Business Administration (DR) Preview
PhD	TR-NQF-HE: Level 8	QF-EHEA: Third Cycle	EQF-LLL: Level 8

Course Introduction and Application Information

Course Code:

ISL6112

Course Name:

Business Strategy and Strategic Foresight

Semester:

Spring

Course Credits:

ECTS

Language of instruction:

Turkish

Course Condition:

Does the Course Require Work Experience?:

Type of course:

Departmental Elective

Course Level:

PhD

TR-NQF-HE:8. Master`s Degree

QF-EHEA:Third Cycle

EQF-LLL:8. Master`s Degree

Mode of Delivery:

E-Learning

Course Coordinator:

Prof. Dr. FAHRİ ERENEL

Course Lecturer(s):

Assoc.Prof.Dr. Fahri Erenel

Course Assistants:

Course Objective and Content

Course Objectives:

The main objective of the course is to enable students to learn the general framework of how strategies can be developed and implemented at the business level. In this framework, it will be ensured that managers understand how they can manage the conditions of uncertainty, how they develop strategies and how they can make decisions that will shape the future.

Course Content:

Strategy development and strategic planning have become mandatory studies for almost every institution to achieve medium and long-term goals. “Internal factors” within the scope of strategic management can develop under the control of institutions. However, “external factors” will be shaped under the influence of “environmental conditions” in the future.

The environmental conditions in question will naturally not be the same as the current environmental conditions. Based on this fact, institutions and states need to have information about how the future will be shaped.

Predicting the future has always been done throughout history. In recent years, these studies have been tried to be made on the basis of scientific data and methods in this regard, unlike the ones in the past. This course, by emphasizing the importance of future forecasts needed for strategic planning and decision making, includes information, analyzes and applications about the main studies and methods in the literature on this subject.

Learning Outcomes

The students who have succeeded in this course;
3) Distinguish what the strategic analysis tools are and the role of each analysis tool in strategy development.
4) Be able to make strategic analyzes at the company level and formulate a strategy for a company.
5) Can apply the strategies developed at the business and company level.
6) Understands the need of strategic management for strategic foresight.
7) Knows decision making strategies at the application level.
8) Comprehends the foresight methods.

Course Flow Plan

Week	Subject	Related Preparation
1)	Information About the Course Terms and Concepts related to Strategic Management, Strategic Orientation and Business Strategy Relationship	-
2)	Key Strategies and Subgroups	-
3)	Top Management Strategies: Corporate strategies Review and Discussion of the Spirit of Toyota	-
4)	Business Management Strategies: Competitive Strategies	-
5)	Functional Management Strategies: Divisional Strategies Reviewing and Discussing the Living Company	-
6)	Knowledge Management in Determining Business Strategy	-
7)	Green Business Strategies	-
8)	The Relationship between Business Strategies and Human Resources Management	-
9)	International Competitive Strategies of Businesses Globalization Strategies	-
10)	New Business Strategies in a Digitalizing World	-
11)	Types of Strategy Applied in Businesses and Examples of Practices	-
12)	Strategic Foresight-1: The Need for Strategic Foresight-Foresight for Decision	-
13)	Strategic Foresight-2: Strategic Planning and Analysis Homework presentations	-
14)	Strategic Foresight-3: Relation of Information Management and Strategic Foresight Activities: Horizon Scanning Homework presentations	-
15)	Final examination

Sources

Course Notes / Textbooks:

İşletmelerde Stratejik Yönetim,Hayri Ülden,Kadri Mirze,Literatür Yayıncılık,2003

Kör Nokta: Gelecek Senaryolarını Öngörmek, Editör:Francis Fukuyama, Profil Yayıncılık,2007

References:

Yaşayan Şirket,Arie de Geus,Demirbank Yayını,Rota Yayın,1998

Maverick,Ricardo Semler,Sistem Yayıncılık,1993

Stratejik Planlamanın Dayanağı Olarak Stratejik Öngörü Gereksinimi ve Geliştirme Yöntemleri, Nazmi Çeşmeci, Güvenlik Stratejileri Dergisi,Yıl:8,Sayı:15

İşletme Yöneticiliği,Tamer Koçel,Beta yayım,2014

Geleceği Yönetmek: Erol Mütercimler, Alfa Yayınları,2018

Kör Nokta: Gelecek Senaryolarını Öngörmek, Editör:Francis Fukuyama, Profil Yayıncılık,2007

Course - Program Learning Outcome Relationship

Course Learning Outcomes	3	4	5	6	7	8
Program Outcomes
1) Developing current and advanced knowledge in the field based on master's qualifications at the level of expertise with original thought and/or research,
2) To be able to use the theoretical and applied knowledge at the level of expertise acquired in the field.
3) To comprehend the interdisciplinary interaction that the field is related to.
4) To be able to interpret the knowledge gained in the field by integrating it with the knowledge from different disciplines.
5) Being able to contribute to the progress in the field by independently carrying out an original work that brings innovations to the field, develops a new idea, method, design and / or application or applies a known idea, method, design and / or application to a different field.
6) To be able to develop new thoughts and methods in the field by using high-level mental processes such as creative and critical thinking, problem solving and decision maki
7) To be able to expand the limits of knowledge in the field by publishing at least one scientific article related to the field in national and/or international refereed journals and/or by producing or interpreting an original work.

Course - Learning Outcome Relationship

No Effect	1 Lowest	2 Average	3 Highest

	Program Outcomes	Level of Contribution
1)	Developing current and advanced knowledge in the field based on master's qualifications at the level of expertise with original thought and/or research,
2)	To be able to use the theoretical and applied knowledge at the level of expertise acquired in the field.
3)	To comprehend the interdisciplinary interaction that the field is related to.
4)	To be able to interpret the knowledge gained in the field by integrating it with the knowledge from different disciplines.
5)	Being able to contribute to the progress in the field by independently carrying out an original work that brings innovations to the field, develops a new idea, method, design and / or application or applies a known idea, method, design and / or application to a different field.
6)	To be able to develop new thoughts and methods in the field by using high-level mental processes such as creative and critical thinking, problem solving and decision maki
7)	To be able to expand the limits of knowledge in the field by publishing at least one scientific article related to the field in national and/or international refereed journals and/or by producing or interpreting an original work.

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Attendance	14	% 0
Homework Assignments	1	% 15
Presentation	2	% 0
Midterms	1	% 30
Final	1	% 55
total		% 100
PERCENTAGE OF SEMESTER WORK		% 45
PERCENTAGE OF FINAL WORK		% 55
total		% 100

Workload and ECTS Credit Calculation

Activities	Number of Activities	Workload
Course Hours	15	30
Study Hours Out of Class	15	32
Presentations / Seminar	2	4
Homework Assignments	2	4
Midterms	2	5
Final	5	8
Total Workload		83