| Communication Sciences (DR) | |||||
| PhD | TR-NQF-HE: Level 8 | QF-EHEA: Third Cycle | EQF-LLL: Level 8 | ||
| Course Code: | ILB6033 | ||||
| Course Name: | Visual Culture and Communication | ||||
| Semester: | Fall | ||||
| Course Credits: |
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| Language of instruction: | Turkish | ||||
| Course Condition: | |||||
| Does the Course Require Work Experience?: | No | ||||
| Type of course: | Departmental Elective | ||||
| Course Level: |
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| Mode of Delivery: | Face to face | ||||
| Course Coordinator: | Prof. Dr. YALÇIN KIRDAR | ||||
| Course Lecturer(s): | Prof. Hasip Pektaş | ||||
| Course Assistants: |
| Course Objectives: | Discussing the concepts used in design, painting, photography and films, Analysis of visual images and compositions and the culture of looking. Effective use of visual language, Acquisition of visual sensitivity. |
| Course Content: | This course covers the use and effects of design, painting, photography, film and writing; It covers people's shaping of the environment, communication processes, formation of media and similar platforms, problems and solutions. |
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The students who have succeeded in this course;
1) Can use visual language effectively, 2) Can read and interpret an image through visual elements, 3) Can establish relations between art, communication and society. 4) Will be able to show a critical approach towards visual culture. |
| Week | Subject | Related Preparation |
| 1) | Visual Culture. | |
| 2) | Communication and Visual Communication. | |
| 3) | Design and Visual Communication Design. | |
| 4) | Design Elements and Design Principles. | |
| 5) | Lettering, Typography and Image. Assignment: Mailing Design | |
| 6) | Hierarchy, Visibility and Legibility. | |
| 7) | Ex-libris, Its Function and Properties. | |
| 8) | Istanbul Ex-libris Museum. Homework: Ex-libris Design | |
| 9) | Visual Culture and Environment. | |
| 10) | Consumption Culture and Advertising. | |
| 11) | Reproduction, Plagiarism and Ethics. | |
| 12) | Composition in Photography. | |
| 13) | Photo safari | |
| 14) | TERM PROJECT: 5 Original Photographs |
| Course Notes / Textbooks: | Berger, J. (2013). Görme Biçimleri. (Çev. Yurdanur Salman). Metis Yayınları. Uçar, Tevfik Fikret. (2021) Görsel İletişim ve Grafik Tasarım, İstanbul: İnkilap Yayınları |
| References: | Pektaş, Hasip. (1986) Basın İlanlarında Grafik Tasarım ve Layout, (Yayımlanmamış Y. Lisans Tezi) Hacettepe Ünv. Grafik Bölümü. Ankara http://www.hasippektas.com/Ders%20Notu/Fotografta%20Kompozisyon.pdf |
| Course Learning Outcomes | 1 |
2 |
3 |
4 |
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| Program Outcomes | ||||||
| 1) The student who has completed the Ph.D. Program has a good command of current and advanced approaches and concepts related to communication sciences. | 1 | 1 | 3 | 2 | ||
| 2) Comprehends the interaction between communication sciences and other humanities, monitors and evaluates discussions. | 2 | 3 | 1 | 3 | ||
| 3) Uses current and advanced knowledge in the field of communication sciences. | 1 | 3 | 1 | 3 | ||
| 4) Expands the boundaries of knowledge by making original studies in the field of communication sciences or by bringing new interpretations to existing studies. | 3 | 1 | 2 | 2 | ||
| 5) Uses the information and communication technologies required by the field at an advanced level. | 2 | 2 | 2 | 2 | ||
| 6) Researches, comprehends, designs, adapts and applies an original subject. | 2 | 1 | 3 | 1 | ||
| No Effect | 1 Lowest | 2 Average | 3 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | The student who has completed the Ph.D. Program has a good command of current and advanced approaches and concepts related to communication sciences. | 2 |
| 2) | Comprehends the interaction between communication sciences and other humanities, monitors and evaluates discussions. | 1 |
| 3) | Uses current and advanced knowledge in the field of communication sciences. | 1 |
| 4) | Expands the boundaries of knowledge by making original studies in the field of communication sciences or by bringing new interpretations to existing studies. | 2 |
| 5) | Uses the information and communication technologies required by the field at an advanced level. | 3 |
| 6) | Researches, comprehends, designs, adapts and applies an original subject. | 3 |
| Semester Requirements | Number of Activities | Level of Contribution |
| Midterms | 1 | % 40 |
| Final Sözlü | 1 | % 60 |
| total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 100 | |
| PERCENTAGE OF FINAL WORK | % | |
| total | % 100 | |
| Activities | Number of Activities | Workload |
| Course Hours | 16 | 32 |
| Project | 1 | 30 |
| Homework Assignments | 2 | 40 |
| Quizzes | 1 | 30 |
| Midterms | 1 | 50 |
| Final | 2 | 110 |
| Total Workload | 292 | |