| Industrial and Systems Engineering (English) | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code: | UNI334 | ||||
| Course Name: | Communication Strategies | ||||
| Semester: | Fall | ||||
| Course Credits: |
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| Language of instruction: | English | ||||
| Course Condition: | |||||
| Does the Course Require Work Experience?: | No | ||||
| Type of course: | University Elective | ||||
| Course Level: |
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| Mode of Delivery: | E-Learning | ||||
| Course Coordinator: | Doç. Dr. ASUMAN KUTLU | ||||
| Course Lecturer(s): | Assoc Prof. Asuman Kutlu | ||||
| Course Assistants: |
| Course Objectives: | This course aims to help students understand communication process and develop strategies to improve their communication skills. |
| Course Content: | This course covers communication process, verbal and non-verbal communication in interpersonal relationship, organizational communication, perception and persuasive communication and media studies. |
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The students who have succeeded in this course;
1) Will be able to develop an understanding of communication process. 2) Will be able to appreciate the role of verbal and non-verbal communication skills in effective communication. 3) Will be able to recognize the impact of perception in communication, 4) Will be able to have an understanding of communication in different contexts. |
| Week | Subject | Related Preparation |
| 1) | Introduction to Communication and Components of Communication Process | |
| 2) | Verbal Communication-Public speaking | |
| 3) | Verbal Communication-The Importance of Listening | |
| 4) | Non-verbal Communication | |
| 5) | Perception and Communication | |
| 6) | Organizational Communication | |
| 7) | Persuasive Communication | |
| 8) | Midterm | |
| 9) | Mass Communication | |
| 10) | Mass Communication Theories | |
| 11) | Online Communication | |
| 12) | Media Literacy and Digital Media | |
| 13) | Genel Değerlendirme | |
| 14) | Final examination |
| Course Notes / Textbooks: | Stanley Baran ve Dennis K. Davis (2011) Mass Communication Theory: Foundations, Ferment, and Future, Boston, Wadsworth. |
| References: | Nazife Güngör (2021) İletişime Giriş, Ankara, Siyasal Kitabevi |
| Course Learning Outcomes | 1 |
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| Program Outcomes | ||||||||||||
| 1) Acquires sufficient accumulation of knowledge in natural and applied sciences, engineering and technology, and has the ability to design, and identify/formulate/solve problems related to, complex manufacturing and service systems using this knowledge. | ||||||||||||
| 2) Possesses the ability to select and apply appropriate methods for analysing integrated systems comprising humans, knowledge, raw materials and energy; to acquire, process and interpret data; and to reach conclusions using her/his engineering skills. | ||||||||||||
| 3) Has the ability to select and efficiently use engineering design principles along with appropriate analytical, computational and experimental engineering techniques in order to optimize outputs related to various systems under realistic constraints. | ||||||||||||
| 4) Possesses the skills to select from among and efficiently use modern technologies, equipment, software and software languages in applications related to her/his respective field. | ||||||||||||
| 5) Possesses the ability to produce industry-focused solutions that are able to contribute to social health, safety and welfare, while being cognizant of global, cultural, societal, economical and environmental matters. | ||||||||||||
| 6) Has the awareness to take decisions ethically, professionally and without overlooking her/his legal responsibilities in situations related to her/his professions. | ||||||||||||
| 7) Has the awareness about contemporary issues such as sustainability, entrepreneurship and innovation; and the ability to comprehend the impacts of these notions on her/his profession. | ||||||||||||
| 8) Has the skills to communicate and make presentations to a level that will allow her/him to effectively make an exchange of information and experience both verbally and in written and with various communities related to her/his area. | ||||||||||||
| 9) Is able to use a foreign language at least at B1 level, measured in terms of the European Language Portfolio criterion. | ||||||||||||
| 10) In cognizance of life-long learning, possesses the ability to follow and adapt to changes that may arise in her/his field and reflect them into her/his profession. | ||||||||||||
| 11) Has the ability to work efficiently in interdisciplinary projects, be open to collaboration and take initiative when necessary, manage risks, plan activities and develop strategies. | ||||||||||||
| 12) She has the ability to follow new approaches in the field of human-machine interaction and artificial intelligence and apply them to problems in her field. | ||||||||||||
| No Effect | 1 Lowest | 2 Average | 3 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Acquires sufficient accumulation of knowledge in natural and applied sciences, engineering and technology, and has the ability to design, and identify/formulate/solve problems related to, complex manufacturing and service systems using this knowledge. | |
| 2) | Possesses the ability to select and apply appropriate methods for analysing integrated systems comprising humans, knowledge, raw materials and energy; to acquire, process and interpret data; and to reach conclusions using her/his engineering skills. | |
| 3) | Has the ability to select and efficiently use engineering design principles along with appropriate analytical, computational and experimental engineering techniques in order to optimize outputs related to various systems under realistic constraints. | |
| 4) | Possesses the skills to select from among and efficiently use modern technologies, equipment, software and software languages in applications related to her/his respective field. | |
| 5) | Possesses the ability to produce industry-focused solutions that are able to contribute to social health, safety and welfare, while being cognizant of global, cultural, societal, economical and environmental matters. | |
| 6) | Has the awareness to take decisions ethically, professionally and without overlooking her/his legal responsibilities in situations related to her/his professions. | |
| 7) | Has the awareness about contemporary issues such as sustainability, entrepreneurship and innovation; and the ability to comprehend the impacts of these notions on her/his profession. | |
| 8) | Has the skills to communicate and make presentations to a level that will allow her/him to effectively make an exchange of information and experience both verbally and in written and with various communities related to her/his area. | |
| 9) | Is able to use a foreign language at least at B1 level, measured in terms of the European Language Portfolio criterion. | |
| 10) | In cognizance of life-long learning, possesses the ability to follow and adapt to changes that may arise in her/his field and reflect them into her/his profession. | |
| 11) | Has the ability to work efficiently in interdisciplinary projects, be open to collaboration and take initiative when necessary, manage risks, plan activities and develop strategies. | |
| 12) | She has the ability to follow new approaches in the field of human-machine interaction and artificial intelligence and apply them to problems in her field. |
| Semester Requirements | Number of Activities | Level of Contribution |
| Presentation | 1 | % 40 |
| Final | 1 | % 60 |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 40 | |
| PERCENTAGE OF FINAL WORK | % 60 | |
| total | % 100 | |
| Activities | Number of Activities | Preparation for the Activity | Spent for the Activity Itself | Completing the Activity Requirements | Workload | ||
| Course Hours | 14 | 3 | 3 | 84 | |||
| Study Hours Out of Class | 14 | 0 | 3 | 42 | |||
| Midterms | 1 | 0 | 3 | 3 | |||
| Final | 1 | 0 | 3 | 3 | |||
| Total Workload | 132 | ||||||