International Trade and Business (English)
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code: UNI276
Course Name: Gender and Media
Semester: Fall
Course Credits:
ECTS
5
Language of instruction: English
Course Condition:
Does the Course Require Work Experience?: No
Type of course: University Elective
Course Level:
Bachelor TR-NQF-HE:6. Master`s Degree QF-EHEA:First Cycle EQF-LLL:6. Master`s Degree
Mode of Delivery: E-Learning
Course Coordinator: Dr. Öğr. Üy. SADİ KERİM DÜNDAR
Course Lecturer(s): Ceren Saran Doğan
Course Assistants:

Course Objective and Content

Course Objectives: This course aims to question the role of the media in constructing representations of gender, race, class, ethnicity and sexuality, etc. This course examines these industries’ function in producing and reproducing gender roles by the medium.
Course Content: This course focuses on the basic concepts and approaches to gender and the relationship between gender and media. This course draws attention to the importance of the media industry in the production of ideology and meaning and examines the role of the media industry in the production and reproduction of gender roles. The basic theoretical approaches to gender are discussed in their historical context. In this course, gender representations in cultural products produced by the media and culture industries are analyzed.

Learning Outcomes

The students who have succeeded in this course;
1) • Distinguish between the concepts of sex and gender.
2) • Comprehends the media industry’s role in the production and reproduction of ideology and gender.
3) • Be informed about the basic approaches to the media industry, ideology production, audience and reception studies in the field of media and communication studies
4) • Analyze gender discrimination in content produced in different media mediums.
5) • Determine gender, race, class and sexual identity stereotypes in cultural products produced by the media industry.

Course Flow Plan

Week Subject Related Preparation
1) Introduction: Basic Concepts Why should we discuss gender and media relations?
1) Introduction: Basic Concepts Why should we discuss gender and media relations?
2) Media Industries and Ideology: Mainstream Studies, Political Economy, Cultural Studies
3) Sex and Gender: Social and Cultural Construction
4) Women’s Movement, Body and Power
5) Feminism, Patriarchy and Capitalism
6) Masculinity Studies
7) Queer Theory
8) Representation, Reception, and Stereotypes
9) Gender Representation on Television
10) Gender Representation in Advertising
11) Gender Representation in Cinema
12) Gender Representation in News Media and Online Journalism
13) Digital Platforms, Algorithms, Bias and Discrimination
14) Social Media: Presentation of digital-self in everyday life

Sources

Course Notes / Textbooks: ● Dines, G., Humez, J.M. (2015) Gender, Race, and Class in Media: A Critical Reader (4th ed.). SAGE.
● Critical Media Project (CMP), https://criticalmediaproject.org/
● Feminist Principles of the Internet (2016). https://feministinternet.org/en
References: ● Dines, G., Humez, J.M. (2015) Gender, Race, and Class in Media: A Critical Reader (4th ed.). SAGE.
● Critical Media Project (CMP), https://criticalmediaproject.org/
● Feminist Principles of the Internet (2016). https://feministinternet.org/en

Course - Program Learning Outcome Relationship

Course Learning Outcomes

1

2

3

4

5

Program Outcomes
1) Has a broad and interdisciplinary perspective on international business and trade by the use of social sciences and mathematics,
2) Possess the knowledge and skills related to different functions and interactions of international business and trade.
3) Possess the knowledge and skills to interpret the data, concepts and ideas in the field of international business and trade with scientific and technological methods.
4) Use different theoretical approaches to understanding and solving various business and trade problems.
5) Explains the competitiveness of the countries with the requirements of international competition and interprets the functioning of the actors and regulatory structures in the international environment.
6) Understands the value of developing new trade projects and generating strategies within international market needs.
7) Solves complex business and global trade problems by using various statistical techniques and numerical methods and makes analyzes by using statistical programs effectively.
8) Uses a foreign language at the B1 General Level in terms of European Language Portfolio criteria according to the level of education.
9) Develops teamwork, negotiation, leadership and entrepreneurship skills.
10) Possess the knowledge of universal ethical values, social responsibility and sufficient legal and regulatory knowledge.
11) Develops positive attitudes related to lifelong learning and identifies individual learning needs and carries out studies to correct them.
12) Students will be able to communicate their ideas and solutions both written and orally, and present and publish them on both national and international platforms.
13) Uses information and communication technologies together with computer software at the advanced level of European Computer Using License required by the field.

Course - Learning Outcome Relationship

No Effect 1 Lowest 2 Average 3 Highest
       
Program Outcomes Level of Contribution
1) Has a broad and interdisciplinary perspective on international business and trade by the use of social sciences and mathematics,
2) Possess the knowledge and skills related to different functions and interactions of international business and trade.
3) Possess the knowledge and skills to interpret the data, concepts and ideas in the field of international business and trade with scientific and technological methods.
4) Use different theoretical approaches to understanding and solving various business and trade problems.
5) Explains the competitiveness of the countries with the requirements of international competition and interprets the functioning of the actors and regulatory structures in the international environment.
6) Understands the value of developing new trade projects and generating strategies within international market needs.
7) Solves complex business and global trade problems by using various statistical techniques and numerical methods and makes analyzes by using statistical programs effectively.
8) Uses a foreign language at the B1 General Level in terms of European Language Portfolio criteria according to the level of education.
9) Develops teamwork, negotiation, leadership and entrepreneurship skills.
10) Possess the knowledge of universal ethical values, social responsibility and sufficient legal and regulatory knowledge.
11) Develops positive attitudes related to lifelong learning and identifies individual learning needs and carries out studies to correct them.
12) Students will be able to communicate their ideas and solutions both written and orally, and present and publish them on both national and international platforms.
13) Uses information and communication technologies together with computer software at the advanced level of European Computer Using License required by the field.

Assessment & Grading

Semester Requirements Number of Activities Level of Contribution
total %
PERCENTAGE OF SEMESTER WORK % 0
PERCENTAGE OF FINAL WORK %
total %

Workload and ECTS Credit Calculation

Activities Number of Activities Preparation for the Activity Spent for the Activity Itself Completing the Activity Requirements Workload
Course Hours 14 3 42
Study Hours Out of Class 3 6 18
Project 3 9 27
Homework Assignments 2 10 20
Final 1 7 7
Total Workload 114