code: | UNI334 | ||||
| Course Name: | Communication Strategies | ||||
| Semester: | Fall | ||||
| Course Credits: |
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| Language of instruction: | English | ||||
| Course Condition: | |||||
| Does the Course Require Work Experience?: | No | ||||
| Type of course: | University Elective | ||||
| Course Level: |
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| Mode of Delivery: | E-Learning | ||||
| Course Coordinator: | Doç. Dr. ASUMAN KUTLU | ||||
| Course Lecturer(s): | Assoc Prof. Asuman Kutlu | ||||
| Course Assistants: |
| Course Objectives: | This course aims to help students understand communication process and develop strategies to improve their communication skills. |
| Course Content: | This course covers communication process, verbal and non-verbal communication in interpersonal relationship, organizational communication, perception and persuasive communication and media studies. |
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The students who have succeeded in this course;
1) Will be able to develop an understanding of communication process. 2) Will be able to appreciate the role of verbal and non-verbal communication skills in effective communication. 3) Will be able to recognize the impact of perception in communication, 4) Will be able to have an understanding of communication in different contexts. |
| Week | Subject | Related Preparation |
| 1) | Introduction to Communication and Components of Communication Process | |
| 2) | Verbal Communication-Public speaking | |
| 3) | Verbal Communication-The Importance of Listening | |
| 4) | Non-verbal Communication | |
| 5) | Perception and Communication | |
| 6) | Organizational Communication | |
| 7) | Persuasive Communication | |
| 8) | Midterm | |
| 9) | Mass Communication | |
| 10) | Mass Communication Theories | |
| 11) | Online Communication | |
| 12) | Media Literacy and Digital Media | |
| 13) | Genel Değerlendirme | |
| 14) | Final examination |
| Course Notes / Textbooks: | Stanley Baran ve Dennis K. Davis (2011) Mass Communication Theory: Foundations, Ferment, and Future, Boston, Wadsworth. |
| References: | Nazife Güngör (2021) İletişime Giriş, Ankara, Siyasal Kitabevi |
| Course Learning Outcomes | 1 |
2 |
3 |
4 |
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| Program Outcomes | |||||||||||||
| 1) They have a broad and interdisciplinary perspective on economics using other social sciences and mathematics. | |||||||||||||
| 2) They have knowledge and skill about different functions and interactions of economy. | |||||||||||||
| 3) They use different theoretical approaches to comprehend and solve various economic problems. | |||||||||||||
| 4) They are aware of the needs of society and use their knowledge of economics to meet these needs. | |||||||||||||
| 5) They have in-depth knowledge on the current issues of the Turkish economy and the global economy. | |||||||||||||
| 6) They have in-depth knowledge on the history of the Turkish economy and basic level knowledge on the history of the global economy. | |||||||||||||
| 7) Using various statistical techniques and numerical methods, they establish correct economic models and make analyzes by using statistical programs effectively. | |||||||||||||
| 8) They use a foreign language at least at the B1 General Level in terms of European Language Portfolio criteria according to the level of education. | |||||||||||||
| 9) They improve their skills of teamwork, negotiation, leadership and entrepreneurship. | |||||||||||||
| 10) They have universal ethical values, social responsibility awareness and adequate knowledge of business law. | |||||||||||||
| 11) Being able to develop positive attitudes with regards to lifelong learning, they identify their individual learning needs and carry out studies to fulfil them. | |||||||||||||
| 12) They express their ideas and solution proposals concerning their field both written and orally, and present and publish them on both national and international platforms. | |||||||||||||
| 13) They use information and communication technologies together with a computer software required by the field at least at advanced level of European Computer Driving License . | |||||||||||||
| No Effect | 1 Lowest | 2 Average | 3 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | They have a broad and interdisciplinary perspective on economics using other social sciences and mathematics. | |
| 2) | They have knowledge and skill about different functions and interactions of economy. | |
| 3) | They use different theoretical approaches to comprehend and solve various economic problems. | |
| 4) | They are aware of the needs of society and use their knowledge of economics to meet these needs. | |
| 5) | They have in-depth knowledge on the current issues of the Turkish economy and the global economy. | |
| 6) | They have in-depth knowledge on the history of the Turkish economy and basic level knowledge on the history of the global economy. | |
| 7) | Using various statistical techniques and numerical methods, they establish correct economic models and make analyzes by using statistical programs effectively. | |
| 8) | They use a foreign language at least at the B1 General Level in terms of European Language Portfolio criteria according to the level of education. | |
| 9) | They improve their skills of teamwork, negotiation, leadership and entrepreneurship. | |
| 10) | They have universal ethical values, social responsibility awareness and adequate knowledge of business law. | |
| 11) | Being able to develop positive attitudes with regards to lifelong learning, they identify their individual learning needs and carry out studies to fulfil them. | |
| 12) | They express their ideas and solution proposals concerning their field both written and orally, and present and publish them on both national and international platforms. | |
| 13) | They use information and communication technologies together with a computer software required by the field at least at advanced level of European Computer Driving License . |
| Semester Requirements | Number of Activities | Level of Contribution |
| Presentation | 1 | % 40 |
| Final | 1 | % 60 |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 40 | |
| PERCENTAGE OF FINAL WORK | % 60 | |
| total | % 100 | |
| Activities | Number of Activities | Preparation for the Activity | Spent for the Activity Itself | Completing the Activity Requirements | Workload | ||
| Course Hours | 14 | 3 | 3 | 84 | |||
| Study Hours Out of Class | 14 | 0 | 3 | 42 | |||
| Midterms | 1 | 0 | 3 | 3 | |||
| Final | 1 | 0 | 3 | 3 | |||
| Total Workload | 132 | ||||||